Remove Email Marketing Remove POS Remove Waste
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How To Use Restaurant Customer Data To Improve Your Business And Grow Sales

ChowNow

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

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The Best Restaurant Technology Of 2025

ChowNow

Do you lose money due to food waste? For example: If you want to improve efficiency look for software that integrates with your POS and kitchen systems. If customer retention is a priority consider a digital loyalty program or automated marketing tools. Identify your biggest pain points. Are labor costs too high?

2025 195
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Three Simple Ways Restaurants Can Embrace IoT in 2022

Modern Restaurant Management

There are different IoT-based solutions on the market designed to decrease downtime, increase energy and operational efficiency and improve overall customer experience. The POS system works in concert with the smart device at the table, sending the bill directly to the customer. But where can you start?

2022 610
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Restaurant Cost Control Strategies Every Operator Should Be Using

ChowNow

These include: Food Costs Labor Costs Occupancy Costs Operating Costs Marketing and Promotions Expenses Every successful restaurant owner knows that tracking these isnt just a bookkeeping exercise; its how you spot opportunities to save money, collect data for better decision making, and run more efficiently.

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195
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How to Find the Target Market for Your Restaurant

ChowNow

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195
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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies. CAC lets you get a clearer view of how your marketing efforts impact your bottom line.