Modern Restaurant Management

APRIL 25, 2022

Yes, when customers sign up for a loyalty program that offers benefits like discounts, or the opportunity to earn points, they are more likely to take interest in other ongoing or upcoming events and special offers in your company. This will ultimately create a positive impression about your business in the minds of your customers.

Loyalty Program 546

Loyalty Program Advertising Point of Sale Customer Service 546

Restaurant Engine

DECEMBER 11, 2024

Promote your special events and themed nights to both current customers and your target audience. One way to do this is with special events and theme nights. Not only do these special events bring in new people, but they may also help you gain back customers who havent dined with you in a while.

Events 52

Events Specials Workshop Entertainment 52

Restaurant Business

JUNE 17, 2025

And fast-food customers Newsletter Search Restaurant Business Search Login Subscribe Newsletter Login Subscribe Topics Consumer Trends Food Beverage Emerging Brands Operations Technology Marketing Workforce Leadership Financing Data Top 500 Chains Top 100 Independents Future 50: Emerging Brands Same-store Sales Tracker Special Reports COVID: 5 Years (..)

Food 278

Food Fast Casual Leadership Loyalty Program 278

Restaurant Business

JUNE 13, 2025

Continue to Site >>> Menu DoorDash completes acquisition of reservations platform SevenRooms Newsletter Search Restaurant Business Search Login Subscribe Newsletter Login Subscribe Topics Consumer Trends Food Beverage Emerging Brands Operations Technology Marketing Workforce Leadership Financing Data Top 500 Chains Top 100 Independents Future 50: Emerging (..)

Reservations 213

Reservations Leadership Advertising 2025 213

7 Shifts

OCTOBER 22, 2024

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. For example, you can promote your seasonal dishes or happy hour specials. It's an active marketing tool.

Book 195

Book Marketing Email Marketing Social Media 195

Restaurant Business

JUNE 23, 2025

Retail media network “A type of advertising platform that allows retailers to sell ad space on their digital channels to third-party brands.” In this case, restaurants are the advertisers. Vaporware “A computer-related product that has been widely advertised but has not and may never become available.”

Hiring 177

Hiring Mobile Ordering Advertising Leadership 177

7 Shifts

OCTOBER 22, 2024

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Keep your hours updated as well, especially if you have special holiday hours or seasonal changes. Special offers are one of the top restaurant marketing strategies that bring in a regular crowd.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 2, 2023

Host a Speed Dating Event COVID impacted everyone’s love life. A speed dating event is a fun and classic way to meet new people. Establishments that choose a theme ahead of time and advertise accordingly will drum up interest for patrons as well. Invest in Games Board games are no longer just for the kids table.

Fine Dining 474

Fine Dining Customer Experience Events Seasonal Menu 474

Restaurant Business

JUNE 13, 2025

Continue to Site >>> Menu Week in Review: Din Tai Fung’s jaw-dropping AUVs, Krispy Kreme exits Insomnia, Starbucks operations Newsletter Search Restaurant Business Search Login Subscribe Newsletter Login Subscribe Topics Consumer Trends Food Beverage Emerging Brands Operations Technology Marketing Workforce Leadership Financing Data Top 500 Chains (..)

Operations 230

Operations Leadership 2025 Fast Casual 230

Restaurant Business

JUNE 23, 2025

Trending Food Spinoffs of the TikTok-famous Dubai Chocolate Bar surge on chain restaurant menus Financing How is Roark Capitals track record?

Leadership 203

Leadership Food Supply 2025 Kitchen Safety 203

Restaurant Business

JUNE 25, 2025

Continue to Site >>> Menu Panera Bread brings in a transformation strategist to aid its turnaround Newsletter Search Restaurant Business Search Login Subscribe Newsletter Login Subscribe Topics Consumer Trends Food Beverage Emerging Brands Operations Technology Marketing Workforce Leadership Financing Data Top 500 Chains Top 100 Independents Future (..)

Leadership 228

Leadership Fast Casual 2025 Casual 228

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Online Ordering 539

Online Ordering Social Media Coupons Advertising 539

Modern Restaurant Management

MAY 14, 2020

Additionally, a branded mobile app enables your business to send notifications to customers in real-time with special offers that allows your business to drive traffic during slow days. Analyze Online Conversations to Adjust Current and Future Strategies.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

ChowNow

FEBRUARY 7, 2025

Increase sales by promoting high-margin menu items and special offers. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers. Email Marketing Ideal for building loyalty with repeat customers through special offers and updates.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Restaurant Business

JUNE 24, 2025

Hart joins food-and-games investment company Emerging Newsletter Search Restaurant Business Search Login Subscribe Newsletter Login Subscribe Topics Consumer Trends Food Beverage Emerging Brands Operations Technology Marketing Workforce Leadership Financing Data Top 500 Chains Top 100 Independents Future 50: Emerging Brands Same-store Sales Tracker (..)

Leadership 234

Leadership Food Fast Casual 2025 234

ChowNow

MAY 30, 2025

If youve got a big outdoor patio, maybe a summer evening special event is the best move. It could be a fall-inspired cocktail, a one-week burger special, or a collab dish made with a local farm or bakery. Use it to share special offerings like limited-time discounts, early access to new menu items, or loyalty program rewards.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

7 Shifts

NOVEMBER 24, 2024

Consider the channels you'll use to reach potential customers, such as social media, local advertising, or community events. Restaurant owners can also personally visit tables, giving customers a personal touch and making the process feel more special.

Marketing 370

Marketing Social Media SEO Customer Service 370

Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. Provide Free Meals on Special Occasions. Then prepare to wow them with a special offer.

Marketing 567

Marketing SEO Front of House Website Management 567

Restaurant Business

JUNE 12, 2025

Continue to Site >>> Menu Coco Robotics raises $80M to scale up autonomous delivery fleet Newsletter Search Restaurant Business Search Login Subscribe Newsletter Login Subscribe Topics Consumer Trends Food Beverage Emerging Brands Operations Technology Marketing Workforce Leadership Financing Data Top 500 Chains Top 100 Independents Future 50: Emerging (..)

Delivery 191

Delivery Leadership 2025 Advertising 191

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

OCTOBER 3, 2023

This means tailoring marketing campaigns and activations to local events and holidays, forming charitable partnerships and introducing new product launches through street teams and boots-on-the-ground support. Finally, don't underestimate the power of word-of-mouth advertising, either.

Social Media 443

Social Media Customer Experience 2009 Customer Service 443

Modern Restaurant Management

NOVEMBER 1, 2022

“Restaurants should use their advertising channels, such as email, social media, and their website, to promote all the benefits of dining with them during the holidays. For fast food, it may be promotions or discounts, while for more upscale, it can include experiences, special events, or even new technologies.”

Fine Dining 473

Fine Dining Seasonal Menu Social Media 2022 473

The Rail

MARCH 25, 2025

By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. Host a Farewell Event at the Current Location Before closing the doors of your current location, consider hosting a farewell event to thank loyal customers for their support.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

7 Shifts

OCTOBER 28, 2024

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Restaurant Business

JUNE 17, 2025

17, 2025 Facebook Twitter LinkedIn DoorDash now offers services like reservations and advertising. Then last week, DoorDash revealed that it had acquired Symbiosys, an ad tech startup that will allow restaurants to advertise themselves on places like Google, TikTok, Instagram and Snapchat. Is that a good thing for restaurants?

Leadership 188

Leadership Advertising 2025 Reservations 188

Social Hospitality: Restaurants

JUNE 22, 2020

Restaurants across the globe now use Instagram to advertise their wares and, many even create bespoke dishes which are designed specifically to be shown off on the platform. If you run a special offer for a major event or national holiday, advertise it on Instagram well in advance. . Instagram Advertising.

Marketing 440

Marketing Social Media Advertising 2007 440

7 Shifts

JANUARY 20, 2023

There are a few things restaurants can do to get ready for the Super Bowl: Stock up on supplies: Make sure you have enough food, drinks, and utensils to accommodate the increase in customers.Think of what's most likely to sell out first: finger foods, wings, pizza, kegs, napkins, special items, etc. Offer discounts and specials.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 3, 2024

Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising. Participate in local events, such as festivals, quests, fundraisers, or sports tournaments. Host thematic city events. Here, I propose you become an organizer of an event.

2024 520

2024 Social Media Customer Experience Events 520

Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Out-Of-Home.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

Modern Restaurant Management

OCTOBER 25, 2021

Plant-based food businesses, events, and pop-ups are frequently entering the market and it has become exceedingly clear that this is not just a fad. Not only will advertising the meat alternative and its ingredients draw in vegans and flexitarians, but it will also accommodate those with dietary restrictions, or allergies.

Dietary Restrictions 546

Dietary Restrictions Food Front of House Back of House 546

Modern Restaurant Management

AUGUST 7, 2024

Then, layer on seasonal promotions and specials that help boost sales during slower seasons." " Cutting a marketing budget creates a ripple effect that may not be felt until months down the road when the damage has already been done. "You want to advertise where your customers are already looking.

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

JULY 28, 2023

Restaurant operators are always looking for new tools, promotion channels, and advertising options, but they might not be quite sure what they need to say to tempt a potential guest. It was challenging to differentiate one from the other, as they had similar menus, interiors, advertising messages, and social media posts. Most likely.

Social Media 419

Social Media Events Customer Experience Advertising 419

Restaurant Business

JUNE 11, 2025

They specialize in breakfast staples, homestyle favorites and homey atmospheres—Perkins largely in the Midwest and East Coast and Huddle House in the South. The Atlanta-based company is hoping that more modern food and restaurants will help its brands break through with younger consumers. But they have receded over the years.

Fast Casual 188

Fast Casual Front of House Back of House Leadership 188

Restaurant Business

JUNE 17, 2025

For certain events, Greenlane also sends the mascot Gigi—a human in a fluffy pink bunny suit, because salads are rabbit food—who has become somewhat of a TikTok star, helping to build brand awareness.

Fast Casual 164

Fast Casual Leadership Mobile Ordering Casual 164

Modern Restaurant Management

JANUARY 28, 2022

Your business name should make it immediately apparent what kind of cuisine you specialize in. You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. Don’t leave your customer expectations to chance.

Social Media 528

Social Media Small Business Advertising Food Order 528

Modern Restaurant Management

NOVEMBER 29, 2023

Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base. You’ve launched a special initiative to help those in your community that are in need. Proactively Share Big News You’re opening another location.

Social Media 493

Social Media Employee Relations Food Safety Customer Service 493

Restaurant Business

JUNE 18, 2025

Continue to Site >>> Menu Bubbakoo's acquired by private-equity firm Thompson Street Capital Partners Newsletter Search Restaurant Business Search Login Subscribe Newsletter Login Subscribe Topics Consumer Trends Food Beverage Emerging Brands Operations Technology Marketing Workforce Leadership Financing Data Top 500 Chains Top 100 Independents (..)

Fast Casual 178

Fast Casual Leadership Franchise Franchising 178