How Virtual Brands Can Help Restaurants Expand Their Reach and Drive Sales
Modern Restaurant Management
APRIL 28, 2022
Today, virtual brands are disrupting the foodservice industry, with celebrities, YouTube stars and influencers helping them go mainstream. The virtual brand’s influence has led to the inclusion of Thighstop menu items at Wingstop’s brick-and-mortar locations, too. Virtual Brands are Influencer Magnets.
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