7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. One other way you may need to manage inventory is with menu planning. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. But smaller restaurants also have to worry about keeping the budget intact.

Management 397

Management Management Kitchen Safety Front of House 397

Open for Business

MAY 16, 2024

A website can be a powerful tool for marketing your restaurant. Accessibility and convenience for guests Make it easy for potential customers to find baseline information about your restaurant, like location, menu, hours of operation, and contact details. A standalone menu page. A method to collect guest email addresses.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Open for Business

JANUARY 26, 2023

And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. Before launching any new menu promotion idea, it’s a good idea to go back to basics and get clear a few basic points first. Many restaurant owners offer a percentage off a meal or specific menu item. What is the goal?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Modern Restaurant Management

NOVEMBER 23, 2021

By leveraging advanced tech solutions that enhance guest experiences and deepen customer relationships, operators can increase guest loyalty to lock in key customers as spending habits change and the holiday season ramps up. For example, have a guest that always orders dessert when they dine in? Enhancing the In-Person Experience.

Loyalty Program 184

Loyalty Program Email Marketing Customer Experience Seasonal Menu 184

ChowNow

NOVEMBER 13, 2019

Saturdays in December are statistically the busiest days for all types of independent restaurants across the country, and pizzerias see their largest order sizes on key dates between Thanksgiving and New Year’s. Here are five reasons why online ordering should be a part of your restaurant’s holiday strategy.

Online Ordering 60

Online Ordering Ordering Email Marketing Seasonal Menu 60

ChowNow

DECEMBER 7, 2020

While the holiday season is typically the busiest for most restaurants, this year is quite different. Guests in most areas can’t flock to crowded dining rooms and order catering for large celebrations, but hope isn’t totally lost. Refresh your menu with seasonal specials. Spread the word via email.

Marketing 88

Marketing 2020 Email Marketing Seasonal Menu 88

7 Shifts

MARCH 10, 2021

The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Market Your Restaurant Less time, a smaller staff, and tight budgets mean restaurateurs wear lots of hats. One of the most important is that of the marketer – after all, it's how you generate customers.

Management 370

Management Management Small Business Email Marketing 370

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. One other way you may need to manage inventory is with menu planning. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. But smaller restaurants also have to worry about keeping the budget intact.

Management 195

Management Management Kitchen Safety Front of House 195

Ken Burgin

JULY 17, 2022

Finalise the Festive Menus – it may be months away, but customers want menu and price certainty. Review the range of menu styles and pricing – small, medium, large still works for pricing and range. Plus plenty of additionals and ‘menu modifiers’ for those ready to spend more – espresso martinis for the table?

Email Marketing 153

Email Marketing Book Merchandise Seasonal Menu 153

SpotOn

FEBRUARY 27, 2024

After the austerity and hibernation of the first couple months of the year, the spring season brings ample opportunities to fill tables and reach new customers. Preparing for major events and holidays, like Easter weekend, can help save your restaurant from chaos and make the most out of a holiday synonymous with the brunch rush.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Lavu

FEBRUARY 3, 2020

Email newsletters are a great way to share your restaurant’s latest announcements, and when used in conjunction with other marketing channels, they are a highly effective way to retain restaurant customers and increase sales. . The point of a drip email marketing campaign is to give customers the right information at the right time.

Email Marketing 78

Email Marketing Point of Sale Online Ordering Seasonal Menu 78

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

ChowNow

DECEMBER 3, 2021

The holiday season flies by fast, especially for those in the food and hospitality world! When you’re focusing all of your attention and energy on the welcome boost that this season brings, it’s difficult to carve out time for planning ahead, much less creating and sticking to New Year’s resolutions for your business.

Online Ordering 78

Online Ordering Seasonal Menu Email Marketing Food Order 78

Open for Business

OCTOBER 20, 2023

From budgeting and licensing to crafting the perfect menu, here’s everything you need to know about how to open a restaurant. Market research Before you even think about the menu or location, you need to understand the guests who will walk through your doors. Doing so will give you a sense of the market gap that needs filling.

License 78

License Email Marketing Front of House Seasonal Menu 78

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 8) Invite Local Media To A Special Event.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Restaurant Engine

DECEMBER 9, 2020

You also want to make sure your kitchen is large enough to handle any size of catering order. And do you have space to put orders before they are delivered or picked up? Many of your larger catering orders will expect you to deliver the food. Do you have a van or large truck that can deliver large orders?

Catering 113

Catering Website Management Seasonal Menu Food Supply 113

The Rail

JUNE 10, 2022

The industry is competitive, so you must step up your marketing campaigns. Restaurant email marketing through newsletters is one of the best ways to market your business. The subject line on your email newsletter is the first thing your email subscribers see when they receive your emails.

Email Marketing 52

Email Marketing Coupons Social Media Events 52

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. When done right, menu engineering can grow your sales by as much as 15% !

Social Media 195

Social Media Loyalty Program SEO Email Marketing 195

BNG Point of Sale

AUGUST 25, 2021

COVID has restricted the number of restaurant guests both indoors and outdoors, but it has shown the benefits of online and phone orders. Online Ordering Capability . You can even create a revised takeout and delivery menu with specific options for tighter stock and higher-margin sales. . Menu Engineering .

Loyalty Program 52

Loyalty Program Social Media Point of Sale Customer Service 52

BNG Point of Sale

SEPTEMBER 2, 2021

Customer choice when it comes to menu offerings and choosing a restaurant for dining out or ordering takeout is abundant in the restaurant industry, which is highly competitive. Price Your Menu Right. The menu needs to be priced carefully. Leverage Online Ordering. Describe A Menu Item.

Point of Sale 52

Point of Sale Food Loyalty Program Online Ordering 52

Restaurant Engine

AUGUST 9, 2023

Have employee events. You don’t want either of these to slip during busy times or busy seasons. Upgrade your marketing strategy and tactics to next level your restaurant. Make sure your customers know this by posting it on your menu or even signs around the restaurant. Offer special events or tastings.

Compost 52

Compost Recycling Website Management Employee Relations 52

Food Business

AUGUST 7, 2017

New Menu Item with a STORY People love your men, but letting them in on what's new, and the behind the scenes is why they'll love hearing from you. You can pique their curiosity by explaining the inspiration and process for creating a new item on the menu. There are so many things that already exist on the menu that are noteworthy.

Seasonal Menu 100

Seasonal Menu Social Media Email Marketing Events 100

Next Restaurants

OCTOBER 9, 2019

Otherwise, you’ll miss out on a huge market and wind up with disappointed guests. If it’s time to upgrade to a modern point-of-purchase system that improves your guests’ experiences, consider these key features: Mobility Streamlined ordering Refined business workflow Customer and management metrics. Online Ordering.

Customer Experience 61

Customer Experience POS Mobile Ordering Point of Sale 61

Next Restaurants

MAY 26, 2020

If you want to familiarize with the new restaurant marketing landscape post-COVID-19, PosterMyWall is hosting a webinar with Daniel Woodman , a senior marketer with a knack for helping small businesses flourish, to talk about what restaurants can do stay relevant on re-opening, and to tackle the many novel challenges they will face.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

Restaurant Clicks

JANUARY 17, 2020

Local Event Specials. Menu Item Promotions. Food Blogger or Influencer Event. Online Order Promotions. A bar or brewery offering craft beers could even offer a special after a customer tries each beer on the menu (hopefully not in one sitting). . Local Event Specials. Menu Item Promotions .

Loyalty Program 78

Loyalty Program Email Marketing Online Ordering Coupons 78

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director. Social Media Marketing. Email Marketing.

Marketing 61

Marketing Email Marketing SEO Social Media 61

Modern Restaurant Management

JANUARY 15, 2020

National Restaurant Association Survey on Top Menu Trends. RetailMeNot released the 2020 Restaurant Marketing Insights guide, providing a comprehensive look at consumer behaviors when dining out and the strategies restaurant marketers can execute in the new year. Download the full report here. Generational Divide.

2020 92

2020 Point of Sale Online Ordering Consumer Goods 92

Modern Restaurant Management

JANUARY 22, 2021

“This new model will allow our franchisees to go-to-market quicker than ever before, while reducing the overall development and operational costs,” said Jim Stevens, president of Golden Chick. We are continuing to expand to new locations and introduce new menu items – you never know what we have up our sleeves.

Franchise 199

Franchise Franchising 2020 2021 199

Ordyx

SEPTEMBER 9, 2019

Factors varying from the seasons to the type of beers you serve determine how much volume your bar becomes. Most people would not hang out at a bar in the middle of the week, so including food items on the menu will bring in new customers and include those just interested in a bite to eat. ​H ost events!

Bar 52

Bar Social Media Email Marketing Events 52

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

Operations 367

Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

Operations 352

Operations Management Management Mobile Ordering 352

Notch

FEBRUARY 26, 2019

Things like number of seats, seasonality, hours of operation, what kind of restaurant it is — all of these can affect how much revenue you can expect your restaurant to bring in. Strategies to increase your restaurant traffic In order to generate more traffic to your restaurant, there are basically 3 strategies to pursue.

Management 71

Management Management Loyalty Program Email Marketing 71

Notch

FEBRUARY 26, 2019

Things like number of seats, seasonality, hours of operation, what kind of restaurant it is — all of these can affect how much revenue you can expect your restaurant to bring in. Strategies to increase your restaurant traffic In order to generate more traffic to your restaurant, there are basically 3 strategies to pursue.

Management 52

Management Management Loyalty Program Email Marketing 52

SpotOn

MAY 21, 2024

School's out, the farmer's markets are booming, and summer vacation plans are finally coming to life. There's plenty of room to get creative with your menu and off-premise offerings. Provide these guests with off-premise options like meal kits, online order specials, and other food they can take to-go.

Specials 52

Specials Online Ordering Seasonal Menu Social Media 52

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Lavu

MARCH 23, 2020

With narrow margins, unpredictable crowds, and new trends such as delivery services, it is critical to provide customers a variety of dining opportunities, like hosting events. Since most people want food at their event, it really is a win-win situation. Then you’ve already got an ideal event space built in for private events.

Events 78

Events Social Media Customer Service Document 78