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Lessons from French Bistros: How Small Restaurants Deliver Big Experience

Modern Restaurant Management

This article explores their charm, global influence, and the key elements that fuel their success. Their appeal isn’t in extravagance but in simplicity—chalkboard menus scribbled with daily specials, circular tables, folding chairs, and the clink of wine glasses. They are top spots for the best food in France.

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Restaurant Menu Engineering Techniques to Maximize Profit

ChowNow

It blends sales data, food cost, and menu psychology to help you stop guessing and start making decisions that grow your margins. Real menu engineering efforts are grounded in hard numbers: data, food cost percentage, and how much profit each dish actually brings in, so you know exactly what to promote, rework, or cut.

Menu 195
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How to Find the Target Market for Your Restaurant

ChowNow

In this article, you will learn: How to define your restaurants target market to guide your business decisions. Climate & Seasonality: Does the weather impact what people order or when they dine out? Ask yourself: Dining Preferences: Do they prioritize health-conscious options, indulgent comfort food, or trendy dishes?

Marketing 195
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5 Essential Restaurant Customer Retention Strategies Every Operator Needs In 2025

ChowNow

In this article, youre going to learn five restaurant customer retention strategies that will not only keep your current regulars happy but will also help you grow your repeat customer base. Its significantly more cost-effective to keep your regulars walking through the door than it is to get a new customer every time you take an order.

2025 195
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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

In this article: How to calculate your restaurant customer acquisition cost (CAC) How to optimize your restaurant’s CAC and reduce costs What is a good cost per customer acquisition? For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses.

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How to Write Online Menu Descriptions (with Examples)

ChowNow

When youre updating your online menu or online ordering system, its tempting to just copy over the dish names from your restaurant menu and call it a day. With a few simple techniques, you can write menu descriptions that sounds natural, highlight your best dishes, and help guests feel confident (and excited) about ordering.

Menu 195
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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Everything from food to labor is getting more expensive, which means restaurant margins are tighter than ever.

2025 195