The Rail

AUGUST 4, 2022

By Roman Shvidun, Contributor Running a small business today is no small feat, and the narrative is no different for business owners in the food scene. With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers.

Email Marketing 52

Email Marketing Marketing Loyalty Program Online Ordering 52

Sante

APRIL 2, 2020

Perhaps take-out and delivery become dominant? If you are changing business models, then you will need to get different resources. You may need to invest in additional marketing. On that aim, we partnered with The Capital Innovation & Technology Institute to develop The Small Business Pandemic Survival Kit.

Small Business 130

Small Business Email Marketing Innovation Technology 130

Modern Restaurant Management

APRIL 8, 2020

Yelp's Small Business Expert Emily Washcovick has years of experience helping small businesses survive and thrive, particularly in times of crisis. Learn why she says now is "a time to really look back on the business and plan for the future." Within hours on their first day they sold out.

Small Business 199

Small Business Social Media Consumer Goods Communication 199

SpotOn

MARCH 4, 2024

Every business needs tech to complete and record transactions. While those classic cash registers did wonders back in the day, point-of-sale (POS) systems have now become the industry standard for small businesses and restaurants. Every business deserves an efficient point-of-sale (POS) system.

Small Business 52

Small Business POS Cash Management Point of Sale 52

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. The app also lets employees take their scheduling changes into their own hands by making approved shift swaps and securely communicating with each other.

Operations 367

Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. The app also lets employees take their scheduling changes into their own hands by making approved shift swaps and securely communicating with each other.

Operations 353

Operations Management Management Mobile Ordering 353

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. There are more options for eating out than ever before. And the big restaurant brands are only getting bigger , making it even harder to stand out. Video Version.

Seating 222

Seating Email Marketing Marketing SEO 222

Open for Business

MAY 4, 2023

Leveling up the dining experience and taking feedback seriously can turn guests into evangelists for your brand. 7 ways to improve customer service in your restaurant Hospitality staff must deliver excellent customer service to stand out in the current climate. Having a line out the door can feel like a good problem to have.

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7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. Benefits of Having an Engaging Newsletter for Your Restaurant Business. It helps in business promotion.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Sling

MARCH 23, 2023

Looking for the best restaurant schedule software for your business? In this article, we discuss the essential components to look for in a scheduling app and then list some of the best options on the market today. Geofencing also prevents employees from “gaming” the system by clocking in or out when they shouldn’t. We can help.

Small Business 78

Small Business Restaurant Law Document Communication 78

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. However, it can sometimes take time to get customers to respond to surveys they're given. You can also consider other types of incentives besides gift cards that you could hand out to encourage more people to do the survey.

Management 192

Management Management Loyalty Program Social Media 192

7 Shifts

MARCH 10, 2021

These may be traits that come naturally to the best restaurateurs, but they can also learn some valuable habits to help them efficiently and effectively run a business and meet their goals. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

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Management Management Small Business Email Marketing 370

7 Shifts

MARCH 30, 2022

Answer: restaurant advertising and marketing. Whether you feel like you've tried every advertising tactic in the book, or 2022 is the first time your restaurant has had a dedicated marketing budget, you can implement our restaurant advertising ideas to attract new customers and turn one-time visitors into loyal customers. Wall Murals.

Advertising 370

Advertising 2022 Social Media Email Marketing 370

7 Shifts

FEBRUARY 7, 2024

The restaurant tech industry is growing, with software and services designed to streamline almost every aspect of your business. Happy, engaged, well-trained employees can make or break your business (and so can having the right amount of those employees on the clock at the right times). All of this (and more!)

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

Modern Restaurant Management

FEBRUARY 25, 2022

To stand out and get more customers means focusing more on marketing. It’s easy to say you need to work harder on your marketing strategies, but aside from the vague generalizations that are all too common, how do you ensure those strategies are practical? Get the Basics Right. That needs to go. Learn Some Basic SEO.

2022 209

2022 Marketing Email Marketing SEO 209

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. 8 small business marketing trends essentials1.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Here are six steps to take before opening any restaurant website builders. Check out this example from Barcelona Wine Bar for inspiration.

Design 398

Design Social Media Mobile Ordering Online Ordering 398

Culinary Cues

NOVEMBER 20, 2020

It seems that every time I check my email or flip through postings in social media – there is another restaurant, food business, or culinary school preparing to close their doors. It is heartbreaking to read of life visions dashed and even long-standing, viable businesses choosing to throw in the towel.

Social Media 497

Social Media Education Email Marketing Healthcare 497

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! In this blog, we are uncovering the top 5 most trusted Loyalty programs in India for restaurants and small businesses. Starting a Restaurant business is easy, but running a successful business is a tough task.

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Embrace the Suck

FEBRUARY 12, 2020

All business problems are either people problems or math problems. It’s the solutions to how you deal with those problems that are the great divide between those that struggle, from those that thrive to the rare few that drive their market. It’s only good for the consumer, not the business. very expensive hobby.

Coaching 330

Coaching Email Marketing Communication Workshop 330

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 219

Marketing Email Marketing Website Management Social Media 219

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. So, to me, finding out that over a quarter of restaurants don’t have a website was a bit surprising. What can restaurateurs take away from the responses of their fellow operators?

2024 199

2024 Online Ordering Website Management 2023 199

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. So, where do you start?

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Marketing 2020 SEO Loyalty Program 420

Modern Restaurant Management

FEBRUARY 15, 2022

Across the United States, businesses are suffering from unprecedented staffing shortages in the aftermath of COVID. With a critically shrunken talent pool, restaurants are racing to fill positions in every part of the business — front of house, back of house, and corporate teams. It relieves cashiers and reduces long lines.

Technology 224

Technology Loyalty Program Fast Casual Email Marketing 224

7 Shifts

JUNE 3, 2022

Here are a few ways to ensure you're scheduling with empathy: Get the schedule out in advance. Get the schedule done ahead of time and send it to employees with enough lead time that they can plan out their lives. Or perhaps even take a short trip to visit friends or family. They don't feel connected to the larger business.

Tip Distribution 398

Tip Distribution Email Marketing Communication Coaching 398

Modern Restaurant Management

APRIL 30, 2021

The pandemic has ravaged many businesses in the country and few industries were hit as hard as the restaurant industry. So it makes good business sense to revamp your marketing strategies. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas.

Marketing 226

Marketing Food Safety Social Media Small Business 226

RGU

SEPTEMBER 29, 2019

Ironistic ​As a small business owner, your day-to-day activities require wearing many hats. One of the most important, but overlooked, hats that you wear is marketing your product or service. There are so many high-quality free tools available on the internet to keep any small business growing.

Small Business 40

Small Business Marketing Email Marketing Social Media 40

Ordyx

AUGUST 2, 2019

For many small businesses, figuring out the best approach to finding new customers and keeping the current ones can be a stressful task that must be repeated again each day. Keep reading for tips on how to make sure your business has the right tech to suit your needs.

Small Business 52

Small Business Email Marketing Customer Service Website Management 52

Indoor Media

FEBRUARY 5, 2021

Today, more and more consumers are turning to small businesses for their everyday needs. It may seem like everywhere you look there’s an expensive marketing plan looming, but we have plenty of budget-friendly marketing tips for your small business. Establish a Budget. Community Oriented Advertising.

Marketing 158

Marketing Email Marketing Advertising Coupons 158

Buzztime Business

SEPTEMBER 26, 2023

Along the way, we whipped up some graphics you can totally use on Instagram, Facebook, in your emails…anywhere. Take a cue from the many restaurants and bars that whip up a pink-hued cocktail and donate 25-50% of the proceeds to a reputable breast cancer charity. Create a team on behalf of your business to join in a Susan G.

Bar 157

Bar Social Media Email Marketing Seasonal Menu 157

7 Shifts

FEBRUARY 26, 2021

The easiest way to get your food out there is by partnering with a third-party delivery app. While easy, this way ends up costing more in the short term, does not contribute to long-term growth, and can end up hurting your business. Native or first-party delivery doesn't rely on a separate service to take and send out orders.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

7 Shifts

JANUARY 31, 2023

In fact, as many as 35% of people plan to have a romantic night out on this day. You can also choose different types of small bites like mini sandwiches or even bite-sized pizzas. It is also a great way to build your business, especially if you are offering a discount on drinks or other items. Spread the love with pizza! ? ?

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

7 Shifts

DECEMBER 14, 2022

Other Restaurant Marketing Resources. It's great news for small businesses and those who don't have a lot of resources. Take East 81st Street Deli in Cleveland. Sign up for an account using your phone number, email, Google, Facebook, or Twitter. A strange or memorable statement can take the app by storm.

Marketing 222

Marketing Social Media Email Marketing Influencer 222

Get Beyond

JANUARY 4, 2024

For others, especially small business owners, the new year can be exhausting. Emerging from a busy shopping season, many of us are just finally coming up for air after the end of a busy year. But that doesn’t mean you can’t start implementing strategies for small business success in 2024 and beyond.

2024 52

2024 Small Business Cash Management Email Marketing 52

Modern Restaurant Management

MAY 4, 2023

Nearly 65 percent of a company’s business comes from existing customers, and 43 percent of customers spend more money at businesses they frequent regularly. Many companies rely on email to reach existing customers. While email can be effective, it often gets lost in the shuffle. In 2023, experts predict 347.3

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Loyalty Program Email Marketing Customer Service Certification 98

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Clover - Restaurants

MAY 10, 2024

Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online. Digital marketing also helps you build stronger relationships with your current customers. 57% of consumers looked at restaurant reviews.

Marketing 52

Marketing Email Marketing Social Media POS 52