Modern Restaurant Management

JANUARY 24, 2024

The technology allowed patrons to bypass physical menus and access digital menus instead, lowering the risk of spreading the virus. But QR codes offer much more than a pathway to a menu on our phones. Include social media in your digital marketing strategy. Up the personalization ante by providing QR code ordering.

Loyalty Program 197

Loyalty Program Social Media Coupons Customer Experience 197

Modern Restaurant Management

JANUARY 17, 2024

Restaurants seeking to capture more Gen Z and millennial diners should support this fast-paced lifestyle with meaningful loyalty programs that save time and encourage return visits. To maximize consumer loyalty, divide diners into separate groups to help you speak to them directly.

Loyalty Program 195

Loyalty Program Mobile Ordering Customer Experience Back of House 195

Modern Restaurant Management

FEBRUARY 5, 2024

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Pizza Ordering Predictions HungerRush released the results of a national dining survey on 2024 pizza ordering predictions for The Big Game (February 11) and National Pizza Day (February 9).

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2024 Loyalty Program Food Order 2030 196

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Sling

MAY 9, 2021

One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. What Is Customer Loyalty?

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Loyalty Program FOH Customer Service Website Management 78

Modern Restaurant Management

APRIL 17, 2024

. “At a time when restaurants are continuing to face increased costs of operation, owners must be cognizant of not only the customer experience but also the impacts their changes will have on loyalty patterns. Fifty-six percent of consumers surveyed said they choose/will choose in the future to order from a restaurant with lower fees.

Pricing 197

Pricing Loyalty Program Customer Experience Consumer Goods 197

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more.

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Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. Leverage consumer data to learn about preferences, dietary restrictions, and favorite foods.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Modern Restaurant Management

APRIL 10, 2024

The restaurant equity market also showed signs of recovery, with healthy market debuts from Cava and Dutch Bros. Adapt to Growing Price Fatigue Since the pandemic, controlling food costs has been a major challenge for restaurant operators. Full-service menu prices climbed 4.5 Coffee in 2023. Data from the U.S.

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2024 2023 Loyalty Program Point of Sale 196

Modern Restaurant Management

MAY 15, 2023

Today, the global food delivery app industry is predicted to reach $320 billion by 2029 — up from $140 billion in 2022. As such, implementing a robust food delivery and takeout service has become critical for restaurants’ longevity and success. Manages orders at peak hours so the kitchen isn’t overwhelmed.

Customer Experience 197

Customer Experience Delivery Loyalty Program Mobile Ordering 197

Modern Restaurant Management

FEBRUARY 1, 2022

Food that naturally travels well—chicken wings, burritos, Chinese food—was bound to have a leg-up. Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. Put your focus on first-party data.

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Fast Casual Dine-in Casual 2022 197

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

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Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

JANUARY 8, 2024

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences.

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2024 Loyalty Program Cash Management Customer Experience 215

Modern Restaurant Management

JULY 12, 2022

Restaurants continue to face labor and supply chain issues, plus rising food costs. Review and Revise Your Menu Offerings. Before Restaurant Week kicks off, craft a menu that is friendly to both your bottom line and your customers. Offer Easy Online Ordering. And that’s not different during Restaurant Week.

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Loyalty Program Online Ordering Point of Sale Customer Experience 223

Next Restaurants

MAY 8, 2024

This is a struggle for about 80% of restaurateurs worldwide, as they understand customer preferences and deal with higher food costs and fierce competition. From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers.

Loyalty Program 78

Loyalty Program Social Media Point of Sale Online Ordering 78

The Restaurant Times

SEPTEMBER 22, 2021

You have to have loyal customers that love your food even if a pandemic hits the world. Building brand loyalty when starting a new restaurant can save you money and increase your total profitability. Customer loyalty programmes track the spending of customers and reward them with points that can be swapped for prizes. .

Loyalty Program 52

Loyalty Program Social Media POS Email Marketing 52

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Does this type of marketing work in 2022? Send Relevant Emails.

Marketing 203

Marketing Email Marketing SEO Social Media 203

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. But rapidly rising labor and food costs over recent months has heightened pressure on already tight restaurant margins. Additionally, the Backdoor “Secret.”Menu

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Loyalty Program Merchandise Mobile Ordering Fast Casual 188

Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. Use data to identify popular menu items and promote them during the Super Bowl to drivesales. Create a loyalty program that rewards customers for repeat visits during the Super Bowl.

Loyalty Program 184

Loyalty Program Social Media Email Marketing Online Ordering 184

7 Shifts

DECEMBER 17, 2020

Customer retention is important because it measures how good your restaurant is at making your customers happy and bringing them back in the door (or ordering delivery). Recommended Reading: How to Boost Customer Retention with Your Restaurant’s Online Marketing Engaging Social Media Accounts ?? Why is customer retention important?

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Loyalty Program Social Media Email Marketing Customer Service 370

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Modern Restaurant Management

MARCH 13, 2024

Several factors have contributed to the labor shortage, including competitive job markets, evolving career expectations, and a mismatch between the skills available in the workforce and those required by the industry. This can ultimately lead to lower customer satisfaction and loyalty.

Loyalty Program 196

Loyalty Program Customer Service Customer Experience 2024 196

Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Mastering Social Media: It’s More Than Just Food Pics While showcasing dishes is essential, it’s equally important to: Host interactive polls or quizzes.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Touch Bistro

AUGUST 20, 2021

Did you know that implementing a restaurant loyalty program is one of the best ways to incentivize repeat business? In an industry that’s so closely tied to fluctuations in the economy and consumer behavior, restaurants depend on customer loyalty for survival. Benefits of a Restaurant Loyalty Program.

Loyalty Program 52

Loyalty Program Point of Sale Online Ordering Customer Experience 52

Modern Restaurant Management

AUGUST 24, 2021

With the right digital tools in place, restaurants can acquire and utilize better data to sell more food and transition the perception of marketing from a cost center to a profit center. And it’s a place where finance and marketing build repeatable models that actively drive pipeline performance.

Marketing 208

Marketing Social Media Download Back of House 208

Modern Restaurant Management

JANUARY 3, 2024

Moreover, in the coming year, early access to novel menu additions is set to become a sought-after offering. Restaurants will entice their customers with the privilege of being among the first to savor new menu items, creating a sense of exclusivity and fostering anticipation. – Joe Hand Jr.,

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2024 Loyalty Program Customer Experience Customer Service 132

Modern Restaurant Management

NOVEMBER 15, 2023

households eating out or ordering food more frequently, according to a TransUnion report that details consumer attitudes and behaviors when engaging with QSRs. For more than half of consumers (58 percent), that amounts to dining out or ordering once or twice per week and spending less than $150 per week.

Loyalty Program 110

Loyalty Program Mobile Ordering Website Management Online Ordering 110

7 Shifts

NOVEMBER 9, 2022

Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base. When done right, email marketing works wonders—you stay top of mind and increase order values. Table of Contents.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

SpotOn

MAY 13, 2024

  From crafting a summer menu that celebrates seasonal ingredients to offering cool beverages can enhance customer loyalty, adapting to the busy season with innovative menu ideas and online ordering can set your restaurant apart. Lean into marketing Summer brings a shift in consumer behavior and preferences.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Modern Restaurant Management

NOVEMBER 23, 2021

Today’s restaurant guests are more selective about their dining experiences, and boosting customer loyalty is crucial as restaurants shift into this next phase of service and look toward the holidays. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience.

Loyalty Program 189

Loyalty Program Email Marketing Customer Experience Seasonal Menu 189

Modern Restaurant Management

JUNE 30, 2021

Mobile-Based Loyalty Programs. It is no surprise that the rollout of loyalty programs is all around us, with companies like McDonald’s, Burger King and Taco Bell all providing this offering to their customers. With the collection of more customer data comes the opportunity to retool customer engagement marketing.

Loyalty Program 203

Loyalty Program Mobile Ordering Kitchen Safety Customer Service 203

Modern Restaurant Management

OCTOBER 24, 2023

Surging prices have been top of mind for consumers for two years and counting, leaving restaurant leaders questioning how inflation might influence diners’ behavior and overall spending habits, including their usage of digital ordering and third-party delivery apps– both of which gained momentum during the pandemic.

Ordering 197

Ordering Online Ordering Loyalty Program Customer Experience 197

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. There are all kinds of loyalty programs.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Modern Restaurant Management

JANUARY 31, 2024

Even our Diner Trends Report found that a whopping 84 percent of restaurant goers always or often look up a restaurant menu ahead of time, and 79 percent always or often look at a restaurant’s website. Inventory : Generally, when food costs go up, operators will raise their menu prices by a small amount.

2024 203

2024 Online Ordering Website Management 2023 203

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Modern Restaurant Management

SEPTEMBER 14, 2022

You are sitting in your favorite restaurant and have placed an order on a tablet at your table. After a few seconds of placing the order, a notification appears on your messaging app. Ding* ‘Your order is being prepared by Chef Bot 19 and will be delivered to your table in approximately 19 minutes.

Front of House 211

Front of House Mobile Ordering Loyalty Program Back of House 211

Squirrel Systems

MAY 3, 2024

However, there are effective strategies that restaurants can employ to enhance their financial performance without having to increase menu prices. Here are some key tactics that can help: Optimize Menu Design A well-designed menu can subtly guide guest towards higher-margin items.

Pricing 97

Pricing Loyalty Program Waste Social Media 97