Modern Restaurant Management

OCTOBER 13, 2024

The restaurant industry is a case in point, where employment has yet to climb back from pandemic-induced losses. According to the National Restaurant Association (NRA), as of October 2023 eating and drinking places were 14,000 jobs below their February 2020 level.

Marketing 449

Marketing Tip Distribution Mobile Ordering Customer Experience 449

Modern Restaurant Management

JULY 16, 2025

Recognizing that social media could be a powerful tool for the hospitality industry, Kim Beechner founded Embark Marketing in her senior year of college. So when we develop a brand’s marketing strategy, we take into consideration operational factors.” “That’s the difference. And I love that. And I love that.

Marketing 332

Marketing Social Media Email Marketing Back of House 332

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

MARCH 28, 2025

The restaurant industry is undergoing a significant shift as Gen Z diners reshape dining expectations. Ingredient Integrity: Earning Trust Through Food Ethos Gen Z diners value honesty and quality in every aspect of the dining experience. Emphasizing ingredient transparency and a commitment to excellence can set a restaurant apart.

Social Media 461

Social Media Loyalty Program Sustainability Food Supply 461

Modern Restaurant Management

MAY 12, 2025

This represents a larger increase than those increasing visits to fast-casual (14 percent) or full-service (11 percent) restaurants and is on par with those visiting QSRs more frequently (24 percent) ( RMS Q1 2025 Dining report ). The 2,000 U.S. What's At Stake for Restaurants? To compete, restaurants must rethink their approach.

Retail 354

Retail Marketing Fast Casual Customer Service 354

7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MAY 13, 2025

Gen Z is redefining dining, seeing your restaurant as an extension of their identity. Are there marketing efforts that prove most beneficial? Focus on Experience : Create memorable dining experiences that are shareable on social media. Authenticity in marketing efforts builds trust. What can restaurants learn from this?

Social Media 426

Social Media Sustainability Customer Experience Sourcing 426

Modern Restaurant Management

DECEMBER 19, 2024

According to Statista , the global online food delivery market size was valued at $151.5 billion in 2021 and the meal delivery market is expected to reach more than 192 million users by 2029. According to Statista , the global online food delivery market size was valued at $151.5

2025 447

2025 Loyalty Program Mobile Ordering Online Ordering 447

Modern Restaurant Management

JANUARY 2, 2025

Opening a restaurant in competitive markets like South Florida is no easy task. This trend highlights a shift in consumer behavior, with dining places increasingly seeking unique experiences rather than just a meal. Bureau of Labor Statistics. High rents, competition, and fees make it tough for new restaurants to stay afloat.

License 472

License Loyalty Program Innovation Customer Service 472

Modern Restaurant Management

JANUARY 10, 2025

Some brands may consider that they can offer an experiential focused bar menu for a more approachable price point for the consumer who may not opt for a full dining experience. National brands have begun to flex by market utilizing this approach allowing them to compete with local concepts challenging the big chain persona.

Design 419

Design 2025 Innovation Social Media 419

ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. When used correctly, restaurant email marketing keeps your restaurant top of mind, turning occasional diners into loyal regulars.

Email Marketing 195

Email Marketing Marketing 2025 Online Ordering 195

Goliath Consulting

MAY 1, 2025

In todays digital-first dining culture, having a strong social media presence isnt optionalits essential. For restaurants, social media marketing is more than just posting food photos. Social media marketing for restaurants isnt just about gaining followersits about building a brand that makes people feel something.

Social Media 195

Social Media Marketing Email Marketing Influencer 195

Modern Restaurant Management

OCTOBER 21, 2024

A manager who can adapt to new trends, customer needs and operational challenges will ensure the restaurant continues to stay competitive in their market. A manager who focuses on customer satisfaction ensures that every part of the restaurant is tailored to enhance the dining experience of everyone.

Hiring 419

Hiring Management Management Dietary Restrictions 419

Modern Restaurant Management

DECEMBER 31, 2024

What can you expect to see on menus in 2025? Read on for predictions from industry insiders that include chili crunch, black limes, newstaglia, stealth health, and elevated snacking. ” Guests will have the opportunity to experience many of these trends come to life at Kimpton restaurants and bars across the globe.

Beverage 450

Beverage 2025 Fine Dining Guest Recovery 450

ChowNow

FEBRUARY 7, 2025

Building a restaurant marketing budget can feel overwhelming. With tight margins, unpredictable cash flow, and endless marketing options, its hard to know how much to spendor where to spend it. Creating an effective marketing budget doesnt have to be all that complicated. The good news?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. 89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

JUNE 2, 2025

Rising restaurant prices and increased cost-of-living expenses are significantly altering dining out habits in both the US and UK, according to a new survey from Attest. Reduced Disposable Income : Consumers have less money for dining out, leading to fewer overall visits. Fast food and casual dining are currently seeing higher traffic.

Menu 428

Menu Innovation Loyalty Program Fast Casual 428

Modern Restaurant Management

MAY 20, 2025

The Value Wars continue to shake up the dining industry, increasing competition for the same share of stomachs. For fast casual chains, competition includes usual suspects like casual dining and QSRs as well as c-stores and grocery chains who are ramping up foodservice offerings to capitalize on the trading down trend.

Fast Casual 221

Fast Casual Casual 2025 Dietary Restrictions 221

Modern Restaurant Management

JANUARY 31, 2025

Two-thirds of restaurant leaders believe AI or automation will improve their business in each of the 15 areas we asked about, the most popular of which are marketing and promotions (77 percent), inventory management (77 percent), payments (76 percent), menu optimization (76 percent), and staff management (75 percent).

Marketing 221

Marketing Loyalty Program 2024 2025 221

Modern Restaurant Management

DECEMBER 23, 2024

Advances in AI and customer relationship management (CRM) tools allow businesses to analyze customer behavior, predict preferences, and craft hyper-personalized dining and drinking experiences. Expect to see a rise in immersive dining and drinking concepts that blend technology with storytelling.

2025 346

2025 Hospitality Bar Customer Experience 346

Modern Restaurant Management

DECEMBER 17, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. At the same time, it can result in consumers creating more waste if they order more than they can eat.

2025 419

2025 Loyalty Program Online Ordering Customer Experience 419

Modern Restaurant Management

DECEMBER 27, 2024

Revenue Management Solutions’ (RMS) Q3 survey revealed that 36 percent of respondents said they plan to dine out less, and a higher percentage reported a decline in dining out across all restaurant segments. Sustained loyalty is the goal in this highly competitive, price-driven market. Continued trepidation.

2025 471

2025 Point of Sale 2024 Customer Experience 471

Modern Restaurant Management

JUNE 6, 2025

Video marketing can be your secret weapon. Then, when they want to dine out, your restaurant is at the top of their mind. Stimulating Local Appeal Local interest is a driving force behind restaurant marketing. Want to create a loyal fanbase of regulars and encourage word-of-mouth referrals?

Marketing 221

Marketing SEO Influencer Events 221

Modern Restaurant Management

DECEMBER 5, 2024

This trend of using unique glassware to showcase specialty drinks and cocktails is growing in both fine dining and casual establishments across the country. This trend of using unique glassware to showcase specialty drinks and cocktails is growing in both fine dining and casual establishments across the country.

Fine Dining 405

Fine Dining Consumer Goods Presentation Seasonal Menu 405

Modern Restaurant Management

OCTOBER 15, 2024

While the rate of job openings for hotels and restaurants has fallen recently, the restaurant sector is struggling to fill positions, reflecting a deeper issue within the labor market. While technology can improve efficiency, it cannot replace the personal service that defines great dining experiences.

2024 414

2024 Customer Service Hiring Hotels 414

Modern Restaurant Management

DECEMBER 19, 2024

This approach entices guests to explore their palates or reminisce on familiar flavors, turning a simple dining experience into an emotional journey that encourages guests to return time and time again. It has become common in the American dining scene to see restaurants categorized into specialty niches.

Dietary Restrictions 417

Dietary Restrictions Influencer Customer Experience Menu 417

Modern Restaurant Management

APRIL 8, 2025

"While technology has the potential to enhance the dining experience, the research shows that AI integration isn’t a top priority for most consumers,” said Carly Fink, President, Head of Research & Strategy for Provoke Insights.“Patrons This was only topped by grocery store increases at 79 percent.

2025 417

2025 Consumer Goods Fast Casual Seasonal Menu 417

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Taking it a step further than high-quality images , video marketing taps into the sensory appeal that text and photos cant achieve. Remember the days of beautiful dinner images on Instagram?

Serving 130

Serving Marketing Loyalty Program Social Media 130

Modern Restaurant Management

APRIL 16, 2025

Tableside caviar service A prosciutto cart An authentic kaiseki tasting experience and members-only Japanese whiskey lounge Tableside s’mores These are just a few examples of ways restaurants across the country are hoping to attract guest by elevating the dining experience and creating a vibe highlighted by superior food and presentation.

Back of House 340

Back of House Customer Experience Customer Service Hospitality 340

Culinary Cues

MAY 12, 2025

Approach the sandwich as a professional chef approaches the presentation of a fine dining meal just without the pretention and costly trimmings that fine dining requires. [] PIZZA: Ahhhone of Americas and the worlds top menu items. Find your own voice in a market that is filled with 74 thousand pizzerias in the U.S.

Fine Dining 352

Fine Dining Seasonal Menu Front of House White Paper 352

Modern Restaurant Management

JANUARY 2, 2025

The Off-Premises Dining Shift: Food That Travels Well Delivery and pickup continue to dominate the pizza market as off-premises dining solidifies its role in customer behavior. Customers are increasingly expecting restaurant-quality food, even when dining at home. A Caesar salad with hot grilled chicken is a good example.

2025 251

2025 Online Ordering Franchising Franchise 251

Modern Restaurant Management

JUNE 23, 2025

No longer solely defined by crowded dining rooms, special occasions are increasingly being marked by the ease and comfort of takeout and delivery, presenting both opportunities and challenges for restaurants. "We’ve "That shift has only accelerated in recent years. . "We’ve

Catering 282

Catering Delivery Specials Online Ordering 282

Modern Restaurant Management

JUNE 27, 2025

With households increasingly treating dining out as a luxury, every menu item and service interaction becomes a potential make-or-break moment. Additionally, customer satisfaction with full-service restaurants varies significantly depending on the type of purchase experience (dine in, carry out, or delivery). At the same time, U.S.

Loyalty Program 371

Loyalty Program 2025 Customer Experience Customer Service 371

Modern Restaurant Management

FEBRUARY 25, 2025

This shift demands a new approach to local marketing – one that prioritizes and enables nuanced queries, hyper-local engagement, and AI-powered discovery. Customers often browse Instagram for aesthetic appeal and real-time updates before deciding where to dine. SOCi's 2024 Local Visibility Index (LVI) reveals that the U.S.

SEO 324

SEO Social Media Customer Experience Customer Service 324

Modern Restaurant Management

MARCH 18, 2025

With social media shaping trends, culture and commerce around the clock, younger generations are increasingly using these platforms to discover new dining experiences. As a result, experiential marketing continues to gain traction, with 71 percent of 13- to 39-year-olds seeking immersive brand activations that offer real-world engagement.

2025 322

2025 Sustainability Social Media Customer Experience 322