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From Fumbling to Flourishing: Fixing Common Restaurant Marketing Errors

Modern Restaurant Management

To rebound, I recommend hiring a trusted marketing professional or team that understands your vision and can execute strategies that help your restaurant thrive. Guests also want an experience, not just a meal, so messages that promote unique dining events, themed nights, or a fun atmosphere can create excitement.

Marketing 380
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. It's an active marketing tool.

Book 195
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JBF Study: Independent Restaurants Are Actively Evolving

Modern Restaurant Management

Extreme weather events have become a major cost driver, with 92 percent of respondents believing it impacted their business in 2024. From Hurricanes Milton and Helene to Los Angeles wildfires, these events have disrupted operations and supply chains nationwide, with 79 percent reporting that they have led to rising general costs.

2024 251
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Your Guide To Restaurant Email Marketing In 2025

ChowNow

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. Unlike social media platforms, where the algorithm overlords dictate who will and will not see your posts, emails go straight to your customers inboxeswhich they check daily.

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Pandemic Reflections: What Lessons Has the Restaurant Industry Learned?, Part Two

Modern Restaurant Management

What used to be a basic employee benefit plan for only full-time workers has since changed to personalized benefits such as daycare assistance and mental health programs for both full-and part-time employees. Restaurants that tell a compelling story, offer meaningful engagement, and create purpose-driven experiences earn lasting loyalty.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week. Loyalty programs Who doesn’t love free stuff?

Marketing 418
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How to Grow Your Catering Business

Goliath Consulting

And while a little competition never hurts, continuing investments in your catering program will be paramount to your business’s success. From venue information, menus, pack lists, hiring, timelines, etc., A workplace food program that brings in a different pop-up restaurant to serve as the office lunch vendor each day.

Catering 378