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Why Restaurants Should Lean Into Loyalty Programs As a Way to Increase Direct Sales

Modern Restaurant Management

By using loyalty programs as a way to encourage customers to order directly. To do this effectively and successfully, brands will need to dive into the customer data gathered from their POS system. The first step in crafting a winning loyalty program is gathering the right data.

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How Restaurants Can Use Digital Hosts

Modern Restaurant Management

menu, hours, etc.), A second emerging use case is to follow-up after a meal with patrons to gather feedback in order to maintain customer loyalty and minimize the intention for dissatisfied diners to post low rated Google Reviews. Call forward actions are programmed according to what the caller may be asking for.

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Scaling Success: How to Leverage a POS System for Restaurant Expansion

Modern Restaurant Management

Every restaurant owner is familiar with a POS system and knows how essential a strong system is to every aspect of restaurant operations and management. However, for restaurant owners looking to expand their operations, a POS system can help reduce some of the stress and questions associated with doing so.

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Value Is the New Battleground for Loyalty

Modern Restaurant Management

The report found that loyalty is eroding as brands worked hard to offer new limited time offers, value meals, upgraded loyalty programs, and digital innovations. Brand loyalty has also shifted significantly, with 33 percent of consumers saying their favorite QSR or FSR brand has changed within the past year.

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2025 Predictions: Brand Loyalty in a Data-Driven, AI-Optimized World

Modern Restaurant Management

Data-backed loyalty programs, in particular, present a key opportunity for marketers to foster deeper customer connections in 2025. In an era where price-conscious diners seek value more than ever, restaurant loyalty programs are becoming indispensable. Start small by choosing technology that connects easily.

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Twenty Years of Change: How Hospitality Tech Evolved and What’s Next

Modern Restaurant Management

POS terminals were clunky, fixed to the counter, and limited to basic transactions. AI-powered analytics are giving operators clearer visibility into their performance—from tipping patterns and top-selling menu items to bottlenecks in service flow. Twenty years ago, hospitality looked very different.

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Restaurant Giants Declare War on Digital Chaos

Modern Restaurant Management

Reliable experiences build brand loyalty, and systemic processes lead to reliable profit margins. The 2024 State of the Restaurant Industry report revealed that 22 percent of restaurant operators plan to invest in technology like POS software, back-of-house systems, and data analytics in the near future.