Remove 2020 Remove Marketing Remove Mobile Ordering
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Revolutionizing Restaurants: Embracing Tech Solutions in a Challenging Labor Market

Modern Restaurant Management

According to the National Restaurant Association (NRA), as of October 2023 eating and drinking places were 14,000 jobs below their February 2020 level. Physical menus are being replaced by the increased use of mobile-centric applications, such as restaurant apps and QR codes. Given that three-quarters of U.S.

Marketing 449
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Long Live Digital Dining: How Consumers’ Appetite for Mobile Apps and Online Ordering Will Continue

Modern Restaurant Management

Mobile orders were expected to drive $38 billion in restaurant revenue in 2020. What’s more, digital consultancy Mobiquity in June 2020 reported a 36 percent year-over-year increase in the number of restaurant mobile app reviewers who said it was their first time using such an app. Dining/fast food/take out.

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How ‘Phygital’ Marketing Improves Customer Engagement for Restaurants

Modern Restaurant Management

One of the most impactful ways to target your audience is through location-based marketing. Customer engagement is guaranteed to increase as customers interact with your restaurant through a dedicated mobile app or QR code system. This is ‘phygital’ marketing: the blend of a physical presence with digital engagement.

Marketing 530
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MRM Research Roundup: Mid-October 2020 Edition

Modern Restaurant Management

The Manifest surveyed 501 people about their food delivery and restaurant habits during COVID-19 and found that two-thirds of people ate in-person at a restaurant in July 2020. Nearly two-thirds of people (65 percent) ordered food delivery in July 2020 as food options remain in-demand, but restaurant profit margins decrease with delivery.

2020 553
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MRM Research Roundup: Mid-July 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features Grubhub's State of the Plate 2020 trend report, the fragility of "open," di g ital resilience and brand intimacy. State of the Plate 2020 – top foods across various cities. Top Foods of 2020. Financial Trends Insights.

2020 487
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Effectively Targeting and Marketing to Gen Z

Modern Restaurant Management

Marketing trends, mobile data insights show that Gen Z has a considerable appetite for restaurants, clean eating, fast-casual, and exciting twists on healthy dining options. The sheer market size of Gen Z and their discretionary spending dollars should make restaurants and food services businesses sit up and take notice.

Marketing 523
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.

2020 493