Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? How do you manage your restaurant in a modern and efficient way? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist.

Loyalty Program 146

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 146

Focus POS

JANUARY 18, 2022

4 Ways to Upgrade Your Restaurant Technology in 2022. Whether it be an upgrade or adding new to your business, here are four major restaurant technologies you should consider in the new year. Cloud Storage Loyalty. Many restaurants have some type of loyalty program, but do you have a cloud-based program?

2022 78

2022 Technology Loyalty Program 2025 78

Modern Restaurant Management

DECEMBER 5, 2022

Contactless payment solutions drive operators’ revenue and elevate customer experiences, but how can the technology set restaurants up for long-term success? The restaurant industry has perhaps seen higher adoption rates of this technology than any other industry. Thinking Long Term When Evaluating Restaurant Technologies.

Loyalty Program 223

Loyalty Program Mobile Ordering Employee Relations Customer Experience 223

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. That’s the definition of loyalty. So why does loyalty matter so much to restaurants? Developing an effective loyalty program that encourages guests to return to your restaurant takes time and effort.

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Loyalty Program Social Media Email Marketing Point of Sale 78

Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. One of the biggest COVID-born shifts in the industry was the widespread adoption of technology solutions to streamline the ordering process.

Franchise 204

Franchise Franchising Operations Loyalty Program 204

Open for Business

NOVEMBER 21, 2022

Restaurant technology has changed everything about the way people do business today. Once upon a time, most restaurants operated on a patchwork of paper systems involving notebooks and back-of-the-napkin calculations, not to mention information owners and managers kept in their heads, hunches, and habits. Manage your team and costs.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

DECEMBER 1, 2020

And while the pressures of the pandemic continue, customer loyalty can play a role in whether or not restaurants will sink or swim. Below, we’ll explore three steps to building relationships and an effective customer loyalty program. First, consider adopting a touchless loyalty system. McKinsey & Co.

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Loyalty Program Customer Experience Point of Sale Employee Relations 200

The Restaurant Coach University

MARCH 2, 2017

We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. Yes, and it’s a big thing in marketing that we often talk about: psychographics vs. demographics. There are all kinds of loyalty programs.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

JULY 12, 2022

Reach guests choosing to order-in by creating a Restaurant Week takeout menu—all you need is online ordering technology that enables you to pace and fulfill to-go orders while also serving a full dining room (providing you with two revenue streams). Be In Charge of Your Own Marketing. Do More with Less with Technology.

Loyalty Program 220

Loyalty Program Online Ordering Point of Sale Customer Experience 220

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. The website is one part of it, but it’s also about maintaining an active social media presence, offering a loyalty program, and investing in ongoing marketing campaigns.

2024 198

2024 Online Ordering Website Management 2023 198

Modern Restaurant Management

JANUARY 31, 2023

5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Create a loyalty program that rewards customers for repeat visits during the Super Bowl. Between social media, loyalty programs, apps and email/text, restaurants have a built-in database of loyal customers.

Loyalty Program 165

Loyalty Program Social Media Email Marketing Online Ordering 165

Modern Restaurant Management

AUGUST 8, 2022

A repeat sale is 30 percent the cost of attracting a new customer, and repeat customers are walking advocates / marketers to new customers, ultimately generating more revenue–and reliable revenue–for less cost. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives?

Loyalty Program 174

Loyalty Program Social Media Email Marketing Point of Sale 174

Sling

JULY 24, 2023

Restaurant management software is a rapidly expanding niche of software development. Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management.

2023 78

2023 Management Management Tip Distribution 78

Lavu

MARCH 6, 2020

To improve restaurant customer engagement and satisfaction, restaurant leverage should technology to offer better services. At the heart of restaurant technology for marketing is customer analytics. This way, restaurant owners and managers can unlock insights into such data and turn the insight into action.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Modern Restaurant Management

JUNE 1, 2021

Now, orders are still being placed via phone, but calls have been swapped out for texts, mobile apps or online, cash registers have been upgraded to more robust technology systems, and contactless payment options are all the rage. This results in a faster time-to-market to excite customers of changes to keep your restaurant top of mind.

Ordering 178

Ordering Technology Mobile Ordering Online Ordering 178

Modern Restaurant Management

FEBRUARY 2, 2022

Thankfully, using the right technology the right way can help you do more with less to elevate your guest experience and improve profit margins. Take Advantage of Technology. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. Go Digital.

Loyalty Program 190

Loyalty Program Online Ordering Social Media Mobile Ordering 190

Modern Restaurant Management

JULY 23, 2021

This year, 42 percent of restaurant brands plan to invest in customer loyalty programs. This is no surprise given that mobile has now become the restaurant industry standard, especially as the pandemic accelerated the need for digital ordering technologies. Restaurants must make loyalty programs accessible and convenient.

Loyalty Program 221

Loyalty Program Mobile Ordering Download Email Marketing 221

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Technology is becoming a big part of how we run our business.

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2021 Mobile Ordering Loyalty Program Kitchen Safety 229

Modern Restaurant Management

JUNE 29, 2023

Technology Has Leveled the Playing Field in Hospitality For many years, you had restaurants that did delivery and restaurants that didn't. All of a sudden, we live in a world where cloud-based technology is much less expensive, much more available and, most importantly, interconnected. Why is omnichannel more important than ever?

Hospitality 88

Hospitality Loyalty Program Online Ordering Mobile Ordering 88

Focus POS

SEPTEMBER 10, 2020

Restaurants can leverage software like upselling prompts to conduct better and more effective marketing. Download our free ebook: 4 New Must-Have Technologies for Your Restaurant. Loyalty program. In a restaurant environment, customer loyalty is everything. SMS and email marketing.

POS 97

POS Loyalty Program Email Marketing Mobile Ordering 97

Open for Business

MAY 19, 2023

As guest preferences change and new developments in technology come out, keeping up to date can help you in several key ways. First of all, making the most of technology can boost your bottom line by helping you do more with less without compromising hospitality.

2023 78

2023 Hospitality Loyalty Program Email Marketing 78

Modern Restaurant Management

JUNE 24, 2020

Update Online Ordering Technology. Updated restaurant technology is the key to being a modern, successful establishment. They reported a 30 percent increase in take-out sales the year after implementing online ordering, and it's been the primary reason for their continued investment in restaurant technology to this day.

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Online Ordering Ordering Coupons Social Media 231

Focus POS

AUGUST 19, 2020

San Antonio, TX — August 19, 2020 — Focus POS, a leading provider of restaurant point of sale software, introduces Focus Loyalty + Gift. Focus Loyalty empowers restaurateurs to keep in touch with customers even in the most difficult of times. Focus Loyalty plans can be configured in a variety of ways. About Focus POS.

Loyalty Program 78

Loyalty Program Point of Sale Email Marketing Coupons 78

Lavu

NOVEMBER 27, 2019

Across the country, food truck operators are relying on the latest technology to streamline operations, manage wait times, inform customers, and so much more. Today, we list the must-have technologies for food trucks. Help your guests ease through your food truck experience with fast card technology. SMS Texting.

Food Truck 78

Food Truck Technology Food Mobile Ordering 78

Deliverect

JUNE 29, 2020

To win at omnichannel, you need to harness technology in a number of ways. Technology allows your customers to book their table online, leave feedback about their experience, and follow your business. Multi-channel marketing. And how can your restaurant master marketing to capture that audience?

Online Ordering 148

Online Ordering Email Marketing Loyalty Program Customer Experience 148

Modern Restaurant Management

JULY 29, 2021

Some challenges, like crowded and highly competitive markets and shifting consumer demands, have always been relevant to restaurant owners. Now, as restaurants embrace new technologies, there’s another threat to consider: cybercrime. Running a restaurant today is a challenging undertaking. million class-action lawsuit.

Loyalty Program 247

Loyalty Program Employee Relations Point of Sale Mobile Ordering 247

7 Shifts

NOVEMBER 3, 2021

Since restaurants often store and hold so much guest information, or work with so many integrated pieces of technology to run their day-to-day operations, they present a juicy target for criminals looking to exploit it for their purposes. If you ever get a strange message from your manager or GM, you could be a target! PCI Compliance.

Audits 370

Audits POS Loyalty Program Information 370

Modern Restaurant Management

JANUARY 19, 2022

For most successful brands, the way out is clear: become more digital, become more data-driven, operate more efficiently, move the marketing needle. But for most successful brands, the way out is clear: become more digital, become more data-driven, operate more efficiently, move the marketing needle. The pandemic moved us forward.

Food Supply 183

Food Supply Restaurant Law Email Marketing Mobile Ordering 183

Bingage

JANUARY 29, 2021

Sharing some useful tips to increase your restaurant sales in 2021 – Latest Read: Digital Marketing Tactics for Online Delivery Restaurants. Increase sales through automated SMS marketing. SMS marketing is one of the best restaurant marketing strategies to reach out to more customers, retain them. How does it work?

2021 98

2021 Email Marketing Demo Loyalty Program 98

Mad Mobile

JUNE 7, 2024

Running a successful bar requires owners, managers, and employees to juggle multiple tasks at any given time. However, modern bar POS systems can create customer profiles from the swipe of a credit card or when guests sign up for your establishment’s loyalty program.

POS 45

POS Bar Loyalty Program Point of Sale 45

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Diners are looking for reassurance on cleaning procedures and technology to reduce contact with servers.

2020 192

2020 Loyalty Program Mobile Ordering Fast Casual 192

Modern Restaurant Management

DECEMBER 21, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? John Moezzi, National Account Manager, Sharp NEC Display Solutions. Chris Prociv, VP Marketing & Innovation at La Brea Bakery.

2020 193

2020 Kitchen Safety Food Safety Loyalty Program 193

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 207

Online Ordering Back of House Customer Service Small Business 207

QSR Automations

DECEMBER 22, 2023

Software for managing customer relations already exists and is used by many companies in various branches of the industry. Unfortunately, loyalty programs can only go so far , and they traditionally depend on rewarding customers for returning to your restaurant. Harold is a foodie with a particularly developed sweet tooth.

2024 52

2024 Loyalty Program Online Ordering Customer Service 52

Modern Restaurant Management

JANUARY 13, 2020

Deploying marketing campaigns. Thanks to the availability of affordable software and other technology, many goals can best be reached by automating repetitive, time-intensive operations, such as with payroll processing and tip allocation. Mobile phone manager alerts for voids and pricing event approvals. Reporting subscriptions.

2020 186

2020 Website Management Online Ordering Point of Sale 186

Lavu

JANUARY 27, 2020

This is done using NFC (near field communication) technology a (radio frequency that allows the card to communicate with the restaurant POS device wirelessly) that guarantees fast and precise payments. Kearney estimates that by 2022, 56% of the cards in the US market will be contactless. Better Loyalty Programs.

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Loyalty Program Cash Management Point of Sale Customer Experience 78