This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices.
Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. The fact is, mobile optimized websites fare better in search rankings.
How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?
Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.
Square is launching On-Demand Delivery for Square Online Store where sellers can dispatch a courier through delivery partners for orders placed directly on their website. This approach is often expensive because these platforms charge a commission to fulfill the delivery for each order. On-Demand Delivery for Square Online Store.
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.
More than half of survey respondents said they will order more than usual, with only one in 10 saying less than usual. Followed (not surprisingly) by restaurants and delivery drivers following proper safety protocols, price, and ease of ordering from the restaurant. Most Important safety initiatives.
With thousands of restaurants forced to close their dining rooms, and millions of Americans facing sudden unemployment, GroupRaise saw an opportunity to mobilize its 10,000+ restaurant partners along with their communities to offer those who are able a chance to support both local business and food distribution to at-risk families.
The idea of purchasing Dining Bonds seemed to strike a chord with the public as a way to provide much needed financial support in order to help restaurants stay in business. SevenRooms launched Contactless Order & Pay, streamlining the in-restaurant ordering and payments experience for guests.
With so many amazing new dining and entertainment experiences emerging around the world, it feels good to be a part of that revolution and to bring something unique back to San Diego.” Hunter sees potential for future expansion, but considers San Diego the ideal market for launch given its annual visitor count of 35.8
Similar to radio talk shows, podcasts are conversational and entertaining - but also educational. Join host Jeremy Julian as he covers a variety of topics, such as trade shows, POS systems, scheduling apps, marketing, social media, mobile payment, EVG, and much more! podcast website. Restaurant Rockstars Podcast. Secret Sauce.
This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. a boycott).
With orders expected to surge on July 4th, make sure you have the right equipment and restaurant technology to safely accommodate big groups or process more online orders. A mobile POS that you can take tableside to capture customer orders. . Marketing and Promotions. Equipment and Technology. Download Now.
The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.
By: Adam Guild Editor's note: While this article focuses on emailmarketing for restaurants, the information, links to resources, and tips and advice are easily applied to other industries. In today's hyper-visual world of social media, it may seem like emailmarketing is a little old-fashioned. Not necessarily!
SpotOn’s integrated product set for restaurants includes point-of-sale , online ordering , labor management , QR order & pay , waitlist & reservations , marketing , loyalty , and comprehensive reporting. Capterra users gave SpotOn a rating of 4.3, while Shift4 received a rating of 3.3 from Capterra reviewers.
We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.
Now, more than ever, their marketing efforts might be the difference between them remaining in business or closing shop forever. Given that most marketing efforts have gone digital, most restaurants have channeled most marketing efforts to social media. There’s a popular saying that “we eat with our eyes before our mouth.”
It’s up to bars and restaurants to embrace modern loyalty strategies in order to attract and retain these customers. Here are a few aspects to prioritize in order to attract–and hold–their attention. Microtargeting and personalization play a significant role in digital marketing. Again, there are many marketing possibilities.
Think of it this way: Your customers should be able to order from their tables, have the order sent to the kitchen, and then get the check after they eat with ease. For instance, having an excess of voided orders might be a red flag that requires further investigation. Sales tracking should also have a tab or check management.
This year’s panelists and speakers included influencers from Dig Inn , Bareburger , Toast, Vivino , Sweetgreen , Lettuce Entertain You , Resy , and Chipotle , among many others. When marketing your restaurant with effectiveness, knowing your target audience is essential. This Year’s Hot Topics. Rome wasn’t built in a day.
These can be as simple as conducting mic checks and introducing software features to the attendees, or as involved as producing polls, word puzzles, trivia questions, and other activities (similar to the material that runs at the movie theater before the show starts) to entertain attendees while they wait. 7) Practice Conducting The Training.
The experts at Sling are here to show you how this kind of template can free up your time so you can deal with more important managerial problems, like accounting , interviewing , marketing , and hiring. Set the schedule aside for a moment while you answer an email or walk through the dining room. Entertainment. Save your work.
This year’s panelists and speakers included influencers from Dig Inn , Bareburger , Toast, Vivino , Sweetgreen , Lettuce Entertain You , Resy , and Chipotle , among many others. When marketing your restaurant with effectiveness, knowing your target audience is essential. This Year’s Hot Topics. Rome wasn’t built in a day.
Graphic design plays a major role in the promotion and marketing of virtually every company on the planet. By choosing the right graphic for your brand logo and marketing materials, you are conveying a certain message about your business and what it’s all about. How Do I Choose Graphics For My Restaurant?
Why You Need a Restaurant Website Digital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Clickable phone numbers and email make it easier to convert a visit into an inquiry or a reservation booking. Yes, you do.
Bloom Intelligence acquired SuperFi, a WiFi marketing company that provides professional emailmarketing services with advanced segmentation and analytics. a WiFi marketing and analytics platform for digital agencies, in December 2019. Plus, Relish gives restaurants more of the high-value orders they love from ezCater.”
She moved to information technology in 1994 where she was instrumental in putting in the first network and email system for SBCI. Bill formally served on the Great Lakes Franchise Association Board, Del Taco’s Franchise Marketing Advisory Council and the Finance Excellence Advisory Council for Burger King. Local Hero Debuts.
Digital marketing is the key to your success in 2025. Did you know that nearly 90% of people research a restaurant on their mobile phone before ever deciding to visit? This makes it vital to improve your online presence and take advantage of the latest digital marketing trends. Ultimately it encourages repeat visits.
Fairs are distinct from markets or festivals, as they don’t divide entertainment and mercantilism. Instead, both are equally prominent, creating an event that revolves around rides, entertainment, commerce, education, and feasting. Mobile POS . Ease of ordering – Press a few buttons, and the customer’s order is placed.
With so many people dining out (or ordering in), this is the perfect holiday to generate more traffic than normal for your restaurant – especially if you follow our 17 Mother’s Day restaurant ideas below. If you have a full marketing plan , you may already have some ideas of what to do and how to execute them.
Substantial advantages in marketing, reduced labor costs, shared management costs, lower occupancy cost can be had in this model. A chicken sandwich and the impact it has had on how to market a product – see Popeye’s vs. Chick-fil-A. The global food delivery market is expected to grow to 11.4 Ghost Kitchens.
We organize all of the trending information in your field so you don't have to. Join 49,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content