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Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations? But the platform is where the real winners shook out.
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based diners who recently ordered from a QSR, fast-food or fast-casual chai also found that value is about more than just price. To delve more deeply into the results, Modern Restaurant Management (MRM) magazine reached out to Hope Neiman, Tillster’s chief marketing officer. The survey of 1,500 U.S.-based
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After fast-casual chain &Pizza heard from customers that its prices were too high , it lowered them late last month and simplified its menu structure to highlight affordable options. marketing retail News Heather Lalley is the managing editor of Restaurant Business, Foodservice Director and CSP Daily news. Sign up here.
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Instead of belaboring the issue, Modern Restaurant Management (MRM) magazine went to the experts for some solutions. “We are seeing sign-on bonuses at fast food and fast casual locations, something never seen before in the industry. “Wages across the country are definitely up for the industry, in virtually every location.
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In a statement, the owner and operator of 39 domestic restaurants in the casual dining chain, says its expects to use the time and legal protections made available through the Chapter 11 restructuring process to allow the company to explore strategic alternatives in order to ensure the long-term viability of the brand. "The
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