Remove Email Marketing Remove Loyalty Program Remove Pricing
article thumbnail

‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

Restaurateurs should monetize word-of-mouth recommendations through referral programs and social media contests. "Marketing doesn’t stop at getting guests in the door – it’s about building long-term relationships," Eng said. "Word ”

Marketing 490
article thumbnail

2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part One

Modern Restaurant Management

. – Jay Fiske, President, Powerhouse Dynamics Beyond the App: Loyalty and Data-Driven Personalization In 2025, loyalty and digital innovation are set to shape the QSR industry more than ever. A great example of this is McAlister’s Club MCA – designed to elevate the guest experience for loyalty members.

2025 419
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2025 Predictions: Brand Loyalty in a Data-Driven, AI-Optimized World

Modern Restaurant Management

With AI’s growing prominence in marketing discussions this year, brands have begun navigating both its potential and pitfalls. At the same time, economic uncertainty, consumer price sensitivity, and limited resources remain pressing concerns. Here’s what you need to know to make the most of loyalty marketing in 2025.

2025 275
article thumbnail

Beyond the Menu: Maximizing the Use of QR Codes

Modern Restaurant Management

In the restaurant and hospitality industries, that meant the prioritization of touchless programs and dynamic digital collateral – menus, hours and other important information that could be updated easily and often to respond to changing conditions. Product information and tutorials.

Menu 371
article thumbnail

7 Strategies To Increase Your Restaurant’s Average Order Volume (AOV)

ChowNow

Heres how it works: Instead of pricing items individually, menus show a combined price that offers a slight discount compared to ordering each item separately. Prix Fixe Menu: A multi-course meal at a set price encourages guests to order more while offering an elevated dining experience. Why do bundles work?

Ordering 349
article thumbnail

How to Increase Restaurant Sales: 15 Strategies That Drive Revenue

ChowNow

LTOs also help you spotlight high-margin items or move excess inventory without slashing prices across the board. These menu engineering tactics are subtle, yet can significantly increase restaurant revenue without overhauling your menu or hiking up menu prices. Simple, easy, and automated.

article thumbnail

How To Use Restaurant Customer Data To Improve Your Business And Grow Sales

ChowNow

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.