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How Restaurant Owners Can Prepare for the COVID-19 Cold Weather Lull

Modern Restaurant Management

With slow seasons also comes the need to navigate seasonal layoffs and the task of hiring all the best people back the next season. Explore areas where you can purchase supplies in bulk to cut long-term costs, consider raising prices where it makes sense, and work to improve discounts and payment terms with your suppliers.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

Complete a competitor analysis This will not only inform decisions such as pricing and menu ideas—but it can serve as inspiration too. Creating an SEO optimized website Anyone can create a sleek, multifunctional website these days. One key aspect of your website is search engine optimization (SEO).

Marketing 418
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The Power of Consistency in Guest Satisfaction

Modern Restaurant Management

This ensures that new hires are aligned with the brand's expectations from the start. Lastly, with the rise of inflation, consumers want their dollar to stretch even further and are continually looking for value beyond just low prices.

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7 Tips for Hospitality Marketing During COVID-19

Social Hospitality: Restaurants

Maybe you already provide them with free rooms or a discounted price, but you can go above and beyond to thank them. The Hilton Workforce Resource Center provides an overview of companies that are still hiring. Do you need to implement a new SEO Plan , or will you be able to survive with just some minor tweaks to what you already do?

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Owning a Bar: Everything You Need to Know

7 Shifts

Make sure to get quotes from multiple suppliers so you can compare prices and services. Hiring a Strong Team You'll need a manager, bartenders, waiters, and security. Hiring tips When hiring for a bar, there are certain qualities that you should look for in an employee. Pricing should match your target market and theme.

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The Best Restaurant Marketing Tips

Modern Restaurant Management

Blaze Bullock, SEO Strategist, Blaze Digital Marketing. Yelp is not free but a paid partnership for enhanced listings is fairly reasonable in price with the right negotiation. Jon Torres, Founder of JonTorres.com, a digital marketing and SEO agency. It’s a strong message to lean on today. Impressions are everything.

Marketing 585
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Simple Restaurant Marketing Plan for 2021 [PDF Template]

7 Shifts

Complete a competitor analysis This will not only inform decisions such as pricing and menu ideas—but it can serve as inspiration too. Creating an SEO optimized website Anyone can create a sleek, multifunctional website these days. One key aspect of your website is search engine optimization (SEO).

Marketing 195