article thumbnail

What is a loyalty program, and how can it work for your restaurant?

Open for Business

Loyalty programs gain popularity every year, but there’s nothing new about the practice of rewarding customers for their business. Loyalty programs have come a very long way since then, thanks in part to technology. Quick Links What is a brand loyalty program? What is the purpose of a loyalty program?

article thumbnail

Simple Customer Retention Strategy for Restaurants

7 Shifts

Once you have access to a guest’s contact info, it creates the opportunity to reach them via email or text and let them know about special offers, new menu items, changing hours, and more. Recommended Reading: Simple Restaurant Marketing Plan for 2020 Reward Their Loyalty ?? It’s a low effort-high impact way to get people coming back.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Examples of Customer Service Innovation in Hospitality

Social Hospitality

For example, taking and processing orders, accommodating new arrivals at hotels and venues, processing booking and customer information, processing check-outs faster, and much more. Aside from financial savings, it’s also important to note virtual receptionists can help expedite numerous processes. Recognize the Impact of VoIP Technology.

article thumbnail

Six Ways Restaurants Can Drive Business Over the Holidays

Modern Restaurant Management

Between mid-shopping meals, family dinners, and work parties, restaurants prepare for their schedule to book up quickly. If you don’t already have a gift card program, now would be the time to launch one. Keep your followers up-to-date specials and promotions, restaurant updates, or to run engaging contests.

article thumbnail

The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Body : include visuals, such as a photo of the special dish you offer, and don't forget to add a short text followed by actionable call-to-action button (CTA button). It helps in business promotion.

article thumbnail

Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book. Knowing they have a lunch special on Wednesdays is invaluable knowledge to have, and can inform your own decision making. Post special offers to attract both first-time and price-conscious customers.

Marketing 418
article thumbnail

12 Best Ways To Get Your Restaurant Noticed

7 Shifts

Your restaurant's Google My Business account will make it easier for your customers to contact you, book a reservation, or access your location! Chances are you all have different expertise, specials, and concepts, that attract varying local foodies. Loyalty programs. VIP programs.