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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Is your website optimized, and does it provide a good user experience? Optimization of NAPs.

Marketing 397
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Three Simple Ways Restaurants Can Embrace IoT in 2022

Modern Restaurant Management

There are different IoT-based solutions on the market designed to decrease downtime, increase energy and operational efficiency and improve overall customer experience. We've highlighted a few key ways you can embrace this growing trend in 2022. But where can you start? Tableside Ordering & Payment.

2022 244
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Restaurant Marketing for Inflationary Times

Modern Restaurant Management

Restaurant marketing revolves around making your business known. But is it so simple to stand out from the crowd in 2022? Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Focus on enhancing customer experience, which is one of the decisive factors for converting visitors into clients.

Marketing 203
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Upgrading Restaurant Technology in 2022

Focus POS

4 Ways to Upgrade Your Restaurant Technology in 2022. They want the most out of their experience with as little effort as possible. Offer a new level of customer service by speeding up checkout times with mobile POS systems. According to market researcher NPD Group, restaurant digital orders surged 124% this past year.

2022 78
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Growth of Modern Contactless Payments: Increasing Restaurant Profitability and Efficiency

Modern Restaurant Management

Contactless payment solutions drive operators’ revenue and elevate customer experiences, but how can the technology set restaurants up for long-term success? Before the pandemic, many restaurants across the country experimented with contactless order and payment solutions but did so with a relative lack of urgency.

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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. However, to best promote potential discounts, they’ll need high-quality insights into what customers want.

Marketing 197
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The Guide to Success with Ghost Kitchens for Restaurant Owners

7 Shifts

Ghost kitchens emerged in the back half of the 2010s as delivery apps began to take hold of the dining market. Testing a proven restaurant concept or idea in a new market. When it comes to [restaurants] that don't have a physical presence, branding and marketing is absolutely essential. Developing a new brand or concept.