Focus POS

OCTOBER 18, 2021

How Your Restaurant Loyalty Program Impacts Revenues During a Shutdown. Recent trends show that diners are still erring on the side of caution, often choosing to eat in places with outdoor spaces or ordering takeout or delivery for off-premises dining. The Basics of a Restaurant Loyalty Program.

Loyalty Program 78

Loyalty Program Point of Sale Email Marketing Coupons 78

Modern Restaurant Management

JULY 28, 2022

Customer data is only one segment of the information you need for good sales insights, marketing information, and business analytics. Some great examples for restaurants are: How often the customer orders. What the customer orders. Which of your locations the customer orders from most. What the customer orders.

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Loyalty Program Mobile Ordering Email Marketing Online Ordering 208

Modern Restaurant Management

NOVEMBER 23, 2021

Restaurant operators are now looking for solutions to retain customers as colder weather and economic conditions threaten their bottom line. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience. Connecting On- and Off-Premises Data.

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Loyalty Program Email Marketing Customer Experience Seasonal Menu 190

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

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Loyalty Program Dietary Restrictions Mobile Ordering Social Media 182

SpotOn

MAY 13, 2024

  From crafting a summer menu that celebrates seasonal ingredients to offering cool beverages can enhance customer loyalty, adapting to the busy season with innovative menu ideas and online ordering can set your restaurant apart. Lean into marketing Summer brings a shift in consumer behavior and preferences. We can help.

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Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Modern Restaurant Management

JANUARY 8, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. For example, there will be fewer human interactions when ordering takeaways during busy lunch hours, quick customer seating, or bill payments.

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2024 Loyalty Program Cash Management Customer Experience 216

Modern Restaurant Management

JUNE 24, 2020

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous. Update Online Ordering Technology.

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Online Ordering Ordering Coupons Social Media 231

Modern Restaurant Management

JANUARY 31, 2024

Ninety-four percent of operators are planning some form of expansion and more than half of the 600 U.S Additionally, the report found that AI is already part of mainstream restaurant operations as 89 percent of operators surveyed are already using it in their restaurants in some way. What results did you find surprising and why?

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2024 Online Ordering Website Management 2023 204

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. That’s the definition of loyalty. So why does loyalty matter so much to restaurants? Developing an effective loyalty program that encourages guests to return to your restaurant takes time and effort.

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Loyalty Program Social Media Email Marketing Point of Sale 78

Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. 5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers.

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Loyalty Program Social Media Email Marketing Online Ordering 185

Modern Restaurant Management

JULY 12, 2022

Offer Easy Online Ordering. Consumer behaviors are changing rapidly, but there’s one thing you can count on: online ordering. It’s important to note that not all online ordering platforms are created equal. Be In Charge of Your Own Marketing. Attract and Retain Guests with a Loyalty Program.

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Loyalty Program Online Ordering Point of Sale Customer Experience 223

Next Restaurants

MAY 8, 2024

From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers. Leverage effective content marketing and local SEO by sharing informative and entertaining content about your business.

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Loyalty Program Social Media Point of Sale Online Ordering 78

7 Shifts

NOVEMBER 1, 2022

Restaurant owners and operators wear a lot of hats. They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. What is a restaurant marketing plan? Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

DECEMBER 5, 2022

Contactless payment solutions drive operators’ revenue and elevate customer experiences, but how can the technology set restaurants up for long-term success? Before the pandemic, many restaurants across the country experimented with contactless order and payment solutions but did so with a relative lack of urgency.

Loyalty Program 225

Loyalty Program Mobile Ordering Employee Relations Customer Experience 225

Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. These days, it’s difficult to imagine a restaurant operating successfully—and safely—without them.

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Ordering Technology Mobile Ordering Online Ordering 180

Modern Restaurant Management

DECEMBER 1, 2020

And while the pressures of the pandemic continue, customer loyalty can play a role in whether or not restaurants will sink or swim. In order to survive, restaurateurs must welcome returning customers and also strengthen new relationships to grow their customer base. First, consider adopting a touchless loyalty system.

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Loyalty Program Customer Experience Point of Sale Employee Relations 208

Lavu

FEBRUARY 21, 2020

With so many restaurants operating in the same space, competition is usually high. Gift cards, loyalty benefits, and customer reviews are some of the most effective ways of attracting and retaining customers. Importance of Restaurant Loyalty Programs. Implementing rewards programs is an effective way of achieving this.

Loyalty Program 78

Loyalty Program Point of Sale Website Management Customer Experience 78

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

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Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. The pandemic forced restaurants to completely transform how they operate, which naturally impacts how they interact with consumers. Operations have shifted to a more digital experience. Leveraging email is a great starting point.

Marketing 204

Marketing Email Marketing Loyalty Program Point of Sale 204

Modern Restaurant Management

DECEMBER 3, 2020

If you don’t already have a gift card program, now would be the time to launch one. Promo cards can be an extremely effective marketing tool and they’re easy to set-up. For example, when someone purchases a gift card from you, they receive a $10 promo card that can be used on their next order.

Loyalty Program 216

Loyalty Program Seasonal Menu Social Media Email Marketing 216

Mad Mobile

FEBRUARY 16, 2024

A 2022 Deloitte Study found that consumers spend an incredible 20% more when ordering through technology like tableside ordering , online menus, and handheld POS devices. Implementing QR code ordering is one of the fastest ways to quickly implement digital ordering. Fortunately, working with them is simple.

Ordering 40

Ordering Loyalty Program Social Media Mobile Ordering 40

Modern Restaurant Management

MAY 20, 2022

Teriyaki Madness (TMAD) had the "bowls" to admit they messed up and turned the mistake into a unique marketing opportunity. In late February, a marketing team member was training a coworker on how to send five winners of a “Free Bowls for a Year” drawing their notifications at once instead of one at a time.

Email Marketing 190

Email Marketing Loyalty Program Point of Sale Download 190

SpotOn

MARCH 12, 2024

Gigi Cohen is the Director of Marketing for MDP Restaurant Group. MDP Restaurant Group operates concepts nationwide, including their newest concept: Bambuu Asian Eatery. In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

Modern Restaurant Management

DECEMBER 30, 2020

Marketing Moves to Make Now. Beyond waiting for Congress or the states to act, what can restaurants do from a marketing perspective, to maximize the likelihood of survival during the final four to six months of COVID? Franchise brands have the benefit of higher levels of awareness and national brand marketing dollars behind them.

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Loyalty Program Email Marketing Online Ordering Employee Relations 217

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Send Relevant Emails. Does this type of marketing work in 2022?

Marketing 204

Marketing Email Marketing SEO Social Media 204

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Modern Restaurant Management

OCTOBER 1, 2020

Some have white-labeled those same delivery services for integration within their organizations, and others have built out programs for pick up or delivery entirely in house. Delivery, digital ordering and the digital tools associated are at the heart of many discussions in the industry.

Delivery 198

Delivery Loyalty Program Download Online Ordering 198

Modern Restaurant Management

FEBRUARY 2, 2022

Meanwhile, operators get the opportunity to grow their customer databases and turn new customers into loyal regulars. All that said, grappling with supply chain and labor shortages and with an imperative to keep everyone safe continues to put restaurant operators in a tough position. And that's not all. Go Digital.

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Loyalty Program Online Ordering Social Media Mobile Ordering 197

Modern Restaurant Management

JUNE 20, 2023

The restaurant industry has generally seen an increase in online orders since the start of the pandemic. So, how do you attract more customers to your restaurant in the competitive market? Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions.

Social Media 203

Social Media Email Marketing SEO Consumer Goods 203

Focus POS

JANUARY 18, 2022

Many mobile POS systems also increase your customer convenience by offering more payment options, the ability to split checks, email receipts, and ask for client feedback. Incorrect orders. Something like a c loud-based kitchen display system could help your business operations perform better and reduce errors simultaneously.

2022 78

2022 Technology Loyalty Program 2025 78

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. They leave the fun to their parents.

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

7 Shifts

NOVEMBER 3, 2021

With the potential for serious financial impact, it's imperative that restaurateurs and operators pay attention to the impact cybersecurity can have on your business, and your bottom line. The most important ones for restaurateurs and operators to be aware of are: POS Data. Types of sensitive data in a restaurant.

Audits 370

Audits POS Loyalty Program Information 370

Modern Restaurant Management

JULY 23, 2021

This year, 42 percent of restaurant brands plan to invest in customer loyalty programs. This is no surprise given that mobile has now become the restaurant industry standard, especially as the pandemic accelerated the need for digital ordering technologies. Restaurants must make loyalty programs accessible and convenient.

Loyalty Program 223

Loyalty Program Mobile Ordering Download Email Marketing 223

Lavu

MAY 27, 2020

Khatri, CEO of Lavu and MenuDrive, wrote that the National Restaurant Association 2019 State of the Industry report indicated that nearly half of adults were more likely to order food delivery online than just two years prior. He knew that online ordering would be increasingly important to a restaurant’s success as this trend continued.

Online Ordering 78

Online Ordering Ordering Loyalty Program Mobile Ordering 78

iTab POS

NOVEMBER 8, 2018

Enrolling in Customer Loyalty Programs and Email Marketing Lists. Even after closing their check, offer your customers to join your loyalty program or to receive marketing emails. This system controls almost all of the restaurant’s technical operations.

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Loyalty Program Marketing Email Marketing Customer Experience 45

Focus POS

SEPTEMBER 10, 2020

When you operate a restaurant, you require the best tools for the job. While it’s possible to get by on manual processes, these are outdated, and won’t give you proper tools you need in order to handle the competition. Online ordering. Online ordering is one of the most popular ordering channels for consumers today.

POS 97

POS Loyalty Program Email Marketing Mobile Ordering 97

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

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2021 Mobile Ordering Loyalty Program Kitchen Safety 230