Remove Loyalty Program Remove POS Remove Social Media
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Bridging the Gap: Integrating Legal and Insurance Considerations into Restaurant Cybersecurity Response

Modern Restaurant Management

In today's digital landscape, restaurants have become prime targets for cybercriminals who take advantage of potential entry points from point-of-sale systems, online ordering platforms, customer databases, loyalty programs and third-party delivery services. Consider the alarming pattern over the past three years.

Insurance 283
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How to Find the Target Market for Your Restaurant

ChowNow

Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Your POS system, online ordering system , and customer feedback hold valuable insights: POS & Sales Data: Identify top-selling menu items, peak dining times, and average spending per customer. How Are They Marketing?

Marketing 195
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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups.

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For Restaurants, Investing in Loyalty Is an Investment in the Future

Modern Restaurant Management

By now, loyalty programs have shifted from a “nice-to-have” to a “need-to-have” for restaurants looking to retain customers and drive revenue amid record inflation figures and increased prices. In fact, research from Accenture found that more than 90 percent of companies have some sort of loyalty program.

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How To Do Restaurant Week the Right Way

Modern Restaurant Management

From email and text to social media marketing, let your customer base know you’re participating in Restaurant Week and what kind of discounts you will be offering. Be sure to proactively reach out to event organizers to ensure you’re included with any promotional opportunities like media interviews, cooking demos, and more.

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Use data from your POS system, online ordering platform, or loyalty program to divide your customers based on factors like their dining frequency, preferences, or location.

Book 195
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The Restaurant Operator’s Guide to Restaurant Apps in 2025

ChowNow

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Here is an example of a restaurants branded app.

2025 195