7 Shifts

FEBRUARY 7, 2024

Better team communication: Say goodbye to endless text threads, email chains, and whatever other inefficient methods your team uses to negotiate schedules. ChowNow : Online ordering, marketing, and operations with a commission-free marketplace and a smart dispatching system. Later : Tool for automating daily social media tasks.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

SpotOn

MAY 8, 2024

Transactional emails are a good case in point. Email marketing often hogs the limelight, at the expense of transactional emails. So, let’s see what you can do about this, as we explore some transactional email best practices. What are transactional emails? Sometimes this can be a pretty big deal.

Small Business 52

Small Business Email Marketing Mobile Ordering Social Media 52

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Operations 352

Operations Management Management Mobile Ordering 352

Restaurant365

MARCH 4, 2022

This article was written by Katie Fairchild, Senior Vice President of Marketing at Restaurant365 and featured in Hospitality Technology. Review each listing for accuracy on name, address, phone, email, food type, and hours of operation for all locations. Offer a unique “subscribers only” incentive to increase your email base.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 397

Management Management Kitchen Safety Front of House 397

The Food Corridor

JUNE 5, 2020

Opening a business or expanding into a new market is a huge undertaking involving unavoidable risks. The market you choose to operate in will make or break your business. But where do you find up-to-date, reliable, actionable market data and insights? ✕ Email Credit Card Apply ( remove ) Pay $199.00.

Sourcing 75

Sourcing Email Marketing Food Supply Information 75

SpotOn

MARCH 19, 2024

The innovation continues with the company’s release of SpotOn Marketing Assist , its first automated, AI-enabled marketing tool for restaurants.  SpotOn is the first point-of-sale provider to offer an automated restaurant marketing solution for email and social media campaigns.

2024 98

2024 Innovation Email Marketing Point of Sale 98

The Rail

MARCH 29, 2024

In previous years, word of mouth may have been enough in terms of restaurant marketing. A good restaurant marketing strategy must also leverage public relations (PR). You could use email finder software to get their contact details and send them your helpful content. You can also use email to promote your brand’s positive image.

Email Marketing 52

Email Marketing Social Media Events Sourcing 52

Buzztime Business

DECEMBER 26, 2023

Resolution #3 – Improve Your Marketing ROI Marketing takes time and money. Save on both by making “marketing automation” one of your 2024 bar and restaurant goals. Or, set a “trigger” to email a coupon on the guest’s birthday. Or, set a “trigger” to email a coupon on the guest’s birthday.

2024 97

2024 Bar Email Marketing Loyalty Program 97

7 Shifts

FEBRUARY 22, 2021

Let’s take a look at the following marketing tactics that you can use: Social media Social media is undoubtedly a popular platform for promoting your loyalty program. Email and SMS Send emails or SMS to customers to upsell your loyalty program rewards, promos, or new products.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Modern Restaurant Management

AUGUST 31, 2023

Here are some ways: Ask your marketing and sales team. Your restaurant marketing and sales teams will always know what selling points your customers respond to best. You can use an email finder to look for reporters’ or editors’ email addresses. But how can you identify your USP in the first place?

Social Media 154

Social Media Email Marketing Influencer Events 154

Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Email Marketing: Beyond Newsletters Segment your email list based on preferences. Additionally: Personalize emails with the recipient’s name.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Clover - Restaurants

MAY 10, 2024

A June 2023 study by PYMNTS found 62% of restaurant consumers use Google to search for restaurants, making it the top online source where people find dining information. Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online.

Marketing 52

Marketing Email Marketing Social Media POS 52

Restaurant Engine

OCTOBER 11, 2023

You can do all the marketing in the world. Your happy, satisfied customers are your brand ambassadors and pivotal to your marketing strategy. This way, you can use both the online review and even the video review on the product pages for your new menu items, as well as on your social media platforms and in your email marketing.

Social Media 110

Social Media Email Marketing SEO Website Management 110

Modern Restaurant Management

OCTOBER 11, 2022

While digital tools help solve these problems and open up a new world of marketing possibilities, they can also help brands create more personalized experiences, and therefore, a more meaningful relationship with their guests. Increase the efficiency of marketing spend by 10 to 30 percent. Lift revenues by five to 15 percent.

Social Media 217

Social Media Email Marketing Customer Experience Communication 217

Modern Restaurant Management

SEPTEMBER 26, 2023

is the second-largest online food delivery market​ and generated an estimated $218B in revenue in 2022. And experts predict the market will increase close to $500B by 2027. Additionally, customers should be wary of any unexpected emails or text messages, even if it appears to be from a legitimate source.

Delivery 197

Delivery Food Consumer Goods Food Order 197

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. You may also like our article on why more producers don’t market their own coffee. It’s an industry that was born from marketing, rather than consumer demand.”

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

The Rail

MARCH 27, 2024

A thorough competitor analysis for restaurant businesses may include access to the following data: Operations Menu items and pricing Marketing methods Customer reviews In each area, data can help you to see what’s working for these other businesses that you can learn from. Conclusion Every day is an opportunity to get new insights from data.

Email Marketing 52

Email Marketing 2024 Point of Sale Seasonal Menu 52

Goliath Consulting

JUNE 8, 2023

Additionally, envision future growth opportunities, innovative menu additions, and effective marketing strategies to maintain a competitive edge. Focus on sourcing fresh, high-quality ingredients and engage the expertise of skilled chefs who can create captivating and innovative dishes.

Dietary Restrictions 78

Dietary Restrictions Email Marketing Social Media Customer Experience 78

Modern Restaurant Management

JULY 11, 2022

In today’s market, it seems that just about every restaurant is hiring. If you’ve done all the work to source, vet, and interview candidates, you want to be able to close the deal and add new employees to your restaurant. Younger workers tend to prefer the convenience of communication via text over phone calls or email.

Hiring 206

Hiring Email Marketing Communication Customer Service 206

Modern Restaurant Management

MARCH 10, 2021

Despite all of the noise surrounding social media marketing, it’s interesting to note that email still leads the field when it comes to effective marketing techniques and knowing how to ensure targeted communication lands is as important as ever. resulting in better targeting and more precision in your marketing materials.

Email Marketing 158

Email Marketing Communication Small Business Customer Service 158

Buzztime Business

SEPTEMBER 26, 2023

Along the way, we whipped up some graphics you can totally use on Instagram, Facebook, in your emails…anywhere. Ask people to fill out a form with their first name and email (it’s an awesome way to build your email list). We’ve got you covered from October 1 st (International Coffee Day) through the 31 st (Halloween).

Bar 157

Bar Social Media Email Marketing Seasonal Menu 157

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing? Ignore it at your peril.

Marketing 78

Marketing Email Marketing Social Media SEO 78

Modern Restaurant Management

DECEMBER 5, 2022

Where in the past, owners would have to glean data from disparate sources from multiple vendors, a universal payment solution would collect and consolidate all insights. This would allow owners to cultivate more personal relationships to increase customer loyalty and better market to each individual.

Loyalty Program 225

Loyalty Program Mobile Ordering Employee Relations Customer Experience 225

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . This is where digital marketing plays a pivotal role in building a solid customer base. This is where digital marketing plays a pivotal role in building a solid customer base. 6 Ways To Boost Digital Marketing For Your Restaurant.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 195

Management Management Kitchen Safety Front of House 195

Focus POS

OCTOBER 1, 2020

A good loyalty program isn’t necessarily about saving customers money—it’s about recognizing their contributions to your business and thanking them for their service so they’ll continue to be a trusted revenue source. So, in short, a loyalty program’s targeted marketing leads to happier customers, and happy customers bring in more revenue.

Loyalty Program 187

Loyalty Program Email Marketing Coupons Customer Service 187

Restaurant Engine

APRIL 12, 2023

The whole reason you market to your customers and your target audience is to build relationships with them. For example, if your pizza tastes better with locally sourced mozzarella, make sure to share it with your customers in a way that sounds just like your brand. #2: It’s one of the most powerful ways to reach people.

Social Media 105

Social Media Email Marketing Customer Service Leadership 105

7 Shifts

SEPTEMBER 16, 2021

Whichever way you go, remember that for every new restaurant you open, you'll need to conduct any necessary market research and document your planning process with a business plan and a feasibility study. You may also benefit from diversification in your market, particularly if you'd like to open your next location close to an existing one.

Management 370

Management Management Document Hiring 370

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. Franchisors should also actively source franchisee input on new initiatives and ongoing issues, while franchisees should utilize this privilege and share concerns as they arise.

Franchise 435

Franchise Franchising Email Marketing Communication 435

ChowNow

APRIL 8, 2021

As a restaurant owner, your menu photos are a powerful marketing tool to attract new customers, increase ticket sizes, and retain guests. They’re ripe for use on social media, within marketing emails, and on your online ordering menu. ” Read the eBook. Plan for the best lighting. Garnish your dishes. Schedule a Demo.

Equipment 148

Equipment Menu Social Media Email Marketing 148

Restaurant Engine

DECEMBER 14, 2022

According to one source, more than 75% of people make a purchase decision based on something they see on social media, and that holds true for restaurants. Today’s consumer spends hours on social media each week, and if you aren’t leveraging the power of social media marketing, it’s time to get off the fence and take action.

Social Media 116

Social Media Email Marketing Coupons Customer Service 116

7 Shifts

MARCH 16, 2022

And what better way to source that information than from your employees themselves? Staff engagement is best when sourced proactively, as it allows you to make any necessary improvements to your business before an employee resigns. Outside of the shift, the right tools still make a difference.

Front of House 370

Front of House Back of House Communication Customer Service 370

The Rail

JUNE 10, 2022

The industry is competitive, so you must step up your marketing campaigns. Restaurant email marketing through newsletters is one of the best ways to market your business. The subject line on your email newsletter is the first thing your email subscribers see when they receive your emails.

Email Marketing 52

Email Marketing Coupons Social Media Events 52

ChowNow

FEBRUARY 12, 2021

While your website is the source of truth for information related to your restaurant, customers can also find you on other sites. By claiming a Business Page, you can also take advantage of Nextdoor’s free marketing tools. . This free marketing tool that allows you to communicate and engage with nearby patrons. .

Email Marketing 148

Email Marketing Online Ordering Social Media Customer Service 148

Social Hospitality

OCTOBER 28, 2020

Market trends, industry-specific waves, and recognizing emerging customer behavior patterns are all relevant. By doing so, you can elevate customer service on your website, social media, through email exchanges, and on the premises. Customers are now accustomed to a new level of customer care. Boost Customer Engagement.

Hospitality 237

Hospitality Hotels Customer Service Customer Experience 237

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78