Modern Restaurant Management

FEBRUARY 10, 2020

But, a restaurant’s brand identity – and visual brand design – is equally important and not to be forgotten. A restaurant’s brand identity is the cumulative effect of what your guests see, taste, smell, feel and hear at your restaurant, online, and in the world at large. Your Website.

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ChowNow

JUNE 12, 2025

There’s one problem every restaurant owner is trying to solve: how to increase restaurant sales without spending money on expensive ads or giving up huge chunks of profits to third-party apps. Highlight High-Margin Items in the Right Places Design your menu to guide people to your most profitable dishes.

Loyalty Program 195

Loyalty Program Social Media Online Ordering Email Marketing 195

ChowNow

MAY 16, 2025

Nearly every customer journey begins with a search on Google, then a scroll through several restaurant websites before something catches their eye. 62% of diners have been discouraged from ordering takeout or delivery because of a poor restaurant website experience.

Mobile Ordering 195

Mobile Ordering Loyalty Program Online Ordering Download 195

Modern Restaurant Management

MARCH 5, 2021

A restaurant’s website is an important information tool for your customers. Since this is the case it is crucial to update your website with the most recent and relevant information for your establishment. A well-designed restaurant website will help bring guests from online into your restaurant’s front door.

Mobile Ordering 491

Mobile Ordering Online Ordering Social Media Food Order 491

ChowNow

MARCH 7, 2025

Its the number one way customers discover new restaurants and if your business isnt showing up in the search results, youre losing diners to competitors who are. Local restaurant SEO is the best way to attract new customers, and its easier than you thinkyou dont need to be a technical expert to start seeing real results.

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SEO Online Ordering Mobile Ordering Website Management 195

ChowNow

FEBRUARY 21, 2025

Increasing your restaurants online order volume doesnt have to feel like an impossible task. In this guide, well walk through seven practical ways to boost your restaurants online order volume. Optimize Your Website and Online Ordering Experience If your restaurants website isnt easy to use, youre probably losing out on online orders.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

JANUARY 28, 2022

Because ghost kitchens don’t have a storefront, convincing your customers you are trustworthy is even more difficult than promoting a brick-and-mortar restaurant. Once you’ve selected a suitable name, you will need to design your logo. When designing your logo, consider your target market. Create a Company Website.

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Social Media Small Business Advertising Food Order 528

EATER

OCTOBER 21, 2024

Restaurants hoping to make a positive impact on the climate face an enduring challenge: selling their ambitious goals to diners simply looking to have a good time This story was produced in partnership with Civil Eats. The “ PLNT Impact Tracker ” on PLNT Burger’s website wants you to think about what you’re eating.

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Modern Restaurant Management

DECEMBER 10, 2020

As restaurants work to navigate through the seismic economic impact of the coronavirus, connecting with and engaging customers is more important than ever for driving revenue and weathering the crisis. Some of these strategies include: Optimizing the Website. The fact is, mobile optimized websites fare better in search rankings.

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Marketing Social Media Website Management SEO 563

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. To do so, you must have an optimized website and engaging social media profiles.

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Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

APRIL 14, 2025

A third of diners said their favorite restaurant changed in the past 12 months, with “better food” (46 percent) and “better value” (40 percent) cited as the leading reasons, according to Tillster’s 2025 Phygital Index Report. For the third year in a row, consumers want more kiosks.

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ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

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2025 Marketing Email Marketing Operations 195

ChowNow

JANUARY 30, 2025

Why does your restaurant, no matter the size, need to invest in branding? Because your brand is what makes your restaurant unforgettable. Thats why we created this easy guide to restaurant branding: to make certain you never miss an opportunity to connect with your customers. But how do you get there? for that exact same meal.

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Email Marketing Mobile Ordering Customer Experience Online Ordering 195

ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

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2025 Email Marketing Social Media Loyalty Program 195

ChowNow

FEBRUARY 7, 2025

Many restaurant operators have misconceptions about average order volume (AOV) and how it works, making statements like: I need more customers to make more money. or That sounds like something for big chains, not a small independent restaurant like mine. Increase Your Restaurants Average Order Volume (AOV) 1.

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Ordering Online Ordering Loyalty Program Customer Experience 349

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. Think for a moment about your restaurant’s current online presence.

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Marketing Social Media Mobile Ordering Website Management 508

ChowNow

MAY 23, 2025

Too many restaurant menus are built on intuition and aesthetics, not real numbers. If you want to escape the guesswork and increase your monthly profits, you need to use menu engineeringit blends psychology, data, and clever design to help you sell more of your most profitable items. What Is Menu Engineering and Why Should You Care?

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Menu Seasonal Menu Point of Sale Online Ordering 195

Modern Restaurant Management

DECEMBER 20, 2021

The COVID-19 pandemic has brought endless changes to the restaurant industry, but perhaps the most significant has been the rise of the contactless dining experience. The pandemic forced restaurants to adapt to not only a new, leaner business model but also to new consumer behavior. But what is contactless dining exactly?

Mobile Ordering 568

Mobile Ordering Online Ordering Consumer Goods Customer Experience 568

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. You don't even need to know how to code to use them!

Website Management 370

Website Management Online Ordering Hiring SEO 370

EATER

OCTOBER 15, 2024

These restaurants try to tackle them all. Rifrullo Café, a cozy farm-to-table restaurant in Brookline, Massachusetts, hums with customers on a steamy July mid-morning. But restaurants have other, less visible sources of waste that also contribute to climate change. This story was produced in collaboration with Civil Eats.

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Compost Food Equipment Waste 290

Modern Restaurant Management

OCTOBER 16, 2020

In the last few months, many restaurants and foodservice brands have had to reevaluate branding and marketing strategies. Restaurants especially need to be cognizant of their font and color choices, from the actual logo to the website to the menus. Fonts, in a sense, give restaurants a defined, recognizable personality.

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Consumer Goods Social Media Seasonal Menu Influencer 520

Modern Restaurant Management

NOVEMBER 15, 2023

The restaurant industry is changing quickly, and technology plays a big role. This means that restaurants and franchises must focus on efficiency and lean operations. One way to do this is to open a virtual restaurant. A virtual restaurant is a restaurant that doesn't have a physical location.

Marketing 492

Marketing SEO Social Media Mobile Ordering 492

Modern Restaurant Management

MARCH 3, 2025

Building an unforgettable restaurant brand requires consistent, strategic messaging that captivates and connects with guests. Plaid represents structure, heritage, and intentional design. A strong restaurant brand goes beyond a logo. To that end, bringing a restaurant brand to life is a layered and strategic process.

Social Media 252

Social Media Customer Experience Email Marketing Loyalty Program 252

Modern Restaurant Management

FEBRUARY 12, 2024

There are many details to keep track of during the process of buying or selling a restaurant. Part of what you’re paying for when purchasing a restaurant is the brand reputation and web history. Domain Name One of the most important items to keep track of is the restaurant’s domain name (or web address).

Social Media 454

Social Media SEO Online Ordering Website Management 454

ChowNow

APRIL 25, 2025

Every restaurant concept should be intentional about their branding, from food trucks and cafes to brunch spots and fine dininggreat branding is how your restaurant stands out and stays memorable. But how to brand a restaurant isnt always clear.

Mobile Ordering 195

Mobile Ordering Social Media Email Marketing Customer Experience 195

Modern Restaurant Management

JANUARY 10, 2023

To order via “sweetlane,” customers place their order through the sweetgreen website or app, and choose “sweetlane” as their desired retrieval method under “Select a Pickup Location.” Dine-in and pickup inside the restaurant will also be available. What was the process of designing sweetlane?

Website Management 449

Website Management Customer Experience Food Order Online Ordering 449

ChowNow

APRIL 4, 2025

For a long time, third-party delivery apps seemed like the easiest way to get your restaurant online and in front of new customers. And for many restaurants, they still serve a purpose. Instead of giving up control to outside platforms, some restaurants are shifting to a more direct approach: first-party ordering.

Ordering 195

Ordering Online Ordering Mobile Ordering Customer Experience 195

Modern Restaurant Management

NOVEMBER 25, 2019

The restaurant and hospitality sector is one of the largest industries in the world. As a restaurant owner, it’s important to know how to market your restaurant the right way if you’re going to survive in such a crowded and competitive marketplace. Not Having a Website or Not Keeping it Up to Date.

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Social Media Marketing Customer Experience Consumer Goods 440

Modern Restaurant Management

MAY 8, 2020

Modern AI exists without the limitations that you see in movies, operating on everything from the smartphones in your pocket to the website that uses machine learning to track COVID-19. You’ll find a chatbot on the internet, which is how the majority of guests engage with your restaurant before getting in touch. Communications.

Food Safety 523

Food Safety Kitchen Safety Front of House Website Management 523

ChowNow

MAY 2, 2025

To get real results, you need to use a restaurant newsletter that grabs customers attention and has them buzzing about whats happening at your restaurant. The right restaurant newsletter doesnt just share updates; it keeps customers invested in your brand, your menu, and your next move.

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Email Marketing Loyalty Program Social Media Seasonal Menu 195

Modern Restaurant Management

FEBRUARY 25, 2022

The modern restaurant has a lot of competition, including other local restaurants, franchises, and the biggest of national chains. If you’re looking for ways to up your restaurant marketing game, here are the practical steps you should be taking in 2022. Build and Optimize Your Website. Get the Basics Right.

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2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

DECEMBER 20, 2024

Music can play a role to enhance the dining experience, setting the mood and complementing the menu and design. What should restaurant operators know about music licensing? We recently surveyed 150 business leaders in retail, hospitality and restaurant and found that only half had some familiarity with music licensing.

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License Operations Fine Dining Customer Service 221

Modern Restaurant Management

JUNE 2, 2020

I’ve had the opportunity to support restaurant operators that have stayed open throughout the COVID shutdown. So, with so many restaurants offering great food and service, what was the differentiator? For example, will menus need to be re-designed to accommodate for safe distancing stations in the kitchen?

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Training Kitchen Safety Food Safety Website Management 545

Modern Restaurant Management

AUGUST 19, 2020

In this edition of MRM News Bites, we feature a webinar that looks into the future of restaurants, face pay, delivery robots, drone delivery and a new venture for MRM. Restaurant of the Future Panel. Additional Panelists include: Ryan Volberg – SVP and GM, PAR Restaurant Solutions Group. The Main Course. 20 at 4 p.m.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

ChowNow

MAY 30, 2025

If youre looking for restaurant promotion ideas, youre in the right place. Figure out your goal, then match it with a promotion that fits your restaurants operations and venue. A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Start by asking: What are you trying to accomplish?

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

MAY 20, 2020

This is especially true in terms of how we do business, as the pandemic is already having a negative impact on restaurants in particular across the board. A lot of restaurants have seen sales decrease by as much as 70 percent in a lot of cases, with no end to the current situation in sight. The Power of Mobile-First Design.

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Mobile Ordering Email Marketing Online Ordering Back of House 585