Modern Restaurant Management

JULY 14, 2021

In today’s tight job market, to be competitive and stay top of mind of potential hires, it’s important to launch a holistic recruitment marketing strategy to support basic recruiting functions. experience already). experience already). Social Media Advertising.

Recruiting 531

Recruiting Hiring Marketing Advertising 531

Modern Restaurant Management

DECEMBER 18, 2024

It is atop the list for restaurants looking to modernize, differentiate, and elevate experiences. The question now becomes – how to make sense of that data and use it to elevate the dining experience. consumers now use digital wallets as they seek a convenient, contactless payment experience. Data, Data, Data.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting "You want to advertise where your customers are already looking.

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. Accurate Brand Personality Representation. Fast food chain Carl’s Jr.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

JUNE 18, 2020

Even as lockdown restrictions are eased, it's likely to be a long time before the dining experience returns to anything resembling the previous norm. Many experts believe that the industry has been irrevocably altered by the experience of living through the CV pandemic. And how can you infuse your optimism into your marketing?

Marketing 568

Marketing Social Media Email Marketing Innovation 568

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

DECEMBER 3, 2024

Survey results indicate diners are seeking distinctive dining experiences, planning ahead with early reservations, and seeking out earlier evening bookings The holiday season is bringing a wave of excitement among diners, with 68 percent of respondents planning to celebrate at restaurants or bars.

Reservations 221

Reservations Book Customer Experience Dine-in 221

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Is your website optimized, and does it provide a good user experience? Optimization of NAPs.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. So, where do you start?

Marketing 418

Marketing 2020 SEO Loyalty Program 418

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Taking it a step further than high-quality images , video marketing taps into the sensory appeal that text and photos cant achieve. Remember the days of beautiful dinner images on Instagram?

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

7 Shifts

OCTOBER 28, 2024

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. However, it’s best to understand how cost-effective your current customer acquisition efforts are before dedicating resources to it.

Loyalty Program 195

Loyalty Program Social Media Fast Casual Email Marketing 195

Modern Restaurant Management

JANUARY 26, 2022

In fact, before COVID in 2016, both single people and couples spent a total of 35 million dollars on Valentine’s day experiences. Holidays provide restaurants with the opportunity to capitalize on the special moment by offering specials, events, and so much more exclusive to the holiday. Create a Prix Fixe Menu.

Social Media 563

Social Media Seasonal Menu Advertising Events 563

Modern Restaurant Management

NOVEMBER 19, 2020

However, as the bill works its way through further approvals, restaurants are in a position where they must continue honing their strategies for handling the consequences of the pandemic while keeping customers coming through the doors. New Marketing Tactics Can Help Reach Target Customers.

Social Media 539

Social Media Online Ordering Coupons Advertising 539

Modern Restaurant Management

APRIL 25, 2022

Being a business owner you must be aware that a repeat customer is better than a new customer. This is due to the reason that repeat customers tend to spend more money as compared to new customers. Therefore, if a business can retain its customers, it can easily boost the profits by 95%.

Loyalty Program 546

Loyalty Program Advertising Point of Sale Customer Service 546

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Attracting New Customers. Crisp and sharp. Out-Of-Home.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

Modern Restaurant Management

DECEMBER 8, 2020

Social media platforms, such as Facebook, Instagram, and Pinterest, make it easy to connect with potential customers. The article below covers some of the factors you should consider in your social media strategy – including what to look for when choosing the right social media platform for your restaurant’s marketing strategy.

Social Media 520

Social Media Advertising Customer Service Article 520

ChowNow

MARCH 7, 2025

Restaurants collect a ton of customer data. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. While customer acquisition is critical to running a business, many owners overlook how important their existing customer base is to their bottom line. Keep customers engaged with email.

Loyalty Program 397

Loyalty Program Marketing Email Marketing Social Media 397

ChowNow

MAY 30, 2025

When business slows down, its easy to blame the season, the weather, or people not going out like they used to, but sometimes all customers need is a good reminder or the right reason to show up again. Encouraging repeat visits from loyal customers? Or bring in a wave of new customers who havent tried your place yet?

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

OCTOBER 3, 2023

Ray Kroc, McDonald’s Founder/Fast Food Innovator, said it best, “Look after the customer and the business will take care of itself.” You have to be able to adapt, evolve and ignite areas of the business with customers always being at the forefront of decisions being made. ” This business is all about people.

Social Media 443

Social Media Customer Experience 2009 Customer Service 443

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

Loyalty Program 453

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 453

Modern Restaurant Management

MARCH 27, 2024

Attracting new customers is important to every business owner. While there are many marketing strategies to get customers in the door, it is just as important to create customer service strategies that keep them coming back. Why prioritize the customer experience?

Customer Service 474

Customer Service Loyalty Program Customer Experience Employee Relations 474

Modern Restaurant Management

MARCH 17, 2021

Attracting customers into your restaurant starts with their ability to easily identify and find your business. Consider this to be your first impression on any new customers — what do we want them to see? Presenting the message to the customer from a variety of angles and putting an emphasis on visibility can be key.

Outdoor 493

Outdoor Point of Sale Design Customer Experience 493

ChowNow

APRIL 4, 2025

For a long time, third-party delivery apps seemed like the easiest way to get your restaurant online and in front of new customers. This means customers place orders through your own website or appnot a third-party platform. This means customers place orders through your own website or appnot a third-party platform.

Ordering 195

Ordering Online Ordering Mobile Ordering Customer Experience 195

Modern Restaurant Management

AUGUST 8, 2022

But one thing is a universal truth: Without customers at your tables you will fail. Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. According to Cisco, 96 percent of customers prefer a business that offers free WiFi.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. First, it's an effective way to attract local customers who are looking for restaurants. Keep your profile updated to engage your customers. What Is Local SEO?

SEO 507

SEO Website Management Email Marketing Online Ordering 507

Modern Restaurant Management

NOVEMBER 29, 2023

Cultivating a positive brand image, building customer affinity and differentiating from the competition are essential components of any forward-thinking business strategy. Engage and Build a Following Retaining your existing customer base is just as important as bringing in new clientele. That’s where public relations comes in.

Social Media 493

Social Media Employee Relations Food Safety Customer Service 493

The Rail

MARCH 25, 2025

By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. A well-planned announcement not only reassures loyal patrons but also attracts new customers eager to explore your new location.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Modern Restaurant Management

APRIL 14, 2020

This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners. Hundreds of restaurants are already taking advantage of this offer in Cox markets nationwide, with presence in ads similar to this one from Pensacola that is running today. . "In

Online Ordering 530

Online Ordering Back of House Customer Service Small Business 530

Modern Restaurant Management

FEBRUARY 2, 2023

While there is a satisfactory level of comfort for patrons to return to in-person dining experiences, businesses should consider the dining experience as a whole – people crave togetherness in their social settings now more than ever. Businesses that create interactive experiences for patrons attract and retain customers.

Fine Dining 474

Fine Dining Customer Experience Events Seasonal Menu 474

Modern Restaurant Management

NOVEMBER 1, 2022

“Restaurants should use their advertising channels, such as email, social media, and their website, to promote all the benefits of dining with them during the holidays. “As Americans are cutting back on their dining experiences, restaurants must be more proactive in getting customers in the door,” added Fink.

Fine Dining 473

Fine Dining Seasonal Menu Social Media 2022 473

Modern Restaurant Management

OCTOBER 2, 2024

If everyone is advertising “value,” is it really value? Value pricing will eventually become a less effective tactic for restaurant brands with the market becoming oversaturated with discounted options. Value deals have trained customers to spend less, so reversing this effect won’t be an immediate fix.

Loyalty Program 449

Loyalty Program Mobile Ordering Coupons Customer Experience 449

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Restaurant Engine

DECEMBER 11, 2024

Promote your special events and themed nights to both current customers and your target audience. One way to do this is with special events and theme nights. Not only do these special events bring in new people, but they may also help you gain back customers who havent dined with you in a while.

Events 52

Events Specials Workshop Entertainment 52

Modern Restaurant Management

FEBRUARY 18, 2020

” Their answers touched on a variety of subjects including AI, virtual reality, virtual kitchens, staffing and retention, social media marketing, sustainability and third-party delivery. One great thing about the online delivery market is that it produces massive amounts of data. Christopher Baron of RedBaron Consulting.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539