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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Whether through supporting local charities or participating in food drives, local restaurants can become go-to places for customers who want to support their community.

Marketing 195
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Maximize Takeout Profitability With These Six Steps

Modern Restaurant Management

Even as restaurants reopen to some on-premise dining, takeout presents distinct advantages: Takeout can help make up for those “missing tables” resulting from social distancing requirements, even as it requires less of a restaurant’s biggest expense item: labor. Eating out, or taking out, is never just about the food.

Coupons 596
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Beyond Menus: Creative QR Code Uses for Restaurants

Modern Restaurant Management

Spice Up Your Social Media Presence Want to connect with your patrons in the digital age? Include social media in your digital marketing strategy. Over half of the world’s population uses social media, interacting with an average of six platforms. Another option for personalization?

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Best Practices for Launching Online Ordering

Modern Restaurant Management

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous.

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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

1 Set goals for the event ?? Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Set a budget ??

Events 351
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Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Then, utilizing social media to differentiate your brand and showcase your identity to customers can help your brand stand out. Loyalty rewards don’t have to include discounts and coupons anymore.

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Five Ways to Use QR Codes at Your Restaurant this Holiday Season

Modern Restaurant Management

Make it Easy to RSVP for an Event. During the winter season, there are many opportunities for events. If you plan on throwing a holiday party or hosting another type of event at your restaurant or bar this holiday season, think about using a QR code on your flyers or table tents. Increase Your Social Media Following.