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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

Omnichannel communications and value-oriented customer expectations are two elements challenging restaurant owners and operators, according to a survey from Klaviyo. Among the other highlights: Restaurants have the opportunity to connect and convert audiences using mobile websites or apps and push notifications.

Marketing 490
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Value Is the New Battleground for Loyalty

Modern Restaurant Management

based diners who recently ordered from a QSR, fast-food or fast-casual chai also found that value is about more than just price. Diners are looking for a better overall experience, from streamlined ordering to more inviting restaurant environments. One of the most notable shifts is the growing demand for self-service kiosks.

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Restaurant Menu Pricing: How to Set Prices That Boost Profits And Keep Customers

ChowNow

Menu pricing isnt just about covering costsits about finding that sweet spot where profitability, customer perception, and operational reality meet. Set prices too low, and youre leaving money on the table. Too high, and youll drive customers away.

Pricing 195
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Customer Service Trends in the Restaurant Industry to Look For in 2020

Modern Restaurant Management

Now that consumers have become more particular with dining, service standards have skyrocketed, and expectations are higher than ever before. Statistics show that 96 percent of consumers from across the globe say that customer service plays a critical factor in choosing a brand they’ll be loyal to. Self-Service Tech.

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Great Expectations as Customers Show Increased Appetite for Swift Service and Customization

Modern Restaurant Management

Globally, restaurants saw a notable shift in customer expectations and behavior during this time. Consumers ordering deliveries still want to make sure it feels like they are treating themselves. As a result, restaurants had to quickly adapt by offering takeout and delivery options to cater to their customers' changing needs.

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Menu Prices Are Rising, But Loyalty Programs Can Help Restaurants Stay Ahead

Modern Restaurant Management

In October, the USDA reported year-to-date averages, noting that food-at-home (grocery store) prices have increased 2.5 percent and food-away-from-home (restaurant) prices have increased 3.6 percent, and food-away-from-home prices are expected to increase between 3 and 4 percent. If current projections from the U.S.

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Keeping Up with Diners’ Expectations Amid Rising Prices

Modern Restaurant Management

Since most consumers are attached to their smartphones, the best way to stay connected with their favorite restaurants is through mobile apps. However, just because most restaurant chains have hopped on the trend doesn’t mean they’ve mastered all the features diners want and need in a mobile app.

Pricing 493