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Gen Z Wants More Than Good Food — Here’s How to Keep Them Coming Back

Modern Restaurant Management

This generation prioritizes social responsibility over traditional brand loyalty and gravitates toward integrity, sustainability, and values-driven experiences. Below are five key approaches we at Groucho’s Deli have successfully implemented to attract and retain Gen Z customers.

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Turning Tables with Video Testimonials: A New Recipe for Restaurant Marketing

Modern Restaurant Management

Customers are spoiled for choice with restaurants. Incorporating video testimonials into your restaurant marketing strategy can showcase authentic experiences that build trust and engage prospective customers, turning them into loyal regulars. Showcase the Atmosphere Atmosphere plays a big part in a restaurant experience.

Marketing 450
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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

Just like a well-crafted mission statement will help guide your business decisions, identifying and understanding your target customers and competitors through restaurant market research will give your business a competitive edge. Do you want to find out which food items your customers love the most? With the 4.5%

Marketing 370
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How a Creative Cocktail Program with a Beer and Wine License Can Help Your New Restaurant Succeed

Modern Restaurant Management

In California, annual fees for a liquor license can also reach up to $1M, depending on factors like operating hours, customer policies, and whether the establishment offers on-site brewing. This trend highlights a shift in consumer behavior, with dining places increasingly seeking unique experiences rather than just a meal.

License 472
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The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Satisfaction won’t cut it. But where do you start? Download the playbook today!

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From Local Love to Lasting Loyalty: Five Marketing Tips for Community Engagement

Modern Restaurant Management

We’ve seen firsthand how social media generates buzz—especially when our famous customers get involved. By regularly sharing and reposting moments like these with high-quality photos, engaging stories, and thoughtful responses to comments, we keep our audience excited about the Health Nut experience.

Marketing 445
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Understanding the Lifecycle of a Seasonal Hire

Modern Restaurant Management

Whether the business has just staffed up for the holidays or experiences their busy period at a different time of the year, investing in seasonal talent is a crucial part of labor strategy year-round. Perhaps the most important factor in attracting strong seasonal talent is creating a positive employee experience.

Hiring 437
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Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Here’s what’s covered: How data-driven marketing drives the customer experience. Understanding marketing strategy & performance. The most challenging obstacles to data-driven marketing success.