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National chains bring with them the benefits of size: expansive advertising budgets, advanced technology, and nationwide name recognition. Whether it’s a loyalty program, a seasonal menu, or a community initiative, every change tends to pass through multiple departments and approvals. Learn Faster.
The two fan favorites, off the chicken chain’s menu for several years, are returning as limited-time offers while supplies last. News menus LTOs Pat plans and executes menu, food and drink stories for Restaurant Business and hosts the weekly Menu Talk podcast. By Patricia Cobe on Aug. Photo courtesy of KFC. Sign up here.
29, 2025 Facebook Twitter LinkedIn The Farmstand Fresh & Affordable Menu offers six Dipping Boxes, starting at $9.99 | Photos courtesy of Farmer Boys Combo meals are a dime a dozen these days, as chains strive to deliver the value cash-strapped consumers are demanding. By Patricia Cobe on Jul. By Patricia Cobe on Jul.
Egg-cellent news…as of June 2, the egg surcharge is officially off the menu,” Georgia-based Waffle House wrote on X. The surcharges came atop years of menu price hikes that have frustrated consumers and hurt restaurant traffic. Thanks for understanding!” But supply has bounced back in recent months, bringing prices back down to earth.
For instance, "Discover which menu items are most popular among our target market" is a clear and focused goal. If your market research goal is to introduce a new menu item, you can measure its success by tracking its sales and customer feedback. Instead of having a vague goal like "Improve my business," make your goals more specific.
The chain has kept its menu prices lower than inflation, and it has invested in other limited-time specials, such as its popular Never-Ending Pasta Bowl, in an effort to appeal to price-conscious consumers. It plans to keep prices down while also adding more lower-priced items to the menu. “If and get a free chilled meal to take home.
Menu innovation can be a motivating factor in luring diners away from breakfast at home—where nearly half of consumers eat the morning meal—and into restaurants. News Breakfast Technomic consumers Pat plans and executes menu, food and drink stories for Restaurant Business and hosts the weekly Menu Talk podcast. Sign up here.
From elevated comfort food to trending global flavors, operators are using Philly in inventive ways that bring signature flavor and premium texture to the menu. 09, 2025 Facebook Twitter LinkedIn Kraft Heinz Versatile, consistent, and built for culinary creativity, Philadelphia Cream Cheese is The Original that chefs trust to do it all.
The company has been using a combination of value offers, notably the McValue Menu, and marketing to get customers in the door. and internationally. and internationally. and internationally. McDonald’s sales have been sluggish over the past year, driven largely by the economic environment and consumer frustration over prices.
Hint: The menu matters a lot. But restaurants must optimize their online presence and present an appealing menu to get a piece of that growing pie. About 59% of those who place workplace orders are swayed by the menu, with budget-friendliness following close behind at 37%. Subscribe on Apple Podcasts. Subscribe on Spotify.
Fast-casual Condado Tacos—which prefers calling itself “next-gen casual”—has long had a bar program with a selection of conventional margaritas and beers to go with its Mexican-style menu and vibe. But those same margaritas had been on the menu since 2014 when the bar, so to speak, was set a bit lower. By Patricia Cobe on Jul.
And the truth is, I opened it too quick and majority of the people in that location didn’t have an appreciation for the menu items that we were offering that the time. This can be done through advertising and public relations portals. How important is listening to guests and staff about the old and new concept?
Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer. Use it to share updates, special events, or new menu items.
Continue to Site >>> Menu KFC and Pizza Hut continue to struggle in the U.S. Premium Food Saladworks goes all in on pickles and ranch for limited-time summer menu Behind the Menu: The fast casual is offering a salad, melt and wrap inspired by the ingredients’ tangy flavors and crunch, each elevated with house-made pickle ranch.
Bret had a chance to sample menu items from Sunny’s, a breakfast-lunch spot, and Chez Frites, a bistro offering the familiar French plate of steak and fries along with a selection of seafood. Then Pat shares her interview with Matt Banton, VP of menu strategy and innovation at Cracker Barrel. By Patricia Cobe and Bret Thorn on Jul.
He discusses his menu development process and shares that the restaurants will soon have a crispy duck salad and a grilled pork chop with sweet chile sauce and smoked eggplant relish. Menu Talk menu trends chefs News Podcast Want breaking news at your fingertips? Subscribe on Apple Podcasts. Subscribe on Spotify. Sign up here.
But CEO Patrick Fore is a big Taco Bell fan, and he was impressed by the way the Mexican fast-food giant hacked a menu category by developing a pizza, said Jon Pavano, brand director of operations for Miami-born Lime Fresh. By Patricia Cobe on Jul.
Increase sales by promoting high-margin menu items and special offers. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers. Looking to promote new menu items? Local Events Increases brand visibility within the community and attracts new customers.
Share behind-the-scenes content, promote popular menu items, and spotlight your loyalty program to keep diners engaged and coming back. Highlight your menu and your fans Use your posts to show off new menu items, fan favorites, or seasonal specials. You don’t need a fancy camera, just keep it real and relatable.
Click here to complete your profile Multimedia The summer of spritzes Oysters and value meals trend on summer menus Chef Jonathon Sawyer discusses his Chicago restaurant, Kindling, and his latest TV appearance The chicken wars enter a new phase The Latest Operations Week in Review: McDonald’s new burger, Luckin’s U.S.
When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Add high-quality photos and videos regularly, posting as soon as new dishes are added to your menu. Keep your hours updated as well, especially if you have special holiday hours or seasonal changes.
As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.
Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals. Showcasing New Menu Items and Specials While many aspects of a restaurant shape the experience guests have, the most important is the menu.
By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. Explain the reasons behind the move whether it's to accommodate growing demand, enhance customer experience, or introduce new menu offerings.
Retail media network “A type of advertising platform that allows retailers to sell ad space on their digital channels to third-party brands.” In this case, restaurants are the advertisers. Vaporware “A computer-related product that has been widely advertised but has not and may never become available.”
Look at their pricing, menu offerings, branding, and customer reviews. Adapting to changing consumer behaviors: If diners are increasingly looking for healthier options or prioritizing convenience through delivery, adjusting your marketing and menu offerings can keep you ahead of the curve.
Promote your special events and themed nights to both current customers and your target audience. One way to do this is with special events and theme nights. Not only do these special events bring in new people, but they may also help you gain back customers who havent dined with you in a while.
Dutch Bros has improved its use of paid advertising, which has helped with brand awareness. And the company continues to test a larger food menu, which is now in 64 company shops. and the company raised expectations for the year, sending its stock up as much as 20%. And it introduced new flavors like Sour Berry and Matcha.
Premium Food Taco Johns travels back to its West-Mex roots to spice up the menu Behind the Menu: Starting with its new Fiesta sauce and maximizing what’s already stocked in the pantry, the Mexican fast-food chain is driving flavor throughout its platform.
13, 2025 Facebook Twitter LinkedIn Panna cotta is a fast-growing dessert on restaurant menus. Photo: Shutterstock Operators have been sweet on desserts in the last year, adding more new items in that menu category than any other. Shrimp, chicken wings and salads are the winners in the appetizer menu section.
If youve got a big outdoor patio, maybe a summer evening special event is the best move. Promote a Limited-Time Menu Item Few things drive action like the phrase only available for a limited time. Creating seasonal or short-run menu items is one of the simplest ways to generate buzz without overhauling your entire operation.
The menu includes a classic Cubano sandwich with roasted pork, shaved ham, pickles and mustard on pressed bread, for example, as well as dishes like black bean soup (frijoles negros), empanadas, and tostones. Beverages (coffees) are a core of the menu. Zaza’s Cuban roots are clear. A classic Ropa Vieja at Zaza.
Continue to Site >>> Menu Forget coffee. Wishnow, a former Dunkin’ and Taco Bell franchisee, tapped menu consultants and brand builders The Culinary Edge to design a menu that falls somewhere between Salad and Go and Sweetgreen, price-wise. The way Greenlane prices its menu has evolved since the first unit opened in 2023.
Meanwhile, on Tuesday the Detroit-based Little Caesars announced a “More for $9.99” menu, allowing customers to choose from a selection of bundled value offers. deals this week as fast-food pizza chains work to reverse stubbornly weak sales. deals this week as fast-food pizza chains work to reverse stubbornly weak sales.
Here are some of the best ways you can use ancient grains on your menu. If you’re looking to incorporate international dishes into your menu, either to explore global themes or for educational food programs, ancient grain-based options are a great choice. To learn more, click here.
The pandemic was in full swing, and we got really busy, like 300-400 DMs whenever we dropped a menu,” he said. There are a few sweet treats on the menu, and there’s a whole coffee program. Jeff had nailed bagel making by then, and started selling his bagels online, using social media. “The We’d sell out.
Premium Financing Welcome to the era of volatility The Bottom Line: Between geopolitical events, weather issues and social media, sales and results can turn on a dime, putting immense pressure on management teams and workers. The needs will be different now that it has been sold again. Trending Operations Washington, D.C.
The of-the-moment menu updates are part of sweeping rebrands at the two chains under owner Ascent Hospitality Management. With the new identity set, Ascent then turned to the chain’s menu. Alongside the new menu, the chain has developed a new restaurant design that will serve as a blueprint for future openings.
Click here to complete your profile Multimedia How Cracker Barrel chef Matt Banton is expanding the flavor portfolio Tyler Florence dishes on San Francisco and David Burke puts his pastrami to the test Happy Hour value and summer flavors The summer of spritzes The Latest Leadership Wendys names Pete Suerken president of its U.S.
Facebook: The oldest of the top social media platforms, it doesn’t have the organic reach of the other social media platforms, but it’s still great for event promotions, community updates, and reaching older demographics. You can even host social media contests around holidays or special events.
Southern Comfort, Stacked High Another standout on the menu? This post is sponsored by Kraft Foodservice Menumenu trends chefs Want breaking news at your fingertips? Chef tip: Want more flavor lift without more salt? Use PHILADELPHIA ® to amplify seasoning in dips and spreads without muddying the balance.
and it has been making acquisitions at an aggressive pace i n a bid to expand its presence, such as advertising or reservations. DoorDash already helps provide white-label delivery services through the McDonald’s app, as does its rival Uber Eats. DoorDash is already the largest delivery provider in the U.S. Sign Up Thanks for signing up!
This covers everything from the language on your menu to the tone of your social media captioning. Restaurants that support local organizations, host events, or work with neighboring businesses build real-world goodwill and visibility. While general advertising does not draw the desired visitors, customized efforts do.
An online petition to bring back the Snack Wrap , which calls the item “f*cking delicious” and “easily the best thing” on McDonald’s menu, has nearly 19,000 verified signatures. The wraps officially make their comeback on July 10.
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