From acqui-hire to vaporware: The new restaurant tech ABCs
Restaurant Business
JUNE 23, 2025
Acqui-hire “To acquire a company in order to use its employees skills or knowledge, rather than for its products or services.” Starbucks’ deal with Empower Delivery fits the acqui-hire framework. The coffee giant is licensing the company’s order fulfillment tech while also bringing aboard Empower’s six engineers.
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