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How and Why Zero Party Data Should Drive Restaurant Marketing 

Modern Restaurant Management

Marketing a restaurant looks completely different today than it did heading into 2020. The pandemic forced restaurants to completely transform how they operate, which naturally impacts how they interact with consumers. The privacy landscape underwent numerous changes in 2020 and will continue to evolve into 2021.

Marketing 203
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The State of New York Restaurants in 2020

7 Shifts

Never before has our local market experienced such a massive disruption to the restaurant industry as we are experiencing with the Coronavirus pandemic. Every restaurant has been forced to adapt their operations in order to survive and ultimately grow for the future. What support is available for New York restaurants 1.

2020 285
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MRM Research Roundup: Mid-July 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features Grubhub's State of the Plate 2020 trend report, the fragility of "open," di g ital resilience and brand intimacy. The restaurant cuisines that were able to the best comp sales during June were chicken, pizza and hamburger.

2020 195
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. But while limited dining options are available, people have shown an increased desire to help out independent restaurants.

2020 197
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Restaurant Insiders on 2020 Lessons Learned, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? It's been an interesting year to be in the restaurant space. Here are their responses. Click here for part one.

2020 197
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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Same-store sales for restaurants dropped by 28.3 Same-store sales for restaurants dropped by 28.3 March Sales Decline. percent in March.

2020 196
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MRM Research Roundup: 2022 Restaurant Trends

Modern Restaurant Management

The Pandemic Has Permanently Altered the Consumer-Restaurant Relationships. The pandemic has permanently altered the consumer-restaurant relationship with operators investing in technology and real estate to align with changing consumer preferences, according to the 2021 Restaurant Franchise Pulse survey, conducted by TD Bank.

2022 215