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5 Practical Steps To Building A Restaurant Marketing Budget

ChowNow

Many operators worry about wasting money on the wrong strategies or not seeing a return on investment, making it tempting to avoid marketing altogether. Spending without a plan wastes money without a strategy, marketing dollars can just disappear with zero results to speak of. Are you trying to increase foot traffic?

Marketing 195
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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

By focusing on people within a 5-10 mile radius of your location, you can attract more relevant customers and avoid wasting money on ads seen by people who are too far away to visit your restaurant. Social media, SEO, and word-of-mouth are powerful tools for attracting new customers without spending a fortune.

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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Local SEO and Online Presence Most customers find restaurants online before ever stepping through the door.

2025 195
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How to Find the Target Market for Your Restaurant

ChowNow

Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one. Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience.

Marketing 195
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. Blog about food to boost your restaurant’s online visibility Don’t waste your website’s potential by just posting your menu or event updates.

Book 195
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Why ‘Hyperlocal’ is the Future of Restaurant Marketing

Restaurant Engine

” Its important to consider this behavior when creating your Google and Facebook ads and working on your website’s SEO (search engine optimization). If your website isnt optimized for local SEO and mobile search, youre missing out on highly motivated customers who are ready to eat at a local restaurant. The result?

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SaaS POS Systems: Why Cloud-Based POS is the Future of Restaurant Management

Lavu

Fixing technical SEO issues can help customers discover and order them online more easily. Poor penmanship can mean an incorrect order is sent out to the restaurant, which results in a loss of profit and waste. But there is no excuse for mistakes in the ordering process when the incoming orders arrive on the easy-to-read prep station.

POS 78