Indoor Media

JANUARY 18, 2021

If you’re wary of coupon advertising — don’t be. Coupon advertising is one of the easiest ways to get new customers in the door and promote brand familiarity. Whether you’re a new business in your area or just trying to excite your regulars all over again, coupons can be a great way to reach out.

Coupons 148

Coupons Advertising Customer Service Point of Sale 148

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Modern Restaurant Management

DECEMBER 13, 2019

That doesn’t mean, of course, that you need to use it to get the word out about your restaurant. In 1917, things really took off when the Direct Mail Advertising Association was founded, which is now the Data & Marketing Association. Consumers are genuinely interested to see what came in the mail.

Email Marketing 364

Email Marketing Marketing Consumer Goods 2015 364

7 Shifts

AUGUST 18, 2024

Buying into a franchise can be a good option because it provides support and brand recognition. This could be a good choice if you find a business that is already established and has a loyal customer base. You also need to be prepared to deal with any challenges that come with taking over an existing business.

Bar 370

Bar License Email Marketing Customer Service 370

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

Indoor Media

JUNE 17, 2020

While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 1: Define Advertising Success. The purpose of advertising is to increase profits.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

Indoor Media

OCTOBER 17, 2017

Groupon, along with similar services such as LivingSocial ( which Groupon recently purchased ) and locally focused deal websites that may be available in your city, offers consumers a chance to receive value from a business, which in turn can benefit the business sponsoring the deal. However, Groupon and coupon advertising are not the same.

Coupons 78

Coupons Advertising Tip Distribution Consumer Goods 78

7 Shifts

AUGUST 2, 2024

The accounting process will seem less daunting once you understand what you need to do, know, and watch out for. The reason is simple: you know the ins and outs of your business, and your restaurant accountant should, too. To keep your restaurant in good financial standing, you should aim for at least 70%.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

Indoor Media

SEPTEMBER 2, 2020

Have you ever thought about posting your auto repair coupons online? If you’ve done even a little bit of research, you’ve probably noticed that few coupon sites accommodate small businesses. Coupons.com , RetailMeNot.com , and the like primarily distribute coupons for consumer packaged goods and big-box retailers.

Coupons 109

Coupons Advertising Small Business Customer Experience 109

7 Shifts

JUNE 16, 2024

How do you create a good restaurant marketing strategy? These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers. and create compelling content to reach them.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Indoor Media

OCTOBER 15, 2020

For many, the major drawback of advertising is the cost. Some people believe it will be too expensive to advertise their business, or that their specific audience doesn’t need to be reminded they exist. Often, one of the best places to advertise are grocery stores. Neither attitude is going to bring in any business.

Coupons 149

Coupons Advertising Food Supply Customer Experience 149

Indoor Media

NOVEMBER 5, 2020

Repetition is one of the cornerstones of any advertising campaign and especially important in today’s world of one-second pop-ups and social media hungry short-term memories. That being said, we have to think about exposure as well, which is essentially the presentation of your advertisement.

Advertising 148

Advertising Coupons Consumer Goods Customer Service 148

Indoor Media

FEBRUARY 5, 2021

Today, more and more consumers are turning to small businesses for their everyday needs. For this reason, it’s important to find ways to hack in and reach your consumer base without breaking the bank. First things first, you need to figure out exactly how much you want to spend. Community Oriented Advertising.

Marketing 158

Marketing Email Marketing Advertising Coupons 158

Indoor Media

SEPTEMBER 19, 2017

billion on advertising according to research from 2013. With so much being spent on advertising we have to wonder, “How much of that $6.4 billion is spent on advertising tactics that actually work?” Let’s review three types of restaurant advertising that have a great track record and are easy on the wallet.

Advertising 78

Advertising Coupons Social Media Loyalty Program 78

Indoor Media

AUGUST 29, 2017

Consumers can’t resist a good deal, and they are always open to trying something new when given the chance. Give consumers a coupon, and they are more likely to use it at your restaurant; with any luck, they will be impressed by your food and service and return. How much savings can be seen on a grocery store coupon ad?

Coupons 78

Coupons Advertising Consumer Goods Customer Service 78

Indoor Media

JANUARY 2, 2018

Advertising clichés. No matter how much consumers—as well as businesses of all sizes—try, they are inescapable. But just because advertising clichés are unavoidable doesn’t mean you should incorporate them into your marketing and promotional strategies. Inviting them to find your other paid advertising is a wild goose chase.

Advertising 78

Advertising Coupons Customer Service Consumer Goods 78

Modern Restaurant Management

APRIL 2, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. ” The platform includes tools like email marketing, coupons, and a loyalty program that are built-in and ready to go.

Employee Relations 516

Employee Relations Healthcare Online Ordering Customer Service 516

Restaurant365

MARCH 3, 2022

In fact, personal savings rates stayed above pre-pandemic levels allowing many consumers to build up a financial cushion, which could positively impact on consumers’ current and future financial decisions – including upcoming travel choices. Offering vouchers to be handed out to guests will also help fill your restaurant.

Travel 146

Travel Social Media Fast Casual Fine Dining 146

Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Here are 4 auto shop advertising campaigns that are sure to win over customers—and turn them into loyal brand advocates.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

7 Shifts

NOVEMBER 1, 2022

There are more options for eating out than ever before. And the big restaurant brands are only getting bigger , making it even harder to stand out. Your plan should be comprehensive, well thought out, achievable, and consistent. Before you get any ideas for a cheesy radio spot, take a step back and look at the bigger picture.

Seating 221

Seating Email Marketing Marketing SEO 221

Indoor Media

AUGUST 2, 2017

Even when business is good, this is on the minds of most restaurant owners. So how do you make sure you take as big of a piece of that pie as you can? Those are the same people who will be spreading the good word to their friends through online social shares, tweets, and hashtags – so get out there and rub elbows with them!

Coupons 78

Coupons Social Media Advertising Customer Service 78

Indoor Media

JANUARY 14, 2021

If anything, you might feel like you have too much content to share and want to get it out there as soon as possible! It’s important to take a deep breath and pace yourself. In this post, we’re going to answer some common questions to help you get the most out of your social media efforts. Post a Coupon .

Social Media 88

Social Media Small Business Coupons Advertising 88

Indoor Media

JULY 26, 2018

Whether your restaurant is independently owned, part of a regional restaurant group, or a nationally franchised location, you’re continually looking for ways to improve service, boost sales through marketing and advertising, and run a profitable operation. Who doesn’t love a good deal? Use Promotions to Attract Customers.

Serving 78

Serving Coupons Social Media Fast Casual 78

Indoor Media

NOVEMBER 30, 2017

This means your advertising tactics need to focus on auto repair winter specials that entice drivers to come out of hibernation. Here are three ways to advertise your auto repair shop during winter, attracting extra vehicle owners throughout the cooler months. After all, you want to be able to pay for the holidays, too!

Coupons 78

Coupons Social Media Marketing Advertising 78

The Rail

AUGUST 4, 2022

Despite the emergence of social media advertising, email marketing remains every business’s best friend. You can even throw in some coupons as incentives for both new and existing customers to visit your restaurant. Here are some email marketing ideas for your restaurant’s promotional emails: Updates on deals, discounts, coupons, etc.

Email Marketing 130

Email Marketing Marketing Online Ordering Loyalty Program 130

Indoor Media

JANUARY 28, 2021

With more and more people shopping online, this year has meant a slew of returned products, damaged goods, and unhappy customers. Sometimes, these outcomes are simply out of your control. Try to take a second to figure out any language, situations, or problems that could lead your team to “flag” a review.

Advertising 78

Advertising Small Business Coupons Customer Service 78

Indoor Media

JANUARY 30, 2021

In some ways, this platform led the charge for small business advertising by allowing users to create a profile and compete with national brands. We’ve come prepared with several super simple ways to get the most out of Facebook, so read on for a quick tutorial. . Sometimes, we can’t predict how content will perform.

Small Business 78

Small Business Coupons Advertising Social Media 78

Indoor Media

JANUARY 26, 2021

Whether you’re a restaurant that’s seen a surge in take-out orders or a salon wondering how to get in the game — it’s important to set yourself up for success online. Remember that your content is not only a means of reaching out to your current customers but also a way to entice a new consumer base.

Coupons 78

Coupons Advertising Social Media Online Ordering 78

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Their target consumer base is tech-savvy and stays energetic on social media platforms. Let’s start – .

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Indoor Media

FEBRUARY 25, 2021

That being said, some of these videos are a little more intentional and the product of successful advertising. Are Viral Videos Always a Form of Advertising? The more lookalike or response videos a consumer watches, the less important it is to watch the host’s video. The short answer is yes.

Advertising 78

Advertising Social Media Coupons Small Business 78

Restaurant365

JANUARY 27, 2022

And, while some consumers still prefer a physical menu, you can print copies of your QR code menu for guests who don’t have a smartphone or for those who lack technical proficiency. With an increased interest in health and sanitation, many consumers, as well as staff members, feel safer not handling paper menus. What is a QR code?

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148

Indoor Media

NOVEMBER 30, 2020

Understanding the difference between paid and organic content can be the difference between a successful advertising campaign for your small business and one that is a sinkhole for time and money. In this article, we will explore what organic content is and how it can be a key factor in your successful advertising. billion searches.

Social Media 78

Social Media Advertising Consumer Goods Small Business 78

Indoor Media

SEPTEMBER 2, 2021

Your employees can often clock out, go home for the day, and do whatever it is they do with their lives. First, you need to figure out exactly why your business isn’t doing well and then solve those problems. It’s a difficult question to answer, and the answer differs depending on what kind of goods and services you’re selling.

Advertising 78

Advertising Document Small Business Customer Service 78

Indoor Media

AUGUST 26, 2021

If you’re starting running your very first advertisements, don’t be saddened if business doesn’t begin booming immediately. Lack of good content What’s in your advertisement? No matter what format or channel you’re using, the content of your advertisement has to be of a certain quality level.

Marketing 78

Marketing Advertising Document Consumer Goods 78

Indoor Media

JULY 26, 2021

Figuring out and implementing a strong, effective marketing strategy is rarely ever easy. It requires studying your customer base, working out a budget that works for your business, choosing which marketing channels to run your advertisements on, and then following through. Iteration is always a vital part of this process.

Marketing 78

Marketing Advertising Point of Sale Small Business 78

Indoor Media

SEPTEMBER 6, 2021

Whether you’ve been running advertisements for years or you’re only now thinking about purchasing your first billboard advertising run, it’s always helpful to take a step back and evaluate. There are probably many aspects of your business you’re eager to get across in any given advertisement.

Advertising 78

Advertising Consumer Goods Design Take-out 78