Coffee News Recap, 23 May: Indonesia aims to surpass Vietnam’s coffee production, George Jinyang Peng wins the 2025 World Brewers Cup & other stories
Perfect Daily Grind
MAY 23, 2025
Nescafé appointed the Californian digital creator as its first global influencer to promote its new Espresso Concentrate cold coffee, leveraging his 185 million-strong following and record-breaking TikTok reach to engage younger audiences through creative digital storytelling.
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