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And in a world where one viral comment or ignored review can snowball, restaurant reputation management isnt just smartits essential. What is Online Reputation Management and Why Does it Matter? Its actively managing how your business is perceived across platforms like Google, Yelp, TripAdvisor, and social media.
Its the number one way customers discover new restaurants and if your business isnt showing up in the search results, youre losing diners to competitors who are. In this article, you will learn: How to optimize your Google Business Profile to boost visibility and credibility. Even small inconsistencieslike listing St.
By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Whether youre an independent operator or part of a small chain, visibility is everything.
To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.
After reading this article, you will realize that reviews are your most valuable online asset, and leaving them unattended is unthinkable. Collecting direct feedback from customers and sharing it with the world is pivotal to growing your business year after year. We all do it. Its to protect our time, our wallets, and our tastebuds.
Small changes in menu layout, descriptions, and pricing can encourage diners to spend more and order more often. Make the Most of Your Restaurant Website Your restaurant website isnt just a handy place to post your business informationwhen used correctly, you can turn online visitors into immediate customers with a few strategic adjustments.
That’s a significant amount of lost business tied to something you can improve on your own, but the problem is that most operators have no idea where to begin fixing the issue. Website and SEO Your restaurant website should be mobile-friendly, load quickly, and super easy to navigate.
In this article, youre going to learn five restaurant customer retention strategies that will not only keep your current regulars happy but will also help you grow your repeat customer base. Meaning, that a small percentage of inputs or efforts often account for the majority of results or effects. All you have to do is keep them happy.
This means customers place orders through your own website or appnot a third-party platform. Third-party ordering platforms, such as Uber Eats and DoorDash, manage the entire ordering process on your behalf. With first-party, customers place orders directly through your restaurants own website or branded mobile app.
In this article, youll learn: How online reviews shape restaurant discovery and customer decision-making Why positive reviews lead to higher revenue and stronger customer loyalty How to make them work in your favor, even when the feedback isnt perfect Lets dig into why online reviews matter more than everand how they can help your restaurant grow.
This guide will help you tackle both of these issues, so you can understand the power of small, data-driven adjustments, along with straightforward steps on how to achieve them. If you’re using a restaurant management system or inventory management system, you may already have this data on hand. to make and you charge $15.
In this article, you will learn: The five most important restaurant costs to track and manage Easy strategies for controlling food costs and labor costs Tactics to save money without hurting your guest experience Lets start with the big picture and learn where your money is actually going.
A bar is a profitable business option if you’re looking to enter the food industry. It just goes to show how important drink pricing and cost management are to maximizing profits. It just goes to show how important drink pricing and cost management are to maximizing profits.
In this article, you will learn: How category design reduces decision fatigue and boosts guest confidence Core principles that work for both digital and printed menus Smart strategies for specialty sections that drive upsells and engagement Let’s start with why categories matter more than you might think. Here’s how to do that.
AI isnt about replacing peopleits about making everyday tasks faster, smarter, and easier to manage. Thanks to user-friendly software and integrations, many AI tools are now built specifically for independent restaurants and multi-location operators, allowing restaurant managers to implement these tools without needing an IT department.
In this article, youll learn: How menu management software streamlines menu updates and eliminates manual errors Why outdated or inconsistent menus can impact customer satisfaction and revenue Key features to look for when choosing the right software for your restaurant Lets explore why every restaurant needs menu management software.
When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. 72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries. Go to the Google Business page and claim your restaurant.
If you manage a restaurant or sling plates as a server, youve probably noticed tech creeping into every corner of the industry. Its a small gesture that goes a long way, turning one-time diners into regulars who cant wait to come back. Guests love skipping the line with apps or websites, while you save staff from juggling phone orders.
We will continue to update the article as more afterparties and events are announced. The first session will take place from 14:00 to 15:00 on 26 June, and the second from 12:30 to 13:30 on 27 June,” says Sandra Moraes , Expocacer’s Commercial Manager of Specialty Coffees. To learn more about WoC Geneva, visit the website.
This is why its essential to manage your restaurants online reviews effectively. In this article, we look at managing your online reviews and how to turn feedback into positive outcomes. You want to do this to set your business information and respond to reviews. This helps to encourage guests to leave feedback.
If your business is open for more than 10 hours a day, chances are you’re going to need to schedule some type of shift work. And how can you set up shift scheduling for your business? The management experts at Sling answer those questions and more in this article. How does that affect you as a business owner or manager?
Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Give Your Website All of the Love. Make Your Menu the Main Course.
Claim Your Google My Business Listing. One of the first things to do when you want to improve your online presence locally is to create a Google My Business listing. To do this, nothing could be easier: just go to the Google My Businesswebsite and create your account. Your schedule. Your schedule. A description.
In some ways, you’d be correct: choosing the right partners for your business is very important when it comes to ensuring security. In this article, we'll look at why cybersecurity is important in the restaurant business, and how you can protect yourself from cyber attack. Well, there are two main factors to consider.
At this point, the story is global – businesses in communities around our country and world have shuttered, many at the direction of local, state or national governments as we battle the COVID-19 pandemic. I’ve watched with fascination as many creative businesses have found ways to continue operating through a quarantine.
A small step, but one that signifies that if we put our heads together there is a way, or many ways, to move beyond, over, or around those challenges. Possible causes: – People have heard how demanding and unforgiving the business can be. – Pay scales are significantly lower than other industries. Why is this the case?
A portion of this article is included as a chapter in a new, 90+ page eBook – How to Start a Business from Scratch: Build a Successful Business and Turn Your Ideas Into Money. Who can blame you for wanting a small slice of such a big market? And, a failure to deliver that will reflect poorly on your business.
And while a little competition never hurts, continuing investments in your catering program will be paramount to your business’s success. Here are four strategies you can use in your existing catering business to gain a competitive edge in the crowded catering landscape. Take some time to explore what you can achieve as a business.
To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. One of the ways they are doing this is by providing information and insights to make it easier for them to find new ways of conducting business.
To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. Yelp , in partnership with GoFundMe , is announcing a new, fast and simple way for independent businesses to accept donations through their Yelp pages.
and will enable TouchBistro to fully integrate customer loyalty and guest marketing into its all-in-one point-of-sale (POS) and restaurant management platform. Its proprietary guest engagement solution, which is used by more than 600 restaurants throughout the U.S. ” Tyga Bites Launches. .”
If you’re in the middle of a low period, you compete for the small target audience of customers with all other businesses in the region. Making special offers is one of the classic hospitality training tips that works for any type of business. But, if the most successful hospitality businesses invest more in marketing campaigns.
New Bar Options You'll need to decide on the exact business structure. However, it can be expensive and you may not have as much control over the business. This could be a good choice if you find a business that is already established and has a loyal customer base. An alternative is to buy an existing bar that is up for sale.
If you’re in the middle of a low period, you compete for the small target audience of customers with all other businesses in the region. Making special offers is one of the classic hospitality training tips that works for any type of business. But, if the most successful hospitality businesses invest more in marketing campaigns.
You're constantly required to think on your feet, making quick and informed Decisions to keep your business running smoothly. But we also recognize that many managers are often thrust into these positions with little to no formal training. Here's a small snapshot of what each offers: Scheduling Course. Daily Management Course.
By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. Loyal restaurant guests are an important part of any business. Retaining and attracting business is a particularly pressing task.
Implementing cost-saving measures not only helps in sustaining business operations but also ensures long-term success by improving financial stability and resilience. Learn from experts at ChowNow and 7shifts how you can manage inflation without raising menu prices. Get all these tips and more in our free on-demand webinar.
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An operations plan is a crucial component of your restaurant’s business plan. A well-crafted operations plan not only ensures consistency and quality but also helps you manage resources effectively and achieve long-term success. Head Chef: Manages kitchen staff, menu planning, and food preparation.
If you’re a smallbusiness owner, chances are you’ve been traumatized by online customer reviews. Many consumer review websites offer no help when it comes to responding to complaints (seriously, making me pay to leave a comment is just bribery), while others even hide your well-earned reviews from the world.
And when you think about it that way, it’s the holy grail that all managers strive for. In this article, the experts at Sling share 12 tips to help you keep your employees motivated, engaged, and productive. Regardless of what business you are in, there are always small tasks that may seem insignificant.
Listen to this article In 1999, the first “dining in the dark” restaurant opened in Zurich, Switzerland. Linn confirmed that soon after opening, its management faltered, and it was more or less “finished before it started.”) We tend to look at blind people and wonder, How on earth do they manage? Happens all the time.”
Mobile marketing is promoting your business on customer’s mobile devices like phones, tablets, and other handhelds. Common channels for mobile marketing include mobile-friendly websites, text messages, push notifications, social media, and more. You’re probably reading this article from one right now. Learn more.
New business are most vulnerable to disruptions caused by COVID-19 This story was originally published on Civil Eats. And yet when it comes to staying in business during the pandemic, many have been left to their own devices. We were just plowing that money back into our business hoping this would grow,” he says.
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