Modern Restaurant Management

MAY 8, 2020

Marketing messaging must shift to encouraging already loyal customers to come out for contactless access to food, drive-through speediness or free delivery charges. Moving beyond one-upmanship competitive marketing for consumer traffic, QSR brands must figure out creative ways to up the frequency that consumers will choose them.

Marketing 443

Marketing Franchise Franchising Social Media 443

Modern Restaurant Management

APRIL 13, 2021

Luckily that’s easier today with mobile advertising and restaurant owners should consider embracing this modern technology to market their business effectively. Once you understand your customers needs it will involve creating an offering that can be compelling for them to take action.

Advertising 492

Advertising Mobile Ordering Website Management Customer Service 492

Modern Restaurant Management

OCTOBER 6, 2022

Since most happy hours take place during the week, you can use them as an opportunity to draw in people who might not normally come out to your establishment. Happy hour promotions can help build brand loyalty and create a sense of community around your business. If you really want to stand out, get creative with your cocktails.

Loyalty Program 508

Loyalty Program Social Media Point of Sale Customer Experience 508

Modern Restaurant Management

AUGUST 2, 2021

Alignable’s July Rent Report has just been released, based on a poll of 5,911 small business owners that concluded last week. Times are even tougher for 64 percent of nonprofits, 50 percent of entertainers/artists, 48 percent of small businesses in the transportation sector, and 43 percent of event planners.

2021 450

2021 Point of Sale Equipment 2019 450

7 Shifts

AUGUST 18, 2024

New Bar Options You'll need to decide on the exact business structure. However, it can be expensive and you may not have as much control over the business. This could be a good choice if you find a business that is already established and has a loyal customer base. An alternative is to buy an existing bar that is up for sale.

Bar 370

Bar License Email Marketing Customer Service 370

Indoor Media

DECEMBER 14, 2020

The warm weather meant a great boom for many restaurants and businesses, and outdoor dining helped a semblance of normalcy return to their sales. With chaos in the air, business owners have to get creative — and we’re here to help. Take this Wisconsin restaurant , for example. Why not take advantage of the free media coverage?

Small Business 144

Small Business Social Media Coupons Advertising 144

Indoor Media

JUNE 17, 2020

Every small business is unique. While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 2: Identify Your Business Objective.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

Indoor Media

AUGUST 8, 2020

Simple, classic, effective – the oil change coupon is a slick way into your customer’s heart! Oil change coupons can be used in all kinds of coupon advertising – paid social media ads, direct mail postcards, and grocery store receipts. 3 Reasons Oil Change Coupons Are So Effective. How to Calculate Coupon Profitability.

Coupons 158

Coupons Advertising Customer Service Point of Sale 158

Harbor Touch

MARCH 18, 2025

Whether youre a seasoned owner or just starting out, this advice will help you boost efficiency, keep your team motivated, and turn customers into regulars. From smarter hiring to prepping for busy seasons, were sharing strategies that work across small bistros and bustling chains alike. Small perks go far too.

Management 148

Management Management Seasonal Menu Cash Management 148

Modern Restaurant Management

APRIL 15, 2020

As more restaurants focus their undivided attention on their off-premise offerings and guests adapt their consumption to this new environment, plus some of the government relief measures take effect, some small improvements may lie ahead.” ” Guest Counts Plummet as their Guests Shelter in Place. percent during March.

2020 493

2020 Point of Sale Fast Casual Online Ordering 493

Modern Restaurant Management

FEBRUARY 17, 2022

Creating those extra positive associations with your shop is only going to be good for business. But there are some to watch out for. It’s a very small reward for a lot of loyalty. Having a loyalty scheme that’s too good can swing the other way and make your business seem a little desperate for customers.

Point of Sale 471

Point of Sale Social Media Online Ordering Food Order 471

Sling

NOVEMBER 24, 2021

It’s vital to get it just right in order to set the best tone for your business going forward. Our experts have created a list of proven grand opening ideas for small businesses that will help you get the word out and host the best event possible. Grand Opening Ideas For Small Businesses. 6) Pass Out Flyers.

Small Business 148

Small Business Social Media Advertising Events 148

7 Shifts

DECEMBER 8, 2020

47% of restaurants were negatively affected by employee turnover in 2019, with less than a third of restaurateurs reporting that turnover had no impact on their business. The benefits of employee contests can impact all areas of your business and employee lifecycle—from sales to engagement to training. Then, put it to a vote!

Front of House 370

Front of House Social Media Employee Relations Back of House 370

7 Shifts

OCTOBER 9, 2020

Here are six steps to take before opening any restaurant website builders. Restaurant website design: Taking a DIY approach vs. hiring a web development team Consider whether you want to build your restaurant's website or hire someone to do it for you. Check out this example from Barcelona Wine Bar for inspiration.

Design 397

Design Online Ordering Social Media Website Management 397

Indoor Media

NOVEMBER 19, 2020

2020 was one of the most difficult years for small businesses. Your biggest competition may not always be a business similar to your own, but rather whoever is pushing the strongest campaign in your area. Zero in on what makes your business special, and make this the focal point of your campaign.

Small Business 151

Small Business Advertising Customer Service Coupons 151

7 Shifts

JULY 10, 2020

And now, many states and provinces have already begun rolling out their plans to reopen the economy, and many restaurateurs are now planning out their grand re-opening. Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang. 1 Set goals for the event ?? Set a budget ??

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

FEBRUARY 5, 2024

Highlights of The Big Game and National Pizza Day Ordering Predictions: 32 percent of diners say they plan to order from a local chain or independent pizzeria instead of a big chain—revealing the opportunity for small and mid-sized pizza restaurants to double down on marketing efforts for The Big Game and National Pizza Day.

2024 492

2024 Loyalty Program Food Order 2030 492

Indoor Media

JANUARY 18, 2021

If you’re wary of coupon advertising — don’t be. Coupon advertising is one of the easiest ways to get new customers in the door and promote brand familiarity. Whether you’re a new business in your area or just trying to excite your regulars all over again, coupons can be a great way to reach out.

Coupons 148

Coupons Advertising Point of Sale Customer Service 148

Modern Restaurant Management

APRIL 2, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. One of the ways they are doing this is by providing information and insights to make it easier for them to find new ways of conducting business.

Employee Relations 517

Employee Relations Healthcare Online Ordering Customer Service 517

Indoor Media

MARCH 11, 2021

Today, whether you’re running a print ad or advertising through an online platform — you’re going to want to design the best dry cleaning coupons possible. Coupons are one of the easiest promotions to keep track of because customers must turn them in to take advantage of your special. Why Use Coupons?

Coupons 148

Coupons Design Advertising Loyalty Program 148

Indoor Media

SEPTEMBER 2, 2020

Have you ever thought about posting your auto repair coupons online? If you’ve done even a little bit of research, you’ve probably noticed that few coupon sites accommodate small businesses. Coupons.com , RetailMeNot.com , and the like primarily distribute coupons for consumer packaged goods and big-box retailers.

Coupons 109

Coupons Advertising Small Business Customer Experience 109

Indoor Media

JULY 29, 2020

The coupon giant boasts some significant benefits — targeted, local ads — but many users have seen its pitfalls. Through our own research, we learned how to post a deal on Groupon and three things every auto repair shop should watch out for. Groupon’s coupon advertising platform is easy to set up and manage.

Coupons 154

Coupons Advertising Website Management Small Business 154

Indoor Media

JANUARY 14, 2021

If anything, you might feel like you have too much content to share and want to get it out there as soon as possible! It’s important to take a deep breath and pace yourself. In this post, we’re going to answer some common questions to help you get the most out of your social media efforts.

Social Media 88

Social Media Small Business Coupons Advertising 88

SpotOn

NOVEMBER 21, 2024

The idea is for your restaurant to reflect the festive spirit while taking into account the realities of supply chain pressures and inflation. Make the reservation process easier While some people stay home for the holidays, others look for special experiences or want to go out for dinner in larger groups.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

Embrace the Suck

DECEMBER 25, 2019

Having worked as a consultant for a large foodservice distributor for 4 years, I learned a lot about their business. It’s my duty to give you an edge that can help you run a more profitable business. One thing you have to know up front is that their business is a lot like yours: uber-competitive!

Food Truck 296

Food Truck Food Tip Distribution Audits 296

Indoor Media

APRIL 5, 2021

Whether you’re connecting with customers on social media or playing email tag with important clients, every small business owner needs to organize their life online. Once you’ve built out your best version of your business online, you’ll need to find the right tools to handle daily life.

Small Business 78

Small Business Social Media Advertising Coupons 78

7 Shifts

JUNE 16, 2024

Before implementing the marketing ideas, you must understand how to create a perfectly-tailored strategy for your business. Conduct a SWOT analysis: Write down your restaurant's strengths, weaknesses, opportunities, and threats to identify which areas of your business could improve and have room for growth.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Indoor Media

OCTOBER 17, 2017

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. Sound familiar?

Coupons 78

Coupons Advertising Tip Distribution Consumer Goods 78

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right. Learn more.

Coupons 78

Coupons Advertising Email Marketing Seating 78

Modern Restaurant Management

SEPTEMBER 15, 2020

. “Without assistance at all levels of government, many of these businesses will be forced to close their doors. This coalition seeks to provide a unified front willing and able to affect positive policy changes that support restaurants and bars both large and small.” Unfortunately, many already have. NAB Acquires SALIDO.

Fast Casual 407

Fast Casual Casual Menu Mobile Ordering 407

Modern Restaurant Management

DECEMBER 27, 2019

Sebastien has a tremendous track record for assisting some of the most revered hospitality businesses' experience remarkable growth, and I could not be more thrilled to have him by my side as we begin an exciting new era of Daniel Boulud restaurants." This gives restaurants a real-time representation of their performance.

Mobile Ordering 311

Mobile Ordering Customer Service Point of Sale Customer Experience 311

Indoor Media

APRIL 15, 2021

Today, many business owners focus on social media advertising for the wrong reasons. It’s important to create a profile online to connect with your customers, and the most successful businesses will use their platforms to engage with locals. Where you can, make sure to adopt smart, local advertising.

Small Business 88

Small Business Advertising Loyalty Program Sports 88

Indoor Media

JANUARY 30, 2021

Whether you’re starting a small business or beginning to build your social media presence, one of the easiest platforms to use is Facebook. In some ways, this platform led the charge for small business advertising by allowing users to create a profile and compete with national brands. Connect With Your Customers.

Small Business 78

Small Business Coupons Advertising Social Media 78

Indoor Media

JULY 25, 2020

While it takes some extreme discipline and patience, your shop can be more profitable with just a few changes. Take a Disciplined Approach to Your Finances. The last 20 years have been challenging for small businesses, from the 2008 financial crisis to the Covid-19 pandemic. Need to increase your auto repair shop profits?

Advertising 166

Advertising Coupons Customer Service Small Business 166

Indoor Media

DECEMBER 11, 2020

By combining the strengths of grocery store advertising with specific print mediums, we’ve created countless platforms for small businesses to increase their profits. We primarily partner with local businesses. Moreover, advertising within a grocery store allows you to brand your business as a key part of the community.

Advertising 147

Advertising Coupons Tip Distribution Small Business 147

Indoor Media

JANUARY 24, 2021

Moreover, these illustrated guides can help a customer move through information like a flowchart and allow your business to get a complicated point across quickly. In 2020 there are all sorts of interactive social media or blog posts your business could be using, but you’ll need to work a little harder in print advertising. .

Small Business 78

Small Business Coupons Advertising Social Media 78

Indoor Media

OCTOBER 15, 2020

Some people believe it will be too expensive to advertise their business, or that their specific audience doesn’t need to be reminded they exist. Neither attitude is going to bring in any business. The initial funds you pump into advertising are your investment, and the business that comes in creates your return.

Coupons 149

Coupons Advertising Food Supply Customer Experience 149