ChowNow

MARCH 21, 2025

Every successful restaurant has one thing in common: they know exactly who they are serving. Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. In this article, you will learn: How to define your restaurants target market to guide your business decisions.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

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2025 Email Marketing Social Media Loyalty Program 195

The Rail

MAY 22, 2025

By Tracie Johnson, Contributor The restaurant industry thrives on flavor, atmosphere, and emotion, but none of this matters if no one knows you exist. In a sea of restaurants fighting for attention, raising awareness is not only vital but also rather helpful.

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ChowNow

APRIL 4, 2025

When someone searches for your restaurant online, what do they see? Whether you like it or not, your restaurants online reputation is shaping first impressions long before a guest walks through your doors or even places an order. Its not just monitoring reviews or checking your tags on Instagram. And those impressions matter.

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Management Management Social Media Online Ordering 195

Modern Restaurant Management

DECEMBER 7, 2022

To attract Generation Z into your restaurant, you’ll first need to understand them. population, Gen Z is becoming a larger customer-base for restaurants. population, Gen Z is becoming a larger customer-base for restaurants. Below are a few ideas to attract Gen Z customers to your restaurant. percent of the U.S.

Mobile Ordering 508

Mobile Ordering Social Media Online Ordering Consumer Goods 508

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively.

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Marketing 2025 Social Media Email Marketing 195

ChowNow

MAY 30, 2025

If youre looking for restaurant promotion ideas, youre in the right place. Figure out your goal, then match it with a promotion that fits your restaurants operations and venue. A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Most importantly, know your audience.

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Ordering Loyalty Program Social Media Email Marketing 195

The Rail

FEBRUARY 7, 2025

By Torrey Tayenaka, Contributor In a highly competitive restaurant industry, its crucial to stand out from the crowd and bring an influx of new guests through the door. Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention.

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Modern Restaurant Management

FEBRUARY 24, 2021

As a restaurant owner, you might not be able to connect with your customers in person right now, so social media is the next best place where you can establish and maintain relationships with your patrons. Pair that with rapidly multiplying content formats and platforms and it can be hard to know where to focus your marketing efforts.

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Social Media 2021 Small Business Design 482

ChowNow

APRIL 25, 2025

Every restaurant concept should be intentional about their branding, from food trucks and cafes to brunch spots and fine dininggreat branding is how your restaurant stands out and stays memorable. But how to brand a restaurant isnt always clear.

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Mobile Ordering Social Media Email Marketing Customer Experience 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. 'Safety' is what I believe to be most important now to help assure patrons to revisit their favorite restaurants. . 'Safety'

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Marketing Social Media Food Safety Email Marketing 585

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. Marketing to your existing customers keeps your restaurant top of mind leading to increased order frequency and higher ticket sizes. Start a restaurant loyalty program.

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Loyalty Program Marketing Email Marketing Social Media 397

Modern Restaurant Management

MAY 30, 2025

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features delivery data, tariff troubles, summer dining trends, and Beer Serves America. The report analyzed data from more than 30,000 QSR restaurants that generated a total of 4.5 billion transactions and $67 billion in sales in 2024.

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Modern Restaurant Management

MARCH 11, 2025

"The pandemic forced the restaurant industry to evolve – or disappear. " As we mark the fifth anniversary, MRM magazine surveyed restaurant insiders about the pandemic’s lasting impact on their businesses and the industry. It wasn’t just about survival; it was about reinvention.

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7 Shifts

JULY 10, 2020

Restaurants took a major hit from COVID-19 in 2020, with sales dropping by 79% in mid-March. If your restaurant was forced to shut down during the worst of the pandemic, then you’re not alone. Pssst, if this is your first opening, check out our blog on How to Start a Restaurant! ] 1 Set goals for the event ?? Set a budget ??

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EATER

NOVEMBER 9, 2020

Delivery-only restaurants, which have proliferated during the pandemic, could change the way the industry does business for years to come Sunset Squares Pizza has fewer than 1,000 followers on Instagram. In many ways it’s hurt the development of restaurants and new food ideas,” says the chef. “At

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The Restaurant Group

DECEMBER 28, 2024

Introduction Social media has transformed the restaurant industry into a dynamic, interactive space. By adopting strategic social media practices, you can expand your reach, attract diners, and create a loyal community around your restaurant. A strong social media presence is like your restaurants digital storefront.

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Social Media Customer Experience Seasonal Menu Online Ordering 78

ChowNow

NOVEMBER 10, 2021

Small Business Saturday is coming up—is your restaurant ready? Restaurants make up an important core of those communities—last year, diners spent an estimated $20 billion at independent restaurants on Small Business Saturday, so getting your restaurant in on the action is worth the prep. Tell your story. .

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7 Shifts

NOVEMBER 1, 2022

Restaurant owners and operators wear a lot of hats. They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. And the big restaurant brands are only getting bigger , making it even harder to stand out. Table of Contents.

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The Rail

APRIL 4, 2023

By Torrey Tayenaka, Contributor Video marketing for restaurants is an essential type of marketing campaign to inspire patrons to visit or order. Video Marketing Data In 2022, over 24 billion dollars was spent by restaurant owners to advertise their businesses. Is it Instagram? With that growth comes opportunity.

Social Media 264

Social Media Front of House Advertising 2022 264

Social Hospitality: Restaurants

JUNE 15, 2019

But if you do all that, and your follower numbers don’t budge, it may be time to consider a deeper dive into your Instagram strategy. To grow your restaurant’s Instagram presence can be pivotal for business. 30% of millennial diners will avoid a restaurant with a weak Instagram account. Why use geotags? Food Events.

Influencer 170

Influencer Social Media Events Marketing 170

EATER

DECEMBER 8, 2023

The famous Kikkoman soy sauce dispenser litters tabletops in countless Japanese restaurants across the United States. That price tag might seem extreme, but it’s perhaps justified given the amount of work that went into the bottle’s creation. Kikkoman Foods A warehouse at the Kikkoman plant in Walworth, Wisconsin.

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Design Food Supply 2001 Employee Relations 345

Restaurant Engine

MAY 28, 2025

Get your customers excited for your new menu with a strong marketing plan. Are you expanding your menu at your restaurant? Introducing new menu items is a great idea because it keeps your restaurant fresh and competitive in an ever-growing industry. Try these tactics: Use Instagram Stories to reveal one new ingredient per day.

Menu 52

Menu Marketing Email Marketing Social Media 52

7 Shifts

JULY 20, 2024

From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally. Discover why restaurants must have a social media strategy and 20 effective ways to boost your social presence online.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

Modern Restaurant Management

FEBRUARY 25, 2020

This partnership creates opportunities for Condado to expand into new markets beyond its Midwest roots and grow in its existing communities. ” With 15 locations in six markets across four states, Condado resonates with a broad audience through its come-as-you-are vibe and emphasis on delivering high-quality food and service. .

Mobile Ordering 348

Mobile Ordering Front of House Customer Experience Back of House 348

The Rail

JULY 15, 2022

By Maria Fox, Contributor Instagram is an amazing marketing platform for businesses of all types and sizes and restaurants are no exception. Today, restaurant and food businesses are making the most of Instagram to attract more and more guests, maximize engagement, and build a loyal customer base. Let’s dive in.

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Open for Business

JANUARY 24, 2023

A busy owner’s guide to restaurant social media strategy Restaurant social media strategy refers to having a plan to connect with your guests where they spend their time: online. A strong social media presence has never been a more important marketing strategy, whether your restaurant is new or 110 years old.

Social Media 148

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7 Shifts

MAY 23, 2024

The competition in the restaurant industry is getting tighter. In fact, 45% of restaurant operators expect their competition to be much more intense in 2024 than last year. That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

ChowNow

NOVEMBER 10, 2021

Small Business Saturday is coming up—is your restaurant ready? Restaurants make up an important core of those communities—last year, diners spent an estimated $20 billion at independent restaurants on Small Business Saturday, so getting your restaurant in on the action is worth the prep. Tell your story. .

Small Business 150

Small Business Marketing Social Media Online Ordering 150

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. More info is here.

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Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Bingage

FEBRUARY 6, 2020

Welcome Reader You are here so probably you’re willing to dig into ideas, which can easily implement to increase your restaurant sales on this valentine’s day… So let’s begin, here will be discussing the trending ideas using by the successful restaurant owners which is simple to execute and provide the best result.

Marketing 98

Marketing Loyalty Program Social Media Email Marketing 98

Indoor Media

NOVEMBER 4, 2021

Many customers may feel better eating takeout than visiting your restaurant in person due to the ongoing COVID-19 pandemic. This underscores the importance of promoting takeout as a restaurant business. Some creative restaurant promotion ideas can help promote your restaurant takeout business to keep your customers coming back.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing.

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Marketing 2021 Email Marketing Social Media 77

Indoor Media

MARCH 18, 2021

Rebranding can be helpful when business owners want to reposition themselves in their current market. For example, if your restaurant has long been known as a fast and casual lunch spot, but now you see the lunch rush slow down, it may be time to pivot to another audience.

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Social Media Coupons Advertising Point of Sale 78

The Restaurant Times

DECEMBER 17, 2021

This shows the tremendous scope for coffee shops – it’s a buzzing market waiting to be captured! Social media marketing software is a smart tool to enhance customer loyalty and engage with your regular clients while giving them information about timings, new flavours or combos, exciting discounts, and community events.

Social Media 98

Social Media Loyalty Program Merchandise Point of Sale 98

Restaurant Engine

DECEMBER 27, 2023

As a business owner in today’s digital world, you know how important social media is to your overall marketing strategy. According to one study , nearly 75% of people use Facebook comments and images to decide what restaurant they’re going to visit. So, like most restaurants, you want to grow your social media presence.

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