Modern Restaurant Management

NOVEMBER 15, 2023

It only exists online; customers can order food through a delivery app. Virtual Restaurants can be a great way to test new menu ideas or reach a new market. Listing your restaurant on delivery apps will help you reach more people and make it easier for them to order food from you.

Marketing 197

Marketing SEO Social Media Mobile Ordering 197

7 Shifts

APRIL 28, 2020

Commission fees: SkipTheDishes charges 20-25% commission on orders ?? Commission fees: DoorDash charges 10-20% commission on orders ?? COVID-19 update: GrubHub has offered greater marketing exposure on their app for struggling restaurants, but this also comes with a 3% rate increase. Sign up for SkipTheDishes ??.

Online Ordering 341

Online Ordering Ordering FOH Food Safety 341

Modern Restaurant Management

APRIL 18, 2024

The global restaurant fryers market is projected to grow at a CAGR of 5.6 The market sales are on course to increase from US$ 495.6 Million by 2033, according to Future Market Insights. Major manufacturers are producing commercial fryers with integrated filtration systems in order to meet the increasing demand.

Marketing 117

Marketing Food Supply 2023 Equipment 117

Modern Restaurant Management

MAY 17, 2022

One of the most impactful ways to target your audience is through location-based marketing. This is ‘phygital’ marketing: the blend of a physical presence with digital engagement. Phygital marketing is a hybrid channel delivering an immediate, immersive experience to make brands memorable and converts.

Marketing 212

Marketing Mobile Ordering Online Ordering Customer Experience 212

Modern Restaurant Management

JUNE 24, 2020

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous. Update Online Ordering Technology.

Online Ordering 231

Online Ordering Ordering Coupons Social Media 231

Modern Restaurant Management

OCTOBER 21, 2022

Rapid inclination of restaurateurs to adopt POS software for better management of operations will complement the restaurant POS terminals market by 2027. The advent of cloud technology has majorly driven the development of advanced cloud-based POS systems that can facilitate online ordering, inventory management, and digital payments.

POS 179

POS Marketing Point of Sale Cash Management 179

Modern Restaurant Management

NOVEMBER 7, 2023

Effective full-funnel marketing strategies are vital for the success of any business, but are definitely the garnish on top for those in the food and beverage industry. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators.

Marketing 203

Marketing Social Media SEO Front of House 203

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Does this type of marketing work in 2022? Send Relevant Emails.

Marketing 203

Marketing Email Marketing SEO Social Media 203

Modern Restaurant Management

AUGUST 10, 2021

In order to meet this massive shortfall, restaurants have had to up the ante on their recruitment drives. Self-Ordering Kiosks to the Rescue. Self-ordering kiosks dispense with the need for humans to accept orders and process payments. Digitizing the order process brings speed to a restaurant’s operations.

Ordering 237

Ordering Recruiting Employee Relations Food Order 237

Modern Restaurant Management

MAY 24, 2022

Diners are increasingly turning online to get their favorite dishes with same-store pickup orders in the U.S. remains the most popular time to order delivery and pickup, more diners are waking up to the smell of breakfast at their door with a three-times increase in breakfast orders between 5 a.m. While Friday at 6 p.m.

Ordering 208

Ordering Online Ordering Social Media 2022 208

Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. Accurate Brand Personality Representation. Fast food chain Carl’s Jr.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? Not sure where to start? Learn more.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

FEBRUARY 18, 2022

It’s essential to adopt sound marketing strategies for your in-house food delivery business. Whatever they do and say to customers from initial inquiries to delivered order can make difference between a satisfied or unsatisfied customer. Tracking and Updates : Ensure you give updates and tracking details of customers' orders.

Delivery 188

Delivery Marketing Email Marketing Social Media 188

Modern Restaurant Management

APRIL 27, 2021

The COVID-19 pandemic has forced thousands of traditional restaurants to transform themselves into order ahead restaurants; pre-pandemic, only 15 percent of restaurants offered curbside pickup; today, that’s up to 70 percent. Automating Order Ahead Logistics.

Ordering 171

Ordering Mobile Ordering Customer Service Customer Experience 171

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

FEBRUARY 12, 2020

DoorDash, Grubhub and Uber Eats are among the most popular third-party ordering (“TPO”) platform services on the market, which tout online ordering and delivery solutions to restaurant owners across the country. With some TPO services, restaurants only pay a pre-set delivery amount once an order is placed.

Ordering 181

Ordering Online Ordering Customer Service Customer Experience 181

Modern Restaurant Management

JULY 11, 2023

Today, nearly 60 percent of adults expect to use their phones to access key restaurant features, including ordering food. And more quick-service and casual dining restaurants are adopting QR code ordering to improve operations. When you implement QR code ordering at your restaurant, here’s how you and your customers benefit.

Customer Experience 126

Customer Experience Ordering Customer Service Online Ordering 126

Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. The New Norm: Text to Order. These solutions work in tandem, making it easier than ever for customers to order and pay.

Ordering 180

Ordering Technology Mobile Ordering Online Ordering 180

ChowNow

FEBRUARY 20, 2024

In fact, 77% of diners visit a restaurant’s website before dining in or ordering out. To really bring in sales, you’ll need one that’s optimized for orders. Here’s all you need to know about building a great site that drives online orders. But not all sites are created equal.

Ordering 78

Ordering Mobile Ordering SEO Front of House 78

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. A double win!

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Modern Restaurant Management

AUGUST 24, 2021

With the right digital tools in place, restaurants can acquire and utilize better data to sell more food and transition the perception of marketing from a cost center to a profit center. And it’s a place where finance and marketing build repeatable models that actively drive pipeline performance.

Marketing 208

Marketing Social Media Download Loyalty Program 208

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Restaurant Business

MARCH 20, 2024

At first glance, it might seem that the purpose of food lockers is to provide fast, secure order pickup for busy students and guests. Challenge: Keep track of mobile orders and reduce lines at the counter At Lehigh University in Bethlehem, Pa., In just one semester, the food locker at The Grind handled more than 13,000 mobile orders.

Mobile Ordering 95

Mobile Ordering Café Ordering 2025 95

Modern Restaurant Management

JULY 29, 2022

Drives market share growth – The fast-food industry is made up of several large competitors and many smaller brands. No matter the size, a brand always wants to gain more market share in order to secure higher profits. Advertising that entertains audiences generates market-share growth over the long term.

Advertising 208

Advertising Take-out Marketing Social Media 208

Perfect Daily Grind

MAY 30, 2022

We know that most of the value in the global coffee market is created after coffee leaves origin. Figures from Statista predict that the revenue generated from the global roasted coffee market will amount to about US $334.60 Much of the value in particular is generated by roasting, after which coffee is marketed and sold.

Marketing 195

Marketing Supplies Advertising Catering 195

Modern Restaurant Management

MAY 31, 2023

With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 177

Marketing Email Marketing Online Ordering Specials 177

ChowNow

NOVEMBER 1, 2023

Our six tips for clever marketing will keep them coming back for more all season. Don’t forget to add the items to the top of your online menu in a “Featured Items” category, and promote them on your website, email, Instagram, Facebook, and other marketing channels. Engage your audience with Instagram Stories or Reels.

Marketing 78

Marketing Email Marketing Seasonal Menu Online Ordering 78

Modern Restaurant Management

MAY 31, 2023

With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 167

Marketing Email Marketing Online Ordering Specials 167

Modern Restaurant Management

SEPTEMBER 3, 2020

“Being at the ocean, in wine country and farmer’s markets was a great experience so our associates got to see how fresh everything is, which inspired them to start developing a menu for summer 2020. ” To market the menu, managers put together a written piece and video of what they got out of it. ”

Marketing 189

Marketing Seasonal Menu Leadership Coaching 189

Modern Restaurant Management

MAY 8, 2020

Faced with the stark reality of closed dining areas, people working from home, and home-cooked meals, COVID-19 will force a radical rethinking of Quick Service Restaurant (QSR) marketing. 88 percent of consumers are cooking more meals at home since stay-at-home orders went into effect in March.

Marketing 177

Marketing Franchise Franchising Social Media 177

Modern Restaurant Management

APRIL 15, 2022

Instagram has become one of the most popular social media platforms for marketing. From start-ups to the leading international brands all put a lot of emphasis on Instagram marketing to boost their marketing efforts. Instagram is the digital equivalent of word-of-mouth marketing and promotion.

Marketing 197

Marketing Influencer Social Media Food Supply 197

Modern Restaurant Management

FEBRUARY 1, 2022

Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations? And certainly, an area that’s ripe for marketers to reimagine.

Fast Casual 197

Fast Casual Dine-in Casual 2022 197

Modern Restaurant Management

DECEMBER 10, 2020

Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. Focusing on local SEO. Prioritizing Social Media.

Marketing 225

Marketing Social Media SEO Website Management 225

Modern Restaurant Management

AUGUST 18, 2020

“Our marketing plan has always been to get new people to try our food,” he said. We continued to advertise and market our food, focusing specifically on takeout and delivery to drive business. His updated marketing strategy included new wrapping for their catering van. And it has gotten people’s attention.

Marketing 197

Marketing Front of House Back of House Food Truck 197