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Using Location-Based Advertising with Text Message Marketing

Modern Restaurant Management

Businesses have long searched for ways to optimize communications to specifically target people in close proximity with advertisements. The majority of marketers use location-based advertising to personalize their customer experience and create hyper-engaged audiences. Location-Based Advertising (LBA) Techniques.

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4 Steps to Evaluate Coupon Advertising

Indoor Media

IndoorMedia’s CEO, Doug Endsley, started his career working in fast food and moved on to found the nation’s largest in-store advertising company. In our Business Growth Leadership Series , Doug discusses the events that led to his current success and how today’s entrepreneurs can learn from his decades of experience.

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3 Auto Repair In-Store Advertising Tactics to Try

Indoor Media

Are you missing a major opportunity to turn one-time customers into repeat customers? Auto repair in-store advertising tactics deliver your message to qualified, engaged consumers in the same place where they can make a purchase. What is in-store advertising? 3 Auto Repair In-Store Advertising Tactics.

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Three Critical Restaurant Advertising Strategies for 2021

Modern Restaurant Management

Be the Most Creative and Consistent Advertiser in the Area. I suggested she run in a local coupon book, and she joked it would be a “going out of business” sale. Now the question was how to keep those repeat customers. Focus on Customer Service and Personalized Experiences. Everyone loved them!

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How to Create Effective Coupons

Indoor Media

Now, more than ever, customers are looking for deals. To meet the needs of these customers, businesses need a way to reach them effectively. One of the most popular ways is through coupons. Coupons can bring in new customers and retain your existing client base.

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The Difference Between Groupon and Coupon Advertising

Indoor Media

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. Sound familiar?

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Beyond Menus: Creative QR Code Uses for Restaurants

Modern Restaurant Management

To capitalize on this momentum, here’s how to use QR codes as part of your recipe for creating brand awareness and improving customer experience. Customers can choose the content they’d like to see before being redirected to their final destination. Include social media in your digital marketing strategy.