Modern Restaurant Management

AUGUST 8, 2022

However, as a restaurant operator provides free WiFi service to customers they can go beyond “marketing” and leverages technology to not only capture valuable customer information but as the critical first step for powerful messaging, communication and relationship-building. Drive Organic Social Media.

Loyalty Program 187

Loyalty Program Social Media Email Marketing Point of Sale 187

Modern Restaurant Management

JANUARY 22, 2024

Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Use technology, reservation platforms, and customer reviews to ensure that everyone is in constant communication and that problems are resolved quickly.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

7 Shifts

OCTOBER 22, 2021

That's where proper holiday work scheduling comes into play — and with the right combination of tools, organization, and communication, restaurants and their teams will soar through the holiday season with more ease than Santa on his sleigh. Are there any events that have special staffing needs? Advertise Holiday Work.

Seasonal Menu 370

Seasonal Menu Hiring Reference Mobile Ordering 370

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

JANUARY 28, 2022

You can’t communicate your brand to your customers if you don’t know what your brand represents. You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. Use Social Media to Promote Your Business.

Social Media 211

Social Media Advertising Small Business Food Order 211

7 Shifts

NOVEMBER 9, 2022

You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. An email newsletter allows your business to communicate regularly with customers outside of your restaurant's four walls. Restaurants often use social media to target users.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

AUGUST 14, 2023

The best restaurant branding ideas encompass the overall experience and perception people have of your restaurant — communicating your values, personality, and unique offerings. Keep these variables in mind for every branding point, such as font, color scheme, and even word choice for copy on menus, social media, or press releases.

Social Media 167

Social Media Book Customer Experience Design 167

Modern Restaurant Management

SEPTEMBER 16, 2020

Restaurants should advertise what precautions they're taking to keep people safe. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Blaze Bullock, SEO Strategist, Blaze Digital Marketing.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

OCTOBER 9, 2019

Capture Your Community with Local Ads Local advertisement is a powerful tool to increase both foot traffic and your online presence. Giving the customer a direct line of communication is crucial as users prefer simpler and more convenient ways of communication. The graph trend speaks for itself.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Sling

NOVEMBER 24, 2021

Our experts have created a list of proven grand opening ideas for small businesses that will help you get the word out and host the best event possible. 1) Build Buzz With Social Media. Social media is one of the best ways to reach a large audience for your grand opening. 8) Advertise On Custom Paper Cups.

Small Business 148

Small Business Social Media Advertising Events 148

7 Shifts

DECEMBER 18, 2019

Hootsuite’s top three benefits of implementing a UGC strategy include: Promoting authenticity; Building trust; and Driving purchasing decisions Put UGC to work for your restaurant by inviting diners to post a photo of their lunch on social media (tagging your business, of course) for a chance to win a meal on the house.

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. Social media: Word-of-mouth marketing includes organic social media mentions.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Modern Restaurant Management

DECEMBER 28, 2020

With fewer front-line staff available for customer interactions we’re bound to see digital signage utilized to communicate instructions and order status as well. That also applies to the event space itself. This extends into every facet of event planning and preparation. Jonathan Morse CEO & Co-founder of Tripleseat.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Social Media. Out-Of-Home.

Marketing 190

Marketing Email Marketing Loyalty Program Social Media 190

Open for Business

MARCH 23, 2023

Here are some of the restaurant marketing roles you might consider adding to your team: Social media manager A social media manager is responsible for a restaurant’s social media strategy. It’s smart to invest in experienced candidates for social media marketing jobs if you have the budget.

2023 78

2023 Marketing Social Media Email Marketing 78

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. Posting on social media, optimizing visibility on search engines like Google, and building an email list are all key.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

MAY 26, 2023

Egregious and extreme cases of brands being emotionally “tone dead” can cause a brand to be publicly “flamed” on social media and elsewhere. One-Size-Fits-All Communication Emotionally intelligent brands tailor their messaging to different customer segments.

Hospitality 100

Hospitality Social Media Customer Service Email Marketing 100

Modern Restaurant Management

JUNE 12, 2023

And with climate change making extreme weather events more likely, restaurants will continue to face a higher risk of supply chain disruptions and physical property damage. Cover everything you deem necessary, from protocols for poor outdoor air quality days to evacuation routes and methods of communication for more serious events.

Kitchen Safety 88

Kitchen Safety Online Ordering Outdoor Communication 88

Bingage

JULY 21, 2022

Announce on Social Media – Let people know what you are offering. When people hear about how great your restaurant is going to be during this special event, they’ll definitely want to check it out. Create a short ‘we are ready” video of decoration, and post it on social media.

Marketing 98

Marketing Loyalty Program Social Media Seasonal Menu 98

Perfect Daily Grind

MAY 18, 2022

The high-social class would sponsor events such as the Olympics, gladiator fights, and chariot races,” the report states. These sponsorships are usually promoted in marketing and advertising campaigns in print, TV, and social media, among other forms. A brief history of coffee and sports partnerships.

Sports 196

Sports Social Media Beverage Advertising 196

Modern Restaurant Management

NOVEMBER 20, 2019

You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!). Leverage Social Media. With social media, you can actually develop a more intimate relationship with your customers.

Social Media 134

Social Media Mobile Ordering Influencer Online Ordering 134

Get Beyond

OCTOBER 24, 2023

In 2022, an estimated 51 million shoppers participated in the event. Are you ready to make the best of this one-day event? Here’s how to prepare for Small Business Saturday before, during, and after the event. Increase advertising The ramp-up to Small Business Saturday is as important as the day itself.

Small Business 52

Small Business 2023 Social Media Customer Experience 52

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Given the unpredictable nature of circumstances today, you need to promote and market the event.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Modern Restaurant Management

JUNE 15, 2021

By customizing menus based on a local sporting event, time of day and even the weather, digital screens can suggest items to add to orders or promote high-margin combo meals just when consumers are hungriest. But one of the biggest digital investments restaurants can make is in advertising. One precedes the other.

Technology 203

Technology Loyalty Program Front of House Online Ordering 203

SpotOn

FEBRUARY 19, 2024

The bar crawl is typically organized by a social or community group or participating bars that collaborate on a promotion. Restaurant manager software can help you communicate with your team and get any available shifts picked up. Advertise event details Once you've made plans for a bar crawl or created St.

Bar 52

Bar Social Media Specials Coupons 52

Future Food

FEBRUARY 25, 2020

Although COVID-19 virus is extreme business interruption and thankfully not an everyday event, it does demonstrate how an external event can devastate a business or sector of hospitality reliant on a narrow target market focus. However, neither does the target market require this level of communication.

Sustainability 88

Sustainability Social Media Communication Customer Experience 88

Sling

JULY 4, 2021

Post it on every social media channel you can think of. Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts. 4) Become A Master Of Social Media. Social media is everywhere these days because billions of people are using it.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

The Restaurant Times

NOVEMBER 17, 2022

pop-up restaurant at a bar, make a specific and branded menu just for the event. Just as you prepare for unexpected events by having a lawyer you can call, so should you plan for an event you are putting together months ahead of time. You should plan on heavily marketing your campaign for a full six weeks before your event.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

The Restaurant Times

JANUARY 13, 2021

Ask them to fill out a survey or prompt them to respond to social media posts and polls. . Communicate Effectively. A restaurant rebrand is incomplete without an effective communication strategy. When planning restaurant rebranding as a whole, include a comprehensive advertising and marketing strategy.

Marketing 104

Marketing Social Media FOH Customer Service 104

Cheetah

SEPTEMBER 9, 2019

From there, create a website , logo, vehicle wrap design, social media assets and clothing design for you and your employees. Consider working with a professional designer who can visually communicate your brand to your audience. Don’t skimp on designing your truck, both interior and exterior.

Food Truck 108

Food Truck Mobile Ordering Food Social Media 108

Bingage

JULY 21, 2022

Announce on Social Media – Let people know what you are offering. When people hear about how great your restaurant is going to be during this special event, they’ll definitely want to check it out. Create a short ‘we are ready” video of decoration, and post it on social media.

Marketing 52

Marketing Loyalty Program Social Media Seasonal Menu 52

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. Posting on social media, optimizing visibility on search engines like Google, and building an email list are all key.

Management 195

Management Management Kitchen Safety Front of House 195

Apicbase

JANUARY 12, 2023

It opens the way to direct customer communication. It takes fewer resources than social media. Fluctuating reach on social media can be detrimental to marketing. Email is the best way to reach customers wherever they may be—without paying for advertising space. Get creative with your emails.

Email Marketing 52

Email Marketing Marketing Tip Distribution Social Media 52

Society Insurance

SEPTEMBER 7, 2022

Networking Events and Job Fairs. Attending industry-specific events is a great way to meet potential candidates who already have experience working in your industry. Look for recruiter-specific events where you can connect with other recruiters who may have connections to the kind of talent you’re seeking. Job Boards.

Recruiting 52

Recruiting Insurance Social Media Reference 52

Cheetah

SEPTEMBER 9, 2019

From there, create a website , logo, vehicle wrap design, social media assets and clothing design for you and your employees. Consider working with a professional designer who can visually communicate your brand to your audience. Don’t skimp on designing your truck, both interior and exterior.

Food Truck 92

Food Truck Mobile Ordering Food Social Media 92

The Restaurant Times

APRIL 21, 2021

” – then the answer would be, it all depends on how you promote and advertise your food truck business! The truck design also plays a role in communicating the unique selling point of your business. Participate In Events. Participating in events is one of the best ways to get yourself discovered. Source: LBB.

Food Truck 59

Food Truck Food Social Media Seasonal Menu 59

Open for Business

OCTOBER 20, 2023

Don’t forget to detail marketing strategies, which could range from social media advertising to partnerships with local businesses. Customer service skills should be a key focus , as should teamwork and communication. Use social media to showcase your food, your staff, and your happy guests.

License 78

License Email Marketing Seasonal Menu Front of House 78