Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

FEBRUARY 25, 2022

To stand out and get more customers means focusing more on marketing. If you’re looking for ways to up your restaurant marketing game, here are the practical steps you should be taking in 2022. It needs to be visible to casual browsers who simply won’t take the time to download information that should be easily accessible.

2022 531

2022 Marketing Email Marketing Social Media 531

ChowNow

APRIL 4, 2025

Or a mixed bag of outdated info, unanswered complaints, and a few good reviews buried in the noise? What people say about your restaurant online carries real weight, but the good news is that with a little strategy and a lot of consistency, you can influence the conversation and grow a steady base of glowing good reviews.

Management 195

Management Management Social Media Online Ordering 195

Modern Restaurant Management

FEBRUARY 18, 2020

A strong digital presence is a must to engage with these powerful young consumers to keep them coming back for more. The sheer market size of Gen Z and their discretionary spending dollars should make restaurants and food services businesses sit up and take notice. Born between 1995-2012, they range from seven to 24 years of age.

Marketing 523

Marketing Social Media Fast Casual Influencer 523

Modern Restaurant Management

DECEMBER 11, 2020

With the recent stay-at-home orders and kids out of school soon, more and more people will be home consuming content. Globally, consumers have moved much of their lives online. PR efforts are an excellent way to take advantage of the increase in online sales. Media Is Looking for Content. Be sure you can be found.

Social Media 539

Social Media Consumer Goods Online Ordering Leadership 539

EATER

OCTOBER 31, 2024

But in the United States, bakers are increasingly applying real craft and attention to Mexican baked goods like conchas and a variety of pan dulce. Mexican baked goods in America have long lacked the same integrity as their sweet counterparts found in their origin country. Your local bakery probably has its roots in France.

Consumer Goods 322

Consumer Goods Customer Experience Social Media Take-out 322

ChowNow

FEBRUARY 28, 2025

To get the timing right, you need to send out emails at strategic moments, such as: After a first order: Send a welcome email thanking the customer, followed by a series of other emails reminding them to order again and then other ways they can place orders with your restaurant. can boost traffic.

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

ChowNow

FEBRUARY 12, 2025

New concepts, ghost kitchens, and delivery-only brands are popping up constantly, making it harder for any single restaurant to stand out. Consumer behavior is constantly evolving. Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Everything is getting more expensive.

2025 195

2025 Marketing Email Marketing Operations 195

Goliath Consulting

DECEMBER 7, 2021

Social media continues to be one of the best marketing channels of the century. Social media is an essential component of many brands’ marketing strategies. 90% of marketers say that social media marketing has increased their business exposure. Video content has been the most popular amongst consumers.

Social Media 243

Social Media Marketing Email Marketing 2022 243

EATER

FEBRUARY 17, 2023

From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. That was until another account pointed out that Pickle Me Everything was admittedly not preserving its pickles properly , which could lead to botulism poisoning.

Social Media 261

Social Media Influencer Food Kitchen Safety 261

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

Modern Restaurant Management

AUGUST 3, 2021

It used to be that restaurateurs could compete on the quality of their food, but with consumers having been deprived for so long, focusing on food alone would be a mistake. Consumers expect more in terms of atmosphere, service and memorable experiences. Create and/or cultivate your social media presence as well.

Customer Experience 539

Customer Experience Email Marketing Social Media Online Ordering 539

Modern Restaurant Management

MAY 21, 2021

A restaurant is only as good as the team behind the scenes. Many successful brands take a different approach. They take the time to engage with their customers and take their opinions and suggestions on board. Considering your customers as part of your team may be an even more constructive approach.

Social Media 508

Social Media Customer Experience Email Marketing Online Ordering 508

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Goliath Consulting

SEPTEMBER 6, 2021

It’s now the standard that business owners use social media to promote their businesses. Restaurant owners, especially, must be focused on marketing their products on social media. Social media is an important influence on a consumer’s buying decisions. Build your social media presence.

Social Media 243

Social Media Marketing Influencer Customer Service 243

Modern Restaurant Management

MAY 30, 2025

Additionally, consumers continue to favor delivery transactions, which are up by 383 percent since 2020. In recent years, consumer behaviors have drastically changed to now preferring delivery services and an increased willingness to pay a premium for a seamless experience. billion in 2024 and is anticipated to rise at a CAGR of 3.74

Fast Casual 251

Fast Casual Food Point of Sale Mobile Ordering 251

Modern Restaurant Management

SEPTEMBER 24, 2020

And more than 40 percent of US consumers are likely to go to the drive-through, get takeout or use delivery even when dine-in is allowed, according to Tork. And be sure to include napkins with every order to promote good hygiene. Eating out, or taking out, is never just about the food. Naturally Cut Out the Waste.

Coupons 596

Coupons Social Media Online Ordering Customer Experience 596

Modern Restaurant Management

MAY 28, 2021

People like to share where they are, how good their food looks, and whether it lives up to the hype. It’s also not enough to pull out your smartphone, snap a few dishes, and call it a day. Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. To do so, you must have an optimized website and engaging social media profiles. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

APRIL 8, 2020

There are many ways to engage and connect with consumers in these challenging times and we encourage business owners to take advantage of all of them. From social media, to your website to email and your Yelp page, there are endless opportunities to reach your audience with relevant and timely information.

Small Business 508

Small Business Social Media Consumer Goods Communication 508

Modern Restaurant Management

JANUARY 4, 2023

Despite inflation taking its toll, many people are continuing to prioritize and enjoy the convenience of takeaway and food delivery with recent Deliverect data revealing that more people are purchasing delivery orders today than they were before the recent increase in the cost of living. The survey found that in the U.S.,

Social Media 493

Social Media Delivery Consumer Goods Customer Experience 493

Modern Restaurant Management

JANUARY 10, 2023

TikTok marketing yields undeniable power, especially with Gen Z as it helps mitigate choice paralysis by giving users immersive, vertical videos that take them inside a business instantly, rather than sifting through text-heavy sites. Developing a presence on multiple social apps helps users recognize your brand. How does it differ?

Marketing 531

Marketing Social Media Small Business Cash Management 531

Modern Restaurant Management

MAY 21, 2020

With more states lifting sanctions on dine-in options, Modern Restaurant Management (MRM) magazine reached out to Yelp's Small Business Expert Emily Washcovick to learn about ways restaurants can successfully make the transition and slowly ramp up operations, while keeping guest and staff safety top of mind. Emily Washcovick.

Customer Experience 570

Customer Experience Consumer Goods Social Media Dine-in 570

ChowNow

APRIL 11, 2025

The last time you tried a new restaurant, what steps did you take before you walked through their doors? Online reviews have become one of the most influential factors in how consumers choose where to eat, especially for independent restaurants. Its not just about good food anymoreits about trust, reputation, and visibility.

Online Ordering 195

Online Ordering Social Media Customer Service Customer Experience 195

The Rail

JUNE 6, 2025

Good airflow and bright illumination help keep the room lively and comfortable. The design also reveals that the company values customer comfort and takes immense satisfaction in its space. Providing vegetarian or healthy choices fits changing consumer tastes and increases the restaurant's appeal.

Social Media 130

Social Media Consumer Goods Kitchen Safety Food Safety 130

Modern Restaurant Management

APRIL 29, 2020

Joey Coiffi, top photo, CEO of The Salad House , a growing New Jersey-based fast casual franchise, discusses how their restaurants were able to quickly ramp up to help out, the impact of social media sharing as well as restaurant technology's role in giving back.

Social Media 474

Social Media Front of House Back of House Fast Casual 474

Modern Restaurant Management

FEBRUARY 11, 2025

What did the process of removing seed oils from the menu involve and how long did it take to make it scalable across the brand? They’re hidden in unexpected places, which meant we had to go beyond just swapping out cooking oils and take a deeper look at every single item in our pantry.

2022 251

2022 Social Media Sourcing Menu 251

Modern Restaurant Management

AUGUST 11, 2021

This year, Tork wanted to provide restaurants with even more insights, tools and resources through its Take Back the Lunch Break effort to help during this critical period of recovery. Here are some of the most impactful pieces of advice: Reach Out to Your Diners. Support Women. Offer Value.

Loyalty Program 495

Loyalty Program Social Media Mobile Ordering Online Ordering 495

Social Hospitality: Restaurants

FEBRUARY 25, 2021

Check out these six different channels that will define your restaurant’s marketing moving forward. There is a variety of restaurant technologies out there to help. More than simple access to an online menu, they can be used to: Follow your social media. Social Media. Mobile Menus. Redirect to your website.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Take additional precautions by removing reusable items such as ketchup bottles and salt and pepper shakers. Hire Specialists.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

JUNE 6, 2025

If you don’t stand out from the sea of options for diners, you may not bring enough guests through the door to stay afloat. While images can excite the senses, video takes it a step further with sensory appeal that words and photos can’t match. Then, when they want to dine out, your restaurant is at the top of their mind.

Marketing 221

Marketing SEO Influencer Seasonal Menu 221

Modern Restaurant Management

DECEMBER 31, 2024

Deploying training to enhance operators and guest experience is key, especially as restaurant operators expect continued shifts in consumer preferences and employee turnover challenges, with 39 percent of those surveyed seeing turnover in the 11 percent to 25 percent range. Cottage cheese had a social media-fueled renaissance.

Franchise 221

Franchise Franchising 2024 Mobile Ordering 221

Modern Restaurant Management

OCTOBER 19, 2022

In a sector as vast as the restaurant industry, digital marketing becomes a critical tool to standing out among the crowd, especially as Q4 inches closer. “Best pizza near me,” is a good example of a Google search that would justify the need for local SEO. The trick is knowing when you use one or the other…or both!

SEO 474

SEO Social Media Website Management Online Ordering 474

EATER

FEBRUARY 27, 2025

By the time you receive your steaming bag of burgers and fries, its possible that you havent actually spoken to any of the humans involved in preparing or serving the meal youre about to consume. This is especially true for younger consumers, many of whom view an app as a must. Its all there for the taking.

Mobile Ordering 211

Mobile Ordering Loyalty Program Food Food Order 211

Modern Restaurant Management

MAY 27, 2022

Well, keep reading this article to find out exactly how to incorporate images into your promotional emails. It doesn’t matter how good the food is at your restaurant, if your customers can’t see the quality through high-quality images, the email marketing won’t work. Invest in High-Quality Pictures of Dishes.

Email Marketing 508

Email Marketing Marketing SEO Social Media 508

Modern Restaurant Management

SEPTEMBER 23, 2020

Businesses have been forced to pivot away from on-premises dining to offer on-line ordering and take-out services. They need to be attentive to customer needs and develop the ability to upsell or offer alternatives while taking orders. Focus on Personalization.

Customer Experience 598

Customer Experience Customer Service Fast Casual Mobile Ordering 598

Modern Restaurant Management

JUNE 23, 2023

Every brand has a story, and that’s what makes customers, employees and franchisees take notice, choose you and keep coming back. When the offering is perishable and consumers have seemingly infinite alternatives, why should they choose your restaurant versus another one down the street? Let’s talk about how to tell your story.

Franchise 450

Franchise Franchising Marketing Social Media 450