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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195
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How Restaurants Can Utilize a Small Business Loan to Fuel Growth

The Rail

Securing more resources guarantees that your restaurant can manage more demand without compromising quality, whether it comes to equipment upgrades, automation investments, or production facility expansion. By raising operating capacity, you can maintain efficiency while satisfying rising market needs.

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The Rise of Transparent Dining and What It Means for Restaurants

The Rail

How Technology is Making Supply Chains More Visible Supply chain transparency is an important competitive advantage for restaurants today, allowing restaurants to build customer loyalty, improve risk management, comply with ethical standards, and attract new markets. Advancing technologies are foundational to supply chain transparency.

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How to Measure and Improve Restaurant Marketing ROI (Free Calculator Inside)

ChowNow

That includes: Design fees or creative work Software tools (like email platforms or POS systems with marketing features) Paid placements (like Google Ads or local sponsorships) Staff time spent managing marketing efforts Leaving these out leads to misleading numbers and often inflated ROI. What counts as a return?

Marketing 195
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28 Strategies to Cut Costs in the Restaurant Business

Lavu

This guide breaks down 28 proven strategies that help cut unnecessary expenses, streamline operations, and boost profitability—whether you manage a small café or a multi-location chain. Discovering new ways to reduce costs in restaurant management can boost profits. Let’s dive into what really works in today’s competitive landscape.

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Competition’s Coming: Key Technology Changes Can Help You Win

Modern Restaurant Management

Inventory stock changed significantly. These non-paper menus can be changed swiftly, allowing restaurants to remove items when inventory lags and promote items that have higher margin. But one of the biggest digital investments restaurants can make is in advertising. When the pandemic hit, many restaurants focused on expenses.

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Why Local is ‘The Last Mile’ for National Restaurant Brands

Modern Restaurant Management

Local search has had a big moment during the pandemic, and now as inflation surges and inventory challenges mark the latest hurdle, I think that moment is here to stay. Last mile similarly applies when looking at the advertising industry. In fact, according to a 2022 survey from BrightLocal , 78 percent of U.S. Or all of those?