Indoor Media

JUNE 17, 2020

Every small business is unique. While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 1: Define Advertising Success.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

Modern Restaurant Management

MAY 14, 2020

With social distancing guidelines specifying six feet of distance between customers in essential businesses, and most states ordering stay-at-home and shelter-in-place mandates, many restaurants that previously focused only on exceptional dine-in experiences, or those that thrived on foot traffic, have been forced to shutter.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. We really appreciate them being proactive and reaching out to us during a time that we couldn't even digest what was happening."

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530

Modern Restaurant Management

OCTOBER 12, 2022

It brings out the child-like playfulness, creativity, and spirited excitement in just about everyone. Throw an unforgettable Halloween party that benefits your business by following these simple tips. Print flyer advertising the party to hang in-house and at various spots around town. Serve Special (Spooky) Food and Drinks.

Advertising 491

Advertising Social Media Food Truck Seasonal Menu 491

ChowNow

FEBRUARY 7, 2025

But without a clear budget, your restaurant risks losing customers to competitors who consistently promote their business. In this guide, youll learn how to create a budget that works for your business without overspending or second-guessing every decision. To get the most out of your marketing budget, be very clear with your goals.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

MARCH 7, 2025

Thats why 44% of restaurants are investing in restaurant technology tools to improve their business analyticsbecause customer data works. You can also use sales trends to adjust menu pricing and share customer-favorite menu items, helping you get the most out of high-demand dishes. You can increase revenue.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

Modern Restaurant Management

NOVEMBER 22, 2022

Despite a slowed holiday hiring season, there is still a demand to hire restaurant employees to keep up with the inevitable influx of folks who eat out more frequently around the holidays—in fact, 17 percent of restaurant leaders are still looking to hire workers. How to avoid. How will it affect your yearly revenue and yearly spend?

Hiring 514

Hiring Recruiting Employee Relations Mobile Ordering 514

Modern Restaurant Management

APRIL 5, 2021

After an especially difficult year, small businesses like restaurants are scrambling to recover. With a changing landscape, it is more vital than ever to help your potential customers see great value in your business. As business owners learn to adapt, here are four of the most critical marketing mistakes to avoid.

Marketing 443

Marketing Coupons Consumer Goods Small Business 443

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Below are a few examples of small and big F&B chains applying unique marketing techniques. Extra side, desert, take-home dressing, etc. Here are their insights. Impressions are everything.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Culinary Cues

OCTOBER 24, 2020

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. Far too many times the menu takes a back seat to all other planning that will lead to serious miscalculations along the way. It is their business after all – right?

Menu 482

Menu Seasonal Menu Front of House Reference 482

Modern Restaurant Management

MAY 21, 2020

Though expecting business as usual to be ‘usual’ is a little far fetched, many restaurants are opting for innovative ways to counter the virus – some even becoming part of the solution. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

ChowNow

APRIL 4, 2025

Lets take a closer look. That includes taking the order, processing payments, setting up delivery, and even stepping in on customer support. That includes taking the order, processing payments, setting up delivery, and even stepping in on customer support. What is third-party ordering? What is first-party ordering?

Ordering 195

Ordering Online Ordering Mobile Ordering Customer Experience 195

Indoor Media

DECEMBER 14, 2020

The warm weather meant a great boom for many restaurants and businesses, and outdoor dining helped a semblance of normalcy return to their sales. With chaos in the air, business owners have to get creative — and we’re here to help. Take this Wisconsin restaurant , for example. Why not take advantage of the free media coverage?

Small Business 144

Small Business Social Media Coupons Advertising 144

Modern Restaurant Management

MAY 5, 2022

Such advancement of technology in the food industry expanded into the use of cryptocurrency in the restaurant industry, leading to the rise of crypto restaurants taking their place in the blockchain world. They are currently sold out. These systems can transform how business is conducted by streamlining operations and reducing fees.

Serving 472

Serving Loyalty Program Food Supply Point of Sale 472

Modern Restaurant Management

MAY 8, 2020

Marketing messaging must shift to encouraging already loyal customers to come out for contactless access to food, drive-through speediness or free delivery charges. Moving beyond one-upmanship competitive marketing for consumer traffic, QSR brands must figure out creative ways to up the frequency that consumers will choose them.

Marketing 443

Marketing Franchising Franchise Social Media 443

Modern Restaurant Management

AUGUST 17, 2020

The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. But while limited dining options are available, people have shown an increased desire to help out independent restaurants. Mixed take-out bag. Can't touch this.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

ChowNow

FEBRUARY 12, 2025

New concepts, ghost kitchens, and delivery-only brands are popping up constantly, making it harder for any single restaurant to stand out. Whether youre an independent operator or part of a small chain, visibility is everything. If your restaurant isnt optimized for the digital age, youre giving business away to competitors who are.

2025 195

2025 Marketing Email Marketing Operations 195

Sling

NOVEMBER 24, 2021

It’s vital to get it just right in order to set the best tone for your business going forward. Our experts have created a list of proven grand opening ideas for small businesses that will help you get the word out and host the best event possible. Grand Opening Ideas For Small Businesses. 6) Pass Out Flyers.

Small Business 148

Small Business Social Media Advertising Events 148

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Before you get any ideas of a cheesy radio spot, take a step back and look at the bigger picture.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Indoor Media

DECEMBER 11, 2020

Just as online advertising has evolved, so has print. We call it Unconventional Print Advertising. By combining the strengths of grocery store advertising with specific print mediums, we’ve created countless platforms for small businesses to increase their profits. Why Grocery Store Advertising?

Advertising 147

Advertising Coupons Tip Distribution Small Business 147

Indoor Media

NOVEMBER 19, 2020

2020 was one of the most difficult years for small businesses. Countless companies failed to stay afloat, let alone expand, so it might be difficult to think about advertising right now. From here, you have to accept that if you’re not advertising, someone else is.

Small Business 151

Small Business Advertising Customer Service Coupons 151

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. If your website isn’t optimized for mobile, you could be losing out on potential customers. You can also reach out to other local businesses or organizations to provide further context to search engines about your restaurant’s location.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JULY 28, 2023

Restaurant operators are always looking for new tools, promotion channels, and advertising options, but they might not be quite sure what they need to say to tempt a potential guest. Do they stand out from your competitors? We sought out photographers who specialized in this particular subject, even from other cities.

Social Media 419

Social Media Events Customer Experience Advertising 419

Indoor Media

APRIL 20, 2020

Like thousands of small businesses, IndoorMedia received a notification that the Payment Protection Program ran out of money. Money that was greatly needed to keep hundreds of employees at work at the Houston based advertising company. Also, we know that businesses are hurting like we are. times per week.

Small Business 148

Small Business Advertising Customer Service Customer Experience 148

Indoor Media

MARCH 29, 2021

Cartvertising, IndoorMedia’s shopping cart advertising program, places your business on the baby seat and nose portions of grocery store shopping carts. You can think of these custom-designed, full-color advertising campaigns as small-scale billboards that turn your business into a local celebrity! Repetition .

Advertising 148

Advertising Front of House Seating Small Business 148

ChowNow

JANUARY 6, 2021

Read on for 5 tips that will help you run a successful and profitable business this year. . Even as the bulk of your customers return to indoor dining, many will continue to rely on delivery–for some, due to a desire for added convenience and for others, out of concern for safety. . Your diners want to support local businesses.

2021 370

2021 Mobile Ordering Online Ordering Download 370

Modern Restaurant Management

SEPTEMBER 30, 2020

The survey results reveal that 35 percent of respondents feel the same level of comfort dining out now as they did at the beginning of the pandemic. Some highlights inlcude: Consumers' projected dining out frequency. Some highlights inlcude: Consumers' projected dining out frequency. Primary reasons for dining out less.

2020 474

2020 Mobile Ordering Guest Recovery Customer Service 474

Modern Restaurant Management

JULY 1, 2020

As of June 15, there were nearly 140,000 total business closures on Yelp since March 1. Of all business closures on Yelp, 41 percent are permanent closures. Since May 25, we’ve seen a 1785 percent relative increase in searches for Black-owned businesses, compared to the three weeks prior.

2020 450

2020 Travel Food Safety Consumer Goods 450

EATER

MAY 26, 2021

Cars of the era average about 14 mpg, but 20 miles out, you notice you’re running low on gas, around Ashland, a 19th-century resort town that’s home to Randolph-Macon College. By the early 1900s, gas pumps became a new moneymaker for small businesses. The car isn’t the only one on empty; your driving party is famished too.

Back of House 329

Back of House Advertising Travel Small Business 329

7 Shifts

JULY 10, 2020

And now, many states and provinces have already begun rolling out their plans to reopen the economy, and many restaurateurs are now planning out their grand re-opening. Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang. Advertise! ?? 1 Set goals for the event ??

Events 351

Events Social Media Kitchen Safety Seating 351

Indoor Media

APRIL 15, 2021

Today, many business owners focus on social media advertising for the wrong reasons. It’s important to create a profile online to connect with your customers, and the most successful businesses will use their platforms to engage with locals. Where you can, make sure to adopt smart, local advertising.

Small Business 88

Small Business Advertising Loyalty Program Sports 88

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

NOVEMBER 15, 2022

As inflation takes hold, restaurant owners are faced with the dilemma of whether to raise prices in order to maintain margin. When considering prices, it is important to know where the competition is priced, what they are offering and how busy they are. If you haven't been pricing out your list lately, get some new bids.

Pricing 490

Pricing Food Supply Seasonal Menu Menu 490

Indoor Media

AUGUST 8, 2020

Oil change coupons can be used in all kinds of coupon advertising – paid social media ads, direct mail postcards, and grocery store receipts. It targets all kinds of car owners, driving new business and encouraging customers to come back time and time again. After giving each customer a discount of $5, your business makes a $9 profit.

Coupons 158

Coupons Advertising Customer Service Point of Sale 158

Modern Restaurant Management

JANUARY 27, 2020

Business is great and customers keep coming back for more. Out of town visitors frequently ask when you will open in their hometown, confident that you would have a line of customers out the door. From the secret sauce recipe to inventory control systems to restaurant décor, no detail is too small.

Franchise 337

Franchise Franchising Document Restaurant Law 337

Sling

APRIL 19, 2021

As a small business owner or manager, you need to speak the language of your industry. That includes general business terms , such as capital, gross, net, and — perhaps most important — profit margin. In business , margins are usually expressed as a percentage. That’s called a loss and is the direct opposite of profit.

Small Business 145

Small Business Cash Management Customer Service Inventory 145

7 Shifts

OCTOBER 31, 2022

A restaurant business plan is one of the most (if not the most) essential elements in getting a new restaurant off the ground. There are a few reasons for this: A business plan is typically the first thing any lender or investor will want to look at. What is a Restaurant Business Plan? Restaurant Business Plan Sample Outline.

Point of Sale 397

Point of Sale Back of House Document Download 397