Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

Fine Dining 190

Fine Dining Seasonal Menu Social Media 2022 190

7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. It's hard enough to manage a higher workload without delivery.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

NOVEMBER 30, 2022

During this time, millions of Americans scanned these matrix barcodes on their mobile devices, as they were featured on business cards, billboards, trade show booths, movie posters, and a variety of advertisements spanning all industries. Protect Your QR Code Advertisements. As always, with the benefits of digital tools comes risks.

Hospitality 180

Hospitality Download Website Management Customer Service 180

Modern Restaurant Management

NOVEMBER 3, 2022

Sometimes customers will naturally come to your Google My Business profile and drop you a review – especially if they had a negative experience. But you’re missing out on a ton of opportunity if you’re not asking your customers for a review of your product or service. Collect Reviews via Your Website.

Email Marketing 204

Email Marketing Customer Service Website Management Customer Experience 204

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. This creates the necessity for restaurant reputation management strategies to amplify positive reputation while downplaying negative criticism. ORM gives you direct access to customer feedback. ORM helps you gain customer trust.

Social Media 198

Social Media SEO Website Management Audits 198

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Promotion and advertising are what we call a restaurant’s “secret sauce.” Emphasize Best-Selling Items.

Marketing 227

Marketing SEO Front of House Website Management 227

7 Shifts

JULY 10, 2020

“Frequency and repetition will help your advertisements get noticed. Ensure that your staff know the common signs and symptoms of COVID-19 so FOH staff can identify any ill guests, and staff can notify management if they or another employee are unwell Make sure you create, publish, and send the schedule to staff well in advance.

Events 351

Events Social Media Kitchen Safety Seating 351

Next Restaurants

MAY 14, 2024

In this article, we’ll share tips on managing multiple social media accounts for your restaurant to maximize their benefits. Benefits of Managing Multiple Social Media Pages If you have one or two social media pages for your restaurant, you may wonder why you should have more. Are you looking to increase website traffic ?

Social Media 78

Social Media Website Management Customer Service Online Ordering 78

Modern Restaurant Management

NOVEMBER 19, 2020

However, as the bill works its way through further approvals, restaurants are in a position where they must continue honing their strategies for handling the consequences of the pandemic while keeping customers coming through the doors. New Marketing Tactics Can Help Reach Target Customers.

Social Media 216

Social Media Online Ordering Coupons Advertising 216

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Create a contactless experience via QR Codes with a contactless menu and contactless check-ins. 'Safety'

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Experts suggest calming, fresh greens for a restaurant that focuses on a healthy menu, for instance. Manage Social Media. Color Choice Matters.

Marketing 190

Marketing Loyalty Program Social Media Online Ordering 190

7 Shifts

OCTOBER 22, 2019

Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Instagram is influencing menu offerings, restaurant design, and marketing strategies. Link your official website in the space provided.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Sling

OCTOBER 1, 2023

Along the way, we’ll address such issues as: Working from home or a storefront The importance of state and local health codes Creating a business plan Getting incorporated and licensed Hiring and scheduling employees We’ll also discuss financing (to make it all possible) and advertising and marketing (to keep it all going).

Catering 78

Catering License Transportation Advertising 78

Goliath Consulting

MAY 31, 2023

Are you a restaurant owner or manager looking for ways to attract more customers and increase sales? 1 When a customer enters or exits this boundary, they can receive targeted messages or notifications on their mobile devices. This technology can be used to engage customers, drive traffic to your restaurant, and boost sales.

Point of Sale 78

Point of Sale Email Marketing Customer Experience Advertising 78

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Just Salad was the first national restaurant chain to label its entire menu with carbon emissions similar to how brands like Allbirds had done in the retail sector. Here are their responses.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Modern Restaurant Management

DECEMBER 28, 2023

Some customers have the gift of foresight, using DoubleDash to add on recovery (or hair of the dog) essentials from nearby stores. And while our business has evolved over the past decade, so have our customers. The top items paired with ibuprofen included Cheesesteaks, Cognac, Nacho Fries, Bacon Egg and Cheese, and Cold Brew!

2024 190

2024 2023 Food Order 2013 190

Restaurant Engine

JUNE 2, 2022

With high quality content, you drive engagement, build relationships, and enhance customer loyalty. Likewise, you can broadcast events, coupons/promos/specials, and let people know about new menu items. Your current and future customers will appreciate being “in the know.”. #3: Perhaps they weren’t happy with their experience.

Social Media 80

Social Media Website Management Coupons Customer Experience 80

Open for Business

MARCH 21, 2023

Both terms refer to the same thing: getting people to talk about your business and growing your customer base. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Restaurant365

APRIL 9, 2020

Marketing your restaurant in a constantly changing digital world can be challenging, but digital marketing is essential both for converting former dine-in customers into takeout and delivery customers, and bringing in new and existing customers when restaurant restrictions are lifted. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Apicbase

JANUARY 12, 2023

It consistently drives customer retention. To gain repeat customers, your interaction shouldn’t end once they’ve paid the bill. It opens the way to direct customer communication. Email is the best way to reach customers wherever they may be—without paying for advertising space. Brand new seasonal menu?

Email Marketing 52

Email Marketing Marketing Tip Distribution Social Media 52

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. High-end restaurants that tend to have a pricier menu should look to add more affordable items. That does not mean you have to alienate your current customer base.

Social Media 216

Social Media Food Safety Cash Management Kitchen Safety 216

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners. MRM Restaurant Survival Guide Updates.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Restaurant365

JULY 24, 2020

Sometimes called a virtual restaurant, virtual kitchen or cloud kitchen, a ghost kitchen is a food-service business that serves customers exclusively through online orders. For entrepreneurs, ghost kitchens offer the opportunity to experiment and launch their restaurant brands at minimal cost and less risk than opening a physical location.

Front of House 147

Front of House Online Ordering Kitchen Safety Customer Service 147

Cheetah

FEBRUARY 20, 2020

Most bakeries have a variety of sweets, artisan breads, cakes and other guilty pleasures on their menu. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. Stay Ahead. Create Strategic Partnerships with Distributors.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Cheetah

FEBRUARY 20, 2020

Most bakeries have a variety of sweets, artisan breads, cakes and other guilty pleasures on their menu. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. This can save you a lot of time, money and hassle.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

The Restaurant Times

SEPTEMBER 22, 2021

In a pandemic-affected world, a restaurant website is critical for your restaurant. A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Your restaurant website acts as an online storefront and defines your online identity. . Social Media Integration

Social Media 59

Social Media SEO Website Management Online Ordering 59

The Restaurant Times

DECEMBER 21, 2021

They take food orders from customers online through their own app or through third-party food delivery apps, process them, and deliver the food. Some of the ghost kitchens also provide the facility of order pick-up wherein the customers can pick up their food on their own. But it is essential to understand customer behaviour to do so.

Online Ordering 98

Online Ordering Social Media Website Management Food Order 98

Apicbase

AUGUST 5, 2022

It consists of mainly two things: what you do (your mission statement), and for who you do it for (your ideal customer). It’s essential that your restaurant mission statement is crystal clear and instantly recognizable to the type of customers you want to attract. Ask them about their experiences with customers.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Restaurant Engine

JUNE 10, 2020

Like all social media platforms, Instagram is free to use, unless you decide it’s time to advertise on the platform. All you’ve spent is your time, if you are doing the posting, or what you’d pay a social media manager. 2: Hashtags Help Garner New Customers. 3: Geotags Gain Local Customers. This is by using hashtags.

Social Media 99

Social Media Influencer Website Management Email Marketing 99

Modern Restaurant Management

DECEMBER 30, 2020

spent per order, on average, across restaurant websites. The most ordered menu item of 2020 came from South Carolina chain, New York City Pizza, and its “New York” thin-crust pizza. The most ordered menu item of 2020 came from South Carolina chain, New York City Pizza, and its “New York” thin-crust pizza.

2020 211

2020 Merchandise Retail Point of Sale 211

The Restaurant Times

MAY 31, 2020

Restaurant brands with a stellar online presence also have the potential to attract more customers and receive more orders. Building an online brand for your restaurant gives stellar opportunities to create likability, elevate credibility, and gain the trust of customers that is crucial to foster the growth of your business.

Social Media 91

Social Media Online Ordering Mobile Ordering Website Management 91

Next Restaurants

DECEMBER 18, 2019

That being said, there are many other things you can do to foster more customer loyalty and realize restaurant success. Establishing a stronger digital restaurant presence is one such way to promote your restaurant, as well as attract and retain customers. Reactive marketing is less risky and yields decent results.

Social Media 103

Social Media 2020 Influencer Website Management 103

Restaurant365

NOVEMBER 19, 2019

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. Employees determine the customer service experience in a restaurant. New training methods focus on thorough cross-training, an emphasis on company mission and values, and solid management team structures.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Restaurant365

DECEMBER 4, 2020

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. This includes enforcing health requirements with your employees, and also making sure to communicate your policies to customers. Employees determine the customer service experience in a restaurant.

2021 78

2021 Operations Mobile Ordering Social Media 78

Restaurant Engine

FEBRUARY 24, 2021

Hiring good staff is integral to your overall customer dining experience. As the people your diners spend the most time with, your waitstaff is pivotal to the overall customer experience. One way to find a ready pool is to advertise in your local small newspapers. This doesn’t mean your city-wide large paper.

Hiring 64

Hiring Website Management Customer Service Customer Experience 64