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Diners Have Negative Reaction to Surge and Dynamic Pricing

Modern Restaurant Management

Eighty-one percent of diners said they would either stop going to a restaurant altogether or alter their dining hours to avoid prices surging during peak hours and 64 percent said they have a negative reaction to restaurants using surge and dynamic pricing, according to a HungerRush’s National Restaurant Price Surging Survey.

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Surgical Pricing Strategies: How QSRs Can Navigate Inflation

Modern Restaurant Management

When we asked consumers about restaurant spending , 31 percent said they were spending less on restaurants, and most (55 percent) spent less by ordering from restaurants less frequently. The data also supports what RMS has been advising: pricing must be strategic. Avoid across-the-board price increases.

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What Do Guests Think About Dynamic Pricing?

Modern Restaurant Management

Dynamic pricing would add friction to the guest experience, according to Capterra’s 2023 Dynamic Pricing in Restaurants. Sixty-five percent of consumers say dynamic pricing would make the decision of where and when to eat more difficult; 63 percent say it would make it harder to budget their restaurant spending.

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THE LINE IN THE SAND WITH RESTAURANT PRICING

Culinary Cues

Restaurants get hit from all angles so when there is a chance to push the envelope on pricing – many do. Of course, there is a handful of masterful chefs and restaurateurs who can charge crazy prices to sold out audiences. How do we continue to market wines at $20 a glass or cocktails in the same price category?

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Is There a Right Way to Raise Prices?

Modern Restaurant Management

Due to many factors including inflation and supply chain challenges, restaurant owners and operators have been faced with tough choice about raising menu prices. Ben Johnston is the Chief Operating Officer of Kapitus. Ben Johnston is the Chief Operating Officer of Kapitus.

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Boosting Restaurant Margins and Profits Without Hiking Prices

Squirrel Systems

In today’s competitive dining industry, maintaining profitability while keeping prices stable is a significant challenge for restaurateurs. High operating costs, fluctuating commodity prices, and the ever-evolving preferences of guests can all squeeze margins.

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How do increases in the price of coffee affect co-operatives?

Perfect Daily Grind

From early 2021 through until mid-2022, coffee prices increased steadily – with arabica futures reaching a ten-year high of US 258.95 However, in recent weeks, the global market price of coffee (also known as the C price) has fallen to an 18-month low of US 174.20 How do coffee co-operatives work?

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