EATER

FEBRUARY 17, 2023

From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. That was until another account pointed out that Pickle Me Everything was admittedly not preserving its pickles properly , which could lead to botulism poisoning.

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The Rail

MARCH 7, 2023

By Sarah Jarosz, Contributor Social media has revolutionized how businesses market their products and services, and restaurants are no exception. Whether you're a small, local restaurant or a large, chain restaurant, social media can be a powerful tool to help you attract new customers and build brand awareness.

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Modern Restaurant Management

APRIL 4, 2025

The third location started out as an upscale burger bar, but it just wasn’t connecting with the neighborhood so Murray recalibrated. Modern Restaurant Management (MRM) magazine asked Murray for her insights on how and why to change a restaurant’s concept, social media marketing, and more.

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Social Media Customer Service Customer Experience Influencer 221

The Rail

OCTOBER 25, 2024

Here are five ways new hospitality venues can use social media to shout about their arrival on the local High Street. 5 Social Media Marketing Tips for New Bars and Restaurants Be Consistent The first thing you need to do as a new bar or restaurant is to ensure you’re posting regularly on social media.

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Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

DECEMBER 31, 2024

2025 Culinary Trends Ingredients on the Rise Takes On Tahini Known for its richer and toastier flavor, black tahini will be featured on menus with versatility ranging from black tahini noodles and black tahini ice cream to tahini lattes and cocktails on the beverage side. .” That’s where the NEXT Flavor Report comes in.

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Beverage 2025 Fine Dining Guest Recovery 450

Modern Restaurant Management

JUNE 6, 2025

If you don’t stand out from the sea of options for diners, you may not bring enough guests through the door to stay afloat. While images can excite the senses, video takes it a step further with sensory appeal that words and photos can’t match. Then, when they want to dine out, your restaurant is at the top of their mind.

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Modern Restaurant Management

FEBRUARY 27, 2025

Miami-based brand I Heart Fries teamed with Artist, Athlete, Activist, Celebrity Influencer Dylan Gonzalez to launch an international franchise expansion effort. How important is social media promotion for the brand and guest engagement? JA: Social media is huge for us.

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Franchising Franchise Social Media Influencer 221

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. To do so, you must have an optimized website and engaging social media profiles. If your website isn’t optimized for mobile, you could be losing out on potential customers.

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Modern Restaurant Management

MAY 30, 2025

Take Amazon, for example. In many cases, they’ve basically taken people out of the equation almost entirely. They also adapted how they reach their customers by investing in restaurant and Instagram marketing, working with local influencers, and running targeted advertisements.

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Customer Experience Customer Service Social Media Email Marketing 252

Modern Restaurant Management

FEBRUARY 25, 2022

To stand out and get more customers means focusing more on marketing. If you’re looking for ways to up your restaurant marketing game, here are the practical steps you should be taking in 2022. It needs to be visible to casual browsers who simply won’t take the time to download information that should be easily accessible.

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2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

DECEMBER 18, 2024

. – Misty Chalk, vice president, Americas at BrightSign AI Continues to Revolutionize Restaurant Operations and Guest Services: The restaurant sector is poised for a seismic shift as AI integration takes center stage. The restaurant sector is poised for a seismic shift as AI integration takes center stage.

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Modern Restaurant Management

MAY 8, 2025

Modern Restaurant Managment (MRM) magazine reached out to Shannon O’Shields, VP of Marketing at Rubix, to learn more on how anti-texture is redefining mouthfeel, why it's so important , and what restaurants can do to capitalize on this growing trend. That’s because texture activates more than just our taste buds.

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Modern Restaurant Management

OCTOBER 23, 2023

With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves. Here are five essential steps you need to take for a successful restaurant pre-launch. In fact, Influencer Marketing Hu b stated that businesses are making $5.78

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Fine Dining Marketing Social Media Influencer 520

Modern Restaurant Management

DECEMBER 20, 2023

Taking advantage of the buzz surrounding national food holidays and the abundance of fresh, seasonal offerings generates excitement and a sense of urgency among new and existing guests. A well-crafted narrative is essential in enhancing brand identity through various social channels and e-newsletters.

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Customer Experience Innovation Social Media Seasonal Menu 493

Goliath Consulting

SEPTEMBER 6, 2021

It’s now the standard that business owners use social media to promote their businesses. Restaurant owners, especially, must be focused on marketing their products on social media. Social media is an important influence on a consumer’s buying decisions. Build your social media presence.

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Social Media Marketing Influencer Customer Service 243

Modern Restaurant Management

FEBRUARY 18, 2020

According to a December 2019 report by commercial real estate giant CBRE using data from eMarketer, Generation Z’s spending is now at approximately $143 billion per year, with an additional influence over $450.5 Now let’s take a deeper look at Gen Z behavior and how can your establishment best target this generation.

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Marketing Social Media Fast Casual Influencer 523

ChowNow

FEBRUARY 7, 2025

Creating a sense of urgency with time-sensitive promotions and specials encourages customers to spend more in the moment, fearing theyll miss out if they dont act fast. Sell More, Showing Social Proof People are more likely to order something when they see that other customers tried it already and loved it.

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Ordering Online Ordering Loyalty Program Customer Experience 349

EATER

MARCH 27, 2025

The Vox Media Insights and Research team surveyed over 2,000 U.S. population that dined out at least once in the past month, hoping to better understand how Americans are approaching dining out in this new era. A study was commissioned by Eaters editorial leadership, with surveys from Bastion Agency.

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Social Media Fine Dining Online Ordering Dine-in 237

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. Having a digital presence is critical.

Social Media 252

Social Media Customer Experience Email Marketing Loyalty Program 252

Goliath Consulting

DECEMBER 7, 2021

Social media continues to be one of the best marketing channels of the century. Social media is an essential component of many brands’ marketing strategies. 90% of marketers say that social media marketing has increased their business exposure. Influencer Marketing.

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Social Media Marketing Email Marketing 2022 243

ChowNow

FEBRUARY 28, 2025

The next step to optimizing your online presence is to take advantage of SEO so more customers find you. Reviews are social currency, and they do more than just build trust with potential customersthey also signal to Google that people are visiting and engaging with your restaurant.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

APRIL 30, 2021

Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas. Make sure that locals know the measures your business is taking to ensure the safety of both customers and staff. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

AUGUST 19, 2022

Fortunately, there are steps you can take to make your franchise restaurant a mainstay of your community. Three out of every 10 restaurants have more than one location, and many operators turn to franchising for expansion, the National Restaurant Association reported. Leverage social media. by the end of 2022.

Franchise 492

Franchise Franchising Social Media Loyalty Program 492

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Extra side, desert, take-home dressing, etc. Restaurants should advertise what precautions they're taking to keep people safe. Here are their insights. Impressions are everything.

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Marketing Social Media Food Safety Email Marketing 585

The Rail

APRIL 4, 2023

When it comes to video marketing for your restaurant on social media, there are a myriad of tips, tricks, topics, and trends that you can implement as soon as today in order to leverage your audience and turn it into a sea of loyal, cash-paying patrons. There are a few ways to find out where your people are and how best to reach them.

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Social Media Front of House Advertising 2022 264

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

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Social Media 2006 2016 Website Management 230

ChowNow

APRIL 11, 2025

The last time you tried a new restaurant, what steps did you take before you walked through their doors? They influence dining decisions, impact how and where your restaurant shows up online, and play a huge role in how your brand is perceived by people who havent placed an order yet. Did you scroll through the online reviews first?

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Online Ordering Social Media Customer Service Customer Experience 195

ChowNow

APRIL 4, 2025

What people say about your restaurant online carries real weight, but the good news is that with a little strategy and a lot of consistency, you can influence the conversation and grow a steady base of glowing good reviews. Its actively managing how your business is perceived across platforms like Google, Yelp, TripAdvisor, and social media.

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Management Management Social Media Online Ordering 195

EATER

MARCH 25, 2025

Hes also become a self-appointed champion for those independent restaurants, which frequently end up with lines of customers out the door after Lee posts a positive review. Now, hes taking his restaurant advocacy one step further with a new partnership with point-of-sale platform Toast. I think so, but its kind of a yes and no.

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Social Media Small Business Front of House Point of Sale 236

EATER

JANUARY 11, 2022

Your favorite food influencer has probably collaborated with the FeedFeed account, been featured on it, or promoted the hashtags in pursuit of a boost in followers and visibility. The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.”

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Influencer Social Media Employee Relations Website Management 334

Modern Restaurant Management

JANUARY 28, 2022

Without a well-thought-out brand, your business name and logo have no value at all. What makes you stand out from the competition? But if you want your company website to stand out even more, there are other options. So emulating what's out there won't always cut it. Use Social Media to Promote Your Business.

Social Media 528

Social Media Small Business Advertising Food Order 528

Modern Restaurant Management

MAY 28, 2021

It’s also not enough to pull out your smartphone, snap a few dishes, and call it a day. Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

MAY 30, 2023

But don’t just take our word for it. Fifty-six percent check out the menu – and our recent eye-tracking study with human behavior researcher iMotions builds the case for capturing diners early in the online journey. RMS dug deep into many influences on dining choices – including social media.

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Loyalty Program Social Media Download 2023 492

ChowNow

MARCH 21, 2025

Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one. Key customer factors that influence dining preferences, from demographics to behavior. Lets get started and find your target audience.

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Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

SEPTEMBER 28, 2022

For the report, SponsorUnited's platform identified 47 active QSR brands buying sponsorships or media. “As the fandom in Esports continues to grow, QSR brands have been leaders in sponsoring teams, organizations and influencers,” said Michelle Harmon-Madsen, CMO, SponsorUnited. Engagement totals more than 3.5

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