ChowNow

JANUARY 23, 2025

Maybe hosting an event could pump some new life into your restaurant. We searched high and low for every restaurant event idea out there, then boiled them down to what we believe are the most exciting and effective restaurant events to keep regulars ecstatic and new customers talking.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

Modern Restaurant Management

SEPTEMBER 28, 2020

Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance. There are many challenges to running a restaurant, and during day-to-day operations, it can be easy to lose sight of the overall vision.

Operations 554

Operations Website Management Social Media Customer Service 554

Modern Restaurant Management

AUGUST 11, 2020

With people staying home to avoid the spread of COVID-19, the popularity of virtual events has taken off. Virtual events allow people to feel connected and to enjoy themselves, despite the fact that they can’t do so in a restaurant, bar, or other venues. Does your venue host live entertainment such as bands, DJs, or comedy?

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Events Entertainment Food Supply Equipment 532

ChowNow

FEBRUARY 12, 2025

Whether youre an independent operator or part of a small chain, visibility is everything. Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Even if your food is incredible, youre not operating in a vacuum. Consumer behavior is constantly evolving. Study your competition.

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2025 Marketing Email Marketing Operations 195

ChowNow

JANUARY 23, 2025

The 5 Must-Have Restaurant Customer Retention Strategies for 2025 These are the absolute must-have retention strategies every restaurant operator should use if they want to grow their customer base this year. For more expert tips, check out our article on social media marketing for restaurants.

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

DECEMBER 11, 2024

It's not just the merch on the menu that is driving traffic to the brand with a misison to create spaces that blend sports and leisure and offer innovative cocktails, next-level architecture and high-end designer decor with elevated bar bites, retro games, and exclusive event nights. BUT most importantly I put it on all staff!

Merchandise 419

Merchandise Sports Social Media Seasonal Menu 419

Modern Restaurant Management

MARCH 18, 2025

For restaurants, success lies in recognizing these evolving preferences and strategically adapting operations to meet them. With social media shaping trends, culture and commerce around the clock, younger generations are increasingly using these platforms to discover new dining experiences.

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2025 Sustainability Social Media Customer Experience 322

Modern Restaurant Management

DECEMBER 18, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. And the digitization of operations over the past few years means that the industry is getting better at capturing that data. Data, Data, Data.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

Modern Restaurant Management

DECEMBER 31, 2024

Check out some of the insights driven by the social response below: Gen Z says ranch is overrated, but there’s a catch. From eyebrow-raising splurges and quirky simple essentials to cultural events and TikTok trends that pushed consumers to hit “add to cart,” I thought this would be of interest to you and your readers!

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Beverage 2025 Fine Dining Guest Recovery 451

Modern Restaurant Management

JUNE 6, 2025

For example, you can show highlights of a local event you’ve hosted, bring attention to a charity you support, or highlight a collaboration with another local institution. You can tailor your content to local events and interests, ensuring that your messaging is reaching the right people. Don’t forget about events, either.

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Marketing SEO Influencer Events 221

ChowNow

MAY 30, 2025

Figure out your goal, then match it with a promotion that fits your restaurants operations and venue. If youve got a big outdoor patio, maybe a summer evening special event is the best move. Leverage your restaurants social media insights, feedback from staff and customers, and even your order history to shape your decision.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

JULY 13, 2022

Repeat customers help to maintain business continuity, share feedback by word of mouth, and reviews (think Yelp, Google Maps, social media), ultimately helping create free marketing through their positive experiences. A critical driver of growth for restaurants is word-of-mouth. Play to Your Strengths.

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Franchise Franchising Operations Loyalty Program 537

Modern Restaurant Management

FEBRUARY 27, 2025

. “We’re thrilled to collaborate with Dylan, who is the perfect partner for us because she also combines a bunch of amazing things – she’s a talented and successful artist, basketball star, entrepreneur, activist, fashionista, and social media influencer. JA: Social media is huge for us.

Franchise 221

Franchise Franchising Social Media Influencer 221

ChowNow

MAY 9, 2025

These include: Food Costs Labor Costs Occupancy Costs Operating Costs Marketing and Promotions Expenses Every successful restaurant owner knows that tracking these isnt just a bookkeeping exercise; its how you spot opportunities to save money, collect data for better decision making, and run more efficiently.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

ChowNow

FEBRUARY 28, 2025

This includes hours of operation (including holiday updates), your website link, phone number, and menu. Reviews are social currency, and they do more than just build trust with potential customersthey also signal to Google that people are visiting and engaging with your restaurant. Upload high-quality photos.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

7 Shifts

JULY 10, 2020

1 Set goals for the event ?? Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Plan your budget to include food costs, labor costs, operating costs, marketing costs, and any extra costs such as for party favors and special decor.

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

APRIL 16, 2025

"After COVID, people are craving social dining experiences where the detail is leveled up." Members can entertain guests in an intimate setting and have preferred access to special tastings and other events. Why do these operators feel it’s important to go above and beyond to serve and engage with guests? "In

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Back of House Customer Experience Customer Service Hospitality 340

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

Modern Restaurant Management

FEBRUARY 24, 2025

Independent restaurants are at a pivotal moment, as the industry confronts multiple challenges including inflation, cost volatility, and extreme weather and adapts to an increasingly complex operating environment, according to the findings of the The James Beard Foundation® (JBF) 2025 Independent Restaurant Industry Report.

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2024 2023 2025 Loyalty Program 252

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. It's an active marketing tool.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MAY 21, 2021

We’ve also included tips on how to keep them involved in your operational processes to improve their experience and keep them coming back for more. Major social media networks like Google+ Communities, Facebook, and LinkedIn all give you the ability to create communities for your business. Build a Community for Your Brand.

Social Media 510

Social Media Customer Experience Email Marketing Online Ordering 510

Modern Restaurant Management

MAY 27, 2025

Golden Corral's August 2023 network breach affected 183,000 current and former employees, with hackers accessing everything from Social Security numbers to health insurance details. Yet many restaurant operators remain underprepared when it comes to integrating legal and insurance considerations into their cybersecurity response plans.

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Insurance Document Employee Relations 2023 283

ChowNow

FEBRUARY 7, 2025

Many operators worry about wasting money on the wrong strategies or not seeing a return on investment, making it tempting to avoid marketing altogether. Promotions, local SEO, and social media ads can help bring more people through your door. Building a restaurant marketing budget can feel overwhelming.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

APRIL 4, 2025

Modern Restaurant Management (MRM) magazine asked Murray for her insights on how and why to change a restaurant’s concept, social media marketing, and more. I’ve also taken surveys on social media and asked people what they wanted to see and eat. They are the ones leaving reviews and making social media posts.

Social Media 221

Social Media Customer Service Customer Experience Influencer 221

Modern Restaurant Management

MARCH 3, 2025

Social media, online reviews, and delivery platforms make digital branding just as important as physical branding. We wanted it to feel high-end but also lively and social. For instance, your menu needs to have the same voice as your social media. Don’t just rely on organic social media.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

Modern Restaurant Management

OCTOBER 23, 2023

Offer a Behind-the-Scenes Look on Social Media Social media platforms have become a powerful tool for marketing, and when used effectively, they can generate buzz around your fine dining establishment before it even opens its doors. in earned media value for every $1 spent on influencer marketing.

Fine Dining 522

Fine Dining Marketing Social Media Influencer 522

Modern Restaurant Management

NOVEMBER 19, 2021

However, restaurant operators are now encountering a new set of challenges. At least 95 percent of operators said their restaurant experienced supply delays or shortages of key food or beverage items in recent months, according to a September survey of 4,000 restaurant operators. Host Fun Events. Social Media Contests.

Marketing 476

Marketing Social Media Loyalty Program Food Supply 476

ChowNow

JUNE 6, 2025

That’s a significant amount of lost business tied to something you can improve on your own, but the problem is that most operators have no idea where to begin fixing the issue. This could mean searching Google Maps, scrolling through social media platforms, or reading online reviews.

Social Media 195

Social Media Online Ordering Email Marketing Website Management 195

Modern Restaurant Management

AUGUST 19, 2022

Three out of every 10 restaurants have more than one location, and many operators turn to franchising for expansion, the National Restaurant Association reported. Franchising allows restaurateurs to operate a concept with a proven track record and the menus in place to generate sales. Leverage social media.

Franchise 494

Franchise Franchising Social Media Loyalty Program 494

ChowNow

MAY 2, 2025

Why Restaurant Newsletters Are Worth Your Time It can be easy to assume that social media should be the center of your marketing efforts, but when it comes to reaching your most valuable guests and driving real businessemail wins every time. For most operators, sending once or twice a month is a good starting point.

Email Marketing 195

Email Marketing Loyalty Program Social Media Seasonal Menu 195

Modern Restaurant Management

MAY 22, 2025

The uniforms worn by staff, from kitchen to counter, represent your brand in every customer interaction, making apparel a strategic business decision rather than merely an operational requirement. Functional Design Elements While aesthetic considerations remain important, functional design elements directly impact operational efficiency.

Uniforms 221

Uniforms Loyalty Program Front of House Customer Experience 221

ChowNow

JUNE 12, 2025

Train your restaurant staff to mention LTOs to in-house guests, promote them across your social media channels, and feature them in your online ordering system so guests see the promo with enough time to plan and react. LTOs also help you spotlight high-margin items or move excess inventory without slashing prices across the board.

Loyalty Program 195

Loyalty Program Social Media Online Ordering Email Marketing 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Promoting the air in your restaurant is as a force to clean and disinfect, instead of something to be feared, is a strategy that all restaurant operators should aggressively approach and promote to their patrons. Lastly, put up a sign that says your restaurant is open and practicing social distancing.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

AUGUST 7, 2024

" For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You Collaborate with local businesses or events to cross-promote and reach new audiences." "Consistency is key.

Marketing 473

Marketing Email Marketing Social Media Coupons 473

Modern Restaurant Management

JUNE 20, 2023

One way to do this is by building social proof. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. How do you build social proof for your restaurant business? So, you can post some of these reviews on social media.

Social Media 509

Social Media Email Marketing SEO Consumer Goods 509

Modern Restaurant Management

JANUARY 3, 2024

Trend One: Offering Ready-Made Solutions for Customers In today’s world, restaurant operators face guest attention deficit. A social media presentation is crucial. Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising.

2024 522

2024 Social Media Customer Experience Events 522

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 540

Marketing Social Media Influencer Online Ordering 540