Remove Influencer Remove Loyalty Program Remove Mobile Ordering Remove Pricing
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Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts. Gen Z in particular, as a tech-savvy group, are experts when it comes to navigating mobile ordering experiences.

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2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

This capability can prove invaluable for refining pricing strategies, optimising ingredient and waste management, and planning forthcoming shifts, among other benefits. For example, there will be fewer human interactions when ordering takeaways during busy lunch hours, quick customer seating, or bill payments. Nothing is fraud proof.

2024 215
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2023 Outlook: Trends and Challenges Restaurants Will See, Part Two

Modern Restaurant Management

Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience. Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience.

2023 197
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MRM Research Roundup: 2022 Restaurant Trends

Modern Restaurant Management

Early in the pandemic, 72 percent of operators invested in delivery and mobile/online ordering to boost revenue during mandated stay-at-home orders according to TD's 2020 survey, and it appears the popularity of these offerings is here to stay. Investment in delivery and mobile ordering pays off.

2022 215
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Why ‘Homegating’ is Here to Stay

Modern Restaurant Management

Here are few of the technology advancements that we’ve seen influence many consumers to embrace “homegating” rather than make their way back to bars and stadium. These obstacles ultimately forced the spirits industry to focus on selling their beverages in an on-demand ordering capacity. sales rose 7.7 percent to $31.2

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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

2021 170
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Restaurant Marketing for Inflationary Times

Modern Restaurant Management

It combines different online and offline strategies to promote a restaurant and increase orders. Restaurants, in turn, have to deal with skyrocketing prices on products and fuel. Optimize the website for mobile screens. From email promotions to UGC and influencers, digital marketing provides tools for various budgets.

Marketing 203