Modern Restaurant Management

JUNE 3, 2025

Lastly, AI-powered chatbots and virtual assistants can handle customer service tasks like answering questions, taking reservations, and processing orders, ensuring faster and more efficient support. Micro-influencer marketing can also be a goldmine. Text message marketing is another great, yet often overlooked, tool.

Marketing 380

Marketing Loyalty Program Email Marketing Customer Experience 380

Modern Restaurant Management

NOVEMBER 25, 2024

They were asked to place an order from an online restaurant. Key Study Insights As participants placed orders from identical menus, RMS used eye-tracking technology to track where they focused. Results were assessed using heat maps and the participant’s order.

Pricing 446

Pricing Food Point of Sale Airlines 446

Modern Restaurant Management

MARCH 18, 2025

Younger generations are becoming more discerning, placing greater trust in organic content from peers over traditional influencer promotions, making authenticity the priority. Two-thirds of Gen Z and Millennials admit to spending more time online than they’d like, driving a desire for balance between online and in-person connections.

2025 322

2025 Sustainability Social Media Customer Experience 322

Modern Restaurant Management

APRIL 8, 2025

While overall interest in AI-driven restaurant features remains low, loyalty is increasingly influenced by personalized promotions, according to the Summer 2025 Consumer Trends Report from Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

2025 417

2025 Consumer Goods Fast Casual Seasonal Menu 417

Modern Restaurant Management

DECEMBER 17, 2024

Steady Online Ordering Brings Food Waste, Donations to the Forefront of Priorities Ordering food online increases restaurant sales, but it also can potentially increase wasted food if proactive measures aren’t taken – for both the business and consumers at home. Now, the process is fully digitized.

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

7 Shifts

OCTOBER 22, 2024

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

AUGUST 24, 2021

They can offer a larger variety of menu items – Because restaurant owners and operators are able to share their space with other brands, the ability to produce items from totally different menus or cuisines in a single location increases, giving clients more options to order.

Influencer 450

Influencer 2030 Online Ordering Customer Experience 450

ChowNow

APRIL 11, 2025

Did you scroll through the online reviews first? Online reviews have become one of the most influential factors in how consumers choose where to eat, especially for independent restaurants. Whether someones deciding where to make a reservation or who gets their lunch order, what others say about you online carries real weight.

Online Ordering 195

Online Ordering Social Media Customer Service Customer Experience 195

ChowNow

FEBRUARY 28, 2025

Youre delivering a great dining experience, yet foot traffic remains inconsistent, online engagement is low, and new customers arent coming in as often as youd like. Optimize Your Restaurants Online Presence Your restaurants online presence is often the first touch point for potential guests, so make it count.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

ChowNow

MARCH 27, 2025

If youre one of the thousands of restaurants that added online food delivery in recent years, you might be wondering: is it actually helping my business grow? These metrics give you a clear picture of your delivery performancefrom order volume and customer retention to delivery speed and profitability.

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

Modern Restaurant Management

DECEMBER 18, 2024

Restaurants are already experimenting with using AI to handle drive through orders to allow human employees to focus on customer interactions in the restaurant. L&L Hawaiian Barbecue brings a distinct fusion of Asian, Pacific Islander, and American influences to consumers in the continental U.S.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

Modern Restaurant Management

JULY 14, 2020

Thirty-six percent of American diners follow restaurants on social media, with 39 percent of them doing so to determine if they want to order food from their establishment. ” Update your Online Presence. ” Update your Online Presence. Get in Touch with Influencers.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

MAY 9, 2025

This article explores their charm, global influence, and the key elements that fuel their success. The Global Influence of French Bistros on Dining Culture The influence of French bistros stretches far beyond France’s borders, shaping dining cultures across the globe. They are top spots for the best food in France.

Fine Dining 221

Fine Dining Influencer Dine-in Innovation 221

ChowNow

MARCH 21, 2025

Key customer factors that influence dining preferences, from demographics to behavior. Demographics help you define the basic characteristics of your target diners, giving you insight into who they are, what they can afford, and how their lifestyle influences their dining choices. or How often do you order delivery?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

MAY 16, 2025

Clear signals (verbal or non-verbal) between the kitchen, servers, and hosts help reduce wait times and missed orders. A Klaviyo survey highlights growing pressure to deliver value and consistency both in-person and online. Speed of Service This measures the time from order to delivery.

Front of House 251

Front of House Communication Back of House Fast Casual 251

Modern Restaurant Management

APRIL 30, 2021

Social media influencers are all the rage when it comes to promotional material and it’s undeniable that their reach is considerable. Some influencers have followers in the hundreds of thousands and their recommendations can mean hundreds of dollars of business to your restaurant. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

MAY 17, 2022

Promote Online Ordering and Reservations. Online menus are one of the best ways to utilize technology within a restaurant. Using QR codes on tables, counters or even doors offers a touchless alternative to physical menus, minimizing the need for direct interaction with wait staff and encouraging speedy ordering.

Marketing 530

Marketing Mobile Ordering Online Ordering Customer Experience 530

Modern Restaurant Management

JULY 3, 2024

Crafting a Captivating Website Experience Your restaurant's website is the first point of contact for many potential customers, making it crucial to create a captivating online experience. With the majority of online searches now conducted on mobile devices, having a mobile-responsive website is non-negotiable.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

MAY 30, 2023

Frequent users (ordering from restaurants more than five times a week) were far more digitally engaged with brands. They’re buying too – 40 percent of respondents place takeout orders on their apps and 30 percent place delivery orders. But don’t just take our word for it.

Loyalty Program 492

Loyalty Program Social Media 2023 Download 492

Modern Restaurant Management

DECEMBER 20, 2023

In order to achieve long-term success and build essential brand credibility, restaurants must cultivate meaningful experiences and relationships to help drive growth and expansion. According to research, the majority of customers are interested in ordering seasonal items. Influencers can be powerful advocates for restaurants.

Customer Experience 493

Customer Experience Innovation Social Media Seasonal Menu 493

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. The good news is there are plenty of ways to engage in local marketing, both online and offline. Look for influencers who already talk about local dining or restaurants.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

ChowNow

MAY 30, 2025

The right promotion at the right time can reignite business, whether that means a packed dining room on a slow weekday or reconnecting with loyal customers who havent ordered in a while. Are you trying to increase your direct online ordering ? If youre looking for restaurant promotion ideas, youre in the right place.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

The Restaurant Group

APRIL 12, 2025

Let’s dive into the world of restaurant influencer marketing a game-changer that’s as juicy as your signature burger. What Is Restaurant Influencer Marketing? That’s the essence of restaurant influencer marketing. Why Restaurant Influencer Marketing Works You might be wondering, “Does this really sizzle?”

Influencer 78

Influencer Marketing Social Media Food Truck 78

EATER

FEBRUARY 17, 2023

From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. Sometimes, a small operator is fully capable of managing a normal volume of orders but doesn’t have the capacity to handle an unexpected online onslaught.

Social Media 264

Social Media Influencer Food Kitchen Safety 264

ChowNow

MAY 23, 2025

Start by gathering two key data points for each menu item: Items Popularity: How often guests order it Contribution Margin: How much profit it brings in To do this, youll need to access your sales data and your food cost for each dish. These are the items that should lead your marketing, your online menu, and your limited-time offers.

Menu 195

Menu Seasonal Menu Point of Sale Online Ordering 195

Modern Restaurant Management

OCTOBER 24, 2023

Surging prices have been top of mind for consumers for two years and counting, leaving restaurant leaders questioning how inflation might influence diners’ behavior and overall spending habits, including their usage of digital ordering and third-party delivery apps– both of which gained momentum during the pandemic.

Ordering 493

Ordering Online Ordering Loyalty Program Customer Experience 493

ChowNow

FEBRUARY 5, 2021

When looking for the right online ordering platform for your multi-location restaurant, it’s important to choose one that will help you remain profitable and give you the tools you need to run a successful business. . While there is no shortage of online ordering services to choose from, not all online ordering partners are alike.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

EATER

MARCH 27, 2025

Here are some key takeaways: Each generation discovers and researches restaurants differently, with younger generations relying more on online review platforms and social media. Theres also a visual element here, with diners eating with their eyes first and being reeled into new restaurants by food imagery and what I ordered videos.

Social Media 242

Social Media Fine Dining Online Ordering Dine-in 242

Modern Restaurant Management

MAY 28, 2025

What factors influenced these results? These trends together signal a clear need for businesses to diversify how and where they show up online. Unless marketers change their strategies now, they’ll continue to lose not only search demand but visibility as well.” ” Modern Restaurant Management (MRM).

Social Media 251

Social Media Marketing SEO 2025 251

ChowNow

FEBRUARY 12, 2025

A well-crafted email can remind a past guest to stop by again, encourage reservations for a new seasonal menu, or even boost online orders with a limited-time discount. And it works 59% of respondents say marketing emails influence their purchase decisions. Promotions and Discounts Special offers drive customer action.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

Modern Restaurant Management

MAY 30, 2025

But mass-merchant online retailers like Amazon can pull this off because that’s the type of market they’re in. This includes setting up online ordering and delivery systems, releasing mobile applications for reserving tables, and digitizing their menus.

Customer Experience 251

Customer Experience Customer Service Social Media Email Marketing 251

ChowNow

MAY 16, 2025

Understanding what customers order, when they order, and how often is an untapped goldmine of information for restaurant operators. What do repeat orders say about our customer preferences? Ordering data includes more than just what gets sold. Which dishes are getting ordered the most?

Ordering 195

Ordering Online Ordering Point of Sale Seasonal Menu 195

ChowNow

APRIL 4, 2025

When someone searches for your restaurant online, what do they see? Whether you like it or not, your restaurants online reputation is shaping first impressions long before a guest walks through your doors or even places an order. What is Online Reputation Management and Why Does it Matter?

Management 195

Management Management Social Media Online Ordering 195

Modern Restaurant Management

FEBRUARY 18, 2022

Having a great website for your business is paramount to represent their online presence. Whatever they do and say to customers from initial inquiries to delivered order can make difference between a satisfied or unsatisfied customer. Tracking and Updates : Ensure you give updates and tracking details of customers' orders.

Delivery 471

Delivery Marketing Email Marketing Social Media 471

Modern Restaurant Management

APRIL 14, 2022

At first glance, factors influencing where to grab a quick bite to eat may seem different from those behind buying a new pair of shoes. Yet they share a similar objective – influencing and serving customers wherever they are and with whatever they want. Retailers also needed to streamline ordering ahead for curbside pick-up.

Retail 474

Retail Customer Experience Online Ordering Point of Sale 474

Modern Restaurant Management

FEBRUARY 10, 2021

The gluten-free community maintains an active online presence (particularly on Facebook) where gluten-free groups have attracted enormous followings. Working with the right social media influencers can therefore enhance your reputation. In addition, the app includes extensive customer reviews by gluten-free diners.

Marketing 452

Marketing Social Media Online Ordering Demo 452

Modern Restaurant Management

FEBRUARY 18, 2020

According to a December 2019 report by commercial real estate giant CBRE using data from eMarketer, Generation Z’s spending is now at approximately $143 billion per year, with an additional influence over $450.5 billion in spending by others. And hungry teens love to eat. This means more data. More opportunities.

Marketing 523

Marketing Social Media Fast Casual Influencer 523