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Menu Engineering: The Science of Optimizing Your Menu to Maximize Profit

7 Shifts

Menu engineering: while the name might suggest you need to go to college at MIT to be good at it, is actually a common and essential task that all restaurateurs should regularly undertake. Menu engineering can be simplified as the steps taken to increase the profitability of a restaurant menu. Menu Pricing and 2.

Menu 279
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On the Road to Relief: Restaurant Trends and Opportunities to Watch

Modern Restaurant Management

According to September 2023 numbers from the National Restaurant Association , 49 percent of restaurants reported year-over-year increases in same-store sales. Full-service menu prices climbed 4.5 Leverage Data to Personalize Experiences Every day, restaurants generate vast volumes of data from their point-of-sale (POS) systems.

2024 196
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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. If we consider Google, having such information on your website helps it appear in geo-targeted searches. How can you keep consumers coming back for more?

Marketing 397
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Efficiency on the Menu

Restaurant365

With the surge in digital ordering, restaurants need to ensure that their tech strategy includes integrations that streamline menu management. Remember the days when “updating the menu” meant firing up the laser printer or sliding slats out of the menu board? Managing the Menu: Food Costs.

Menu 78
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The Secrets to Successful Catering

Modern Restaurant Management

Most of the year, catering can comprise 10 to 15 percent of your total sales, but during December, if 20 percent of sales are not coming from catering, you’re missing an opportunity. The website should allow them to enter the type of event they want catered, date, location and number of expected guests.

Catering 197
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Five Ways to Enhance and Improve the Takeout and Delivery Customer Experience

Modern Restaurant Management

Create or enhance your website and make sure you offer an “order online” option that is easy to find. With the right partner, mobile ordering: Integrates seamlessly with your point of sale, enabling employees to focus on the guest experience, not managing delivery orders by phone or a separate app.

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How to Start a Food Delivery Service for your Business

Lavu

It’s also crucial to make sure your menu is optimized for delivery, so that the food still tastes amazing when it arrives. Offering a smaller menu that travels well and packaging everything nicely can make the customer experience even better. This is why more and more restaurants are turning to food delivery.

Delivery 166