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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Table of Contents.

Seating 221
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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. Think for a moment about your restaurant’s current online presence.

Marketing 203
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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. Benefits of Having an Engaging Newsletter for Your Restaurant Business. It helps in business promotion.

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If You Want Free Advertising, Optimize Your Google MyBusiness Page

Indoor Media

Google My Business (GMB) is a free Google service intended for local businesses. This free tool offers numerous advantages for business owners looking to become more visible on the world’s largest search engine. What is a Google My Business Listing?

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Welcome to the Digital Advertising 101? Series!”

Indoor Media

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Measuring the success of advertising relies heavily on your expectations. Lay the Foundation.

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A Guide to Yelp for Restaurant Owners

Indoor Media

Yelp is a great tool and a major annoyance for modern business owners, especially for restaurateurs. Long gone are the days when all a restaurant needed to do was set up shop, hope for a review in a local paper, some foot traffic, and word-of-mouth recommendation to drive business. The platform just kept multiplying from that point on.

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How to Create and Manage Marketing Materials

Indoor Media

So you’ve decided to start creating advertisements for your business. You know exactly what channels you’re going to leverage — maybe Yelp, Cartvertising, billboard advertising, and some Facebook ads. Now, the only thing you have to do is create, store, and manage those marketing materials.