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‘Miami Is a Panoply of International Peoples, Culture, and Cuisine Making it an Ideal Mecca for the Food Scene in Franchise Development’

Modern Restaurant Management

Miami-based brand I Heart Fries teamed with Artist, Athlete, Activist, Celebrity Influencer Dylan Gonzalez to launch an international franchise expansion effort. Why you wanted to franchise. JA: We decided to franchise because the idea is simple, adaptable, and appeals to people everywhere. What makes it scalable?

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Social Marketing: Insights from Meta’s Restaurant Summit

Modern Restaurant Management

On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants. This is where social media is uniquely positioned to help restaurants win big.

Marketing 447
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Tapping into 2025 beverage trends with Global Beverage Innovator

Restaurant Business

Recognized as a global leader in the bubble tea sector, Chatime continues to expand and build as an innovative beverage brand with over 1,400 franchise locations worldwide. Brightly colored drinks, such as Chatimes vibrant purple taro and green matcha offerings, are attention-getting and tailor-made for social media.

Beverage 273
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Ready To Sell? Maybe You Should Be

Modern Restaurant Management

It was so well received that I ended up franchising it. Build Social Media Presence : As soon as you start to advertise your business is up for sale, the first thing a potential buyer will do is Google your restaurant. You need to have a long-standing social media presence.

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MRM Research Roundup: Holiday Spending, Franchise Optimism, and Pickle Energy

Modern Restaurant Management

Renewed Optmism Ahead for Franchise Landscape The last five years have provided significant challenges to the restaurant franchise industry. Franchise 2.0: Meeting these consumer expectations and employee needs is pushing restaurant franchises towards artificial intelligence and automation.

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‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

Recognizing that social media could be a powerful tool for the hospitality industry, Kim Beechner founded Embark Marketing in her senior year of college. I founded Embark Marketing during my senior year of undergrad, right as social media marketing was becoming a powerful tool for businesses. for franchise concepts.

Marketing 332
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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Expect 2025 to see a renewed fight for the survival and growth of local markets, driven by both consumers and restaurateurs who value authenticity, sustainability, and the vital social role these markets play. The franchise model remains one of the best business structures in today’s restaurant landscape.

2025 419